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Going from College to Product Manager

The Product Guy

I discovered that I must research and understand the entire system and process, problem solve with my team, and share lessons learned. We provided consulting, insurance brokerage, information technology and business process outsourcing services. These system errors increased our backlog and costs, and delayed enrollments.

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Conducting User Research in Product Management

The Product Guy

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Vikas did his Master of Business Administration (MBA) in Information Systems from XLRI Jamshedpur, India. View the live stream….

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Applying Product Management to Web Design in a Multiscreen Era

The Product Guy

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Vikas did his Master of Business Administration (MBA) in Information Systems from XLRI Jamshedpur, India. View the live stream….

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10 Hacks of Customer-Centric Enterprise Product Managers

Mind the Product

Over the years I’ve worked alongside a number of enterprise product managers in many companies. How the customer would like to buy the software (the biggest pitfall in my experience for enterprise products). I call this “building enterprise software while bypassing customer requirements at scale”.

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Effective customer engagement is business critical – insights from Harvard Business Review Analytic Services

Intercom, Inc.

New research from Harvard Business Review Analytic Services reveals that businesses of all sizes – from small businesses to enterprises – are realizing the business value of personal, efficient customer engagement. And many are striving to provide just that. But they’re facing big barriers.

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Applying Proto-Strategy to Product Management

The Product Guy

In my company, we review a living document with our management chain on a quarterly basis to align business direction for the short-term (immediate one to two quarters) to the long-term (two to five years). No formal stakeholder review as this is meant to be the first version that will undergo many iterations and refinements.

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Digital Transformation Strategies for Enterprises: Key Elements

The Product Coalition

Explore digital transformation strategies for enterprises Have you wondered why digital transformation strategies are a necessity? They involve integrating digital technologies and processes into every aspect of your business, from operations to customer interactions. What is the importance of digital transformation?