ProductPlan

SEPTEMBER 22, 2022

As a product marketer, I’ve run a good number of launches throughout my career. Product launches. Feature launches. Regardless of size and scope, launches always turn out better when you involve the product team. What are the benefits of having your launch plan in the same tool as your roadmap?

Research Software 52

Research Software Roadmap Product launches User Testing 52

Userpilot

DECEMBER 8, 2022

Make your UI easy to navigate so that customers can easily learn how to use it and can experience product value quickly. A GTM strategy is a key component of a successful product launch and reduces the chances of its failure. A successful pricing strategy drives revenue while ensuring users get good value for their money.

Feedback Software 98

Feedback Software Research Software User Testing Analytic Tools 98

ProductPlan

AUGUST 10, 2023

Big bets have big payoffs, but there’s a reason it’s called gambling In the venture capital world, the prevailing strategy is to invest in multiple companies knowing that many will fail. That means doing your homework regarding market intelligence, product-market fit, technical feasibility, and the like.

Reporting Tools 94

Reporting Tools Feedback Software Product Research User Testing 94

Userpilot

JULY 31, 2023

Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. A product marketing manager (PMM) is responsible for a product’s positioning, messaging, and branding. But what exactly does this entail?

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

Userpilot

NOVEMBER 28, 2023

What GTM metrics should you track as a product marketer? On your way to building a go-to-market strategy to launch a new product, you might wonder the former question a lot. GTM metrics are pieces of data or indicators that help product marketers like you keep track of the success of their strategy.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Data Visualization 105

ProductPlan

JANUARY 5, 2023

Moreover, they must maintain a consistent overall business strategy and set goals. While some of this rapid recalibration is healthy—and might be heavily influenced by the Agile onion impact on planning —executive teams, board members, and investors take little comfort in a zig-zagging product plan.

Customer Experience 52

Customer Experience Roadmap Data Visualization Product launches 52

Userpilot

MARCH 8, 2022

How to create a scalable product organization. How product strategy uses a company's vision to fuel profitability. An iterative product framework for identifying and pursuing the right opportunities to create value. Melissa broke silence over the excessive focus on delivery in product teams.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Userpilot

OCTOBER 6, 2022

The data product manager role dates back to the early 2000s when companies realized they needed dedicated data professionals. Data product managers are responsible for collecting, analyzing, and sharing data within the organization in accessible ways to inform product strategy. developing a data-driven product strategy.

Data Visualization 98

Data Visualization Customer Feedback Analytic Tools User Testing 98

Mixpanel

MARCH 30, 2023

Your flow should be: Ask a question Implement data to answer Build a report Generate insights Use case solved Repeat At Mixpanel, too often we’ve worked with customers that insist on adding every interaction (events) users can take on their platform. And most of these events never end up being queried. Or were there some surprises?

Data Visualization 105

Data Visualization Analytic Tools Onboarding KPIs Reporting Tools 105

Department of Product

JULY 29, 2022

Land and expand strategies explained New markets and disruptive products have more latitude to redefine what customers perceive and want. This is what is called a “land and expand” strategy with a low barrier to try a product. This strategy would be appropriate to drive higher gross margins with more premium products.

Positioning 52

Positioning Feedback Software Product Management Product Manager 52

Department of Product

MARCH 28, 2022

How to Keep on top of Trends that Matter to Product Managers Decide when to care about trends and when to sit back and watch what happens next Trends and the product lifecycle Imagine your product strategy stayed exactly the same for the next 10 years. What would happen? Because everything’s always changing.

Technical Review 52

Technical Review Technical Advisors Reporting Tools Data Visualization 52

Department of Product

JANUARY 17, 2023

With a little creativity, you could craft an alternative business model so that if the ad-funded product days are over, you’ve done the groundwork to stay one step ahead. A deep dive into the tools, frameworks and processes used by product managers from top companies. Sign up for the weekly Product Briefing.

Reporting Tools 52

Reporting Tools User Testing Customer Experience Product Research 52

Department of Product

OCTOBER 23, 2022

When to consider re-evaluating your product principles Here’s some ideas on potential triggers for re-evaluating your product principles: Strategic triggers – a major product strategy decision has been made (i.e. Similarly, your vision and strategy help with this too. Nothing stays static for long in product.

Research Software 52

Research Software Product Research Product Management Product Manager 52

Userpilot

JUNE 30, 2023

Voice of the customer questions to conduct market research Send these surveys when planning product launches or revising your marketing and product strategies. Some of the critical touchpoints for this survey are after onboarding , during product renewals , and as part of your exit or churn survey.

Customer Feedback 98

Customer Feedback User Testing Feedback Software Data Visualization 98

Department of Product

AUGUST 22, 2022

With that, we had a little discussion about what the best places for a product leader to focus on might be in the early days after joining a company – and how a leader in product might be able to conduct a ‘Product Health Check’. Here’s a few things to consider: Is our monetization strategy clear?

User Testing 52

User Testing Feedback Software Customer Experience Product Research 52

ProductPlan

AUGUST 10, 2023

Big bets have big payoffs, but there’s a reason it’s called gambling In the venture capital world, the prevailing strategy is to invest in multiple companies knowing that many will fail. That means doing your homework regarding market intelligence, product-market fit, technical feasibility, and the like.

Reporting Tools 52

Reporting Tools Feedback Software Product Research User Testing 52

ProductPlan

OCTOBER 4, 2022

Your customers and prospects don’t live in a vacuum, nor can your product strategy. Implementing competitive intelligence as a strategy helps uncover future opportunities and risks. Moreover, it helps define key competitors’ strategies. Competitive intelligence for product management.

User Testing 52

User Testing Customer Feedback Research Software Feedback Software 52

Department of Product

JUNE 27, 2022

A VP or Head of Product. A Council of VPs of Product, Engineering, Design. A person that focuses on business strategy. And that someone in the business has done the hard strategy work to ensure your company has a plan that will ensure the company’s success. This can be a full time job, or the work of multiple people.

Weak Development Team 52

Weak Development Team Onboarding KPIs Embedded Analytics Reporting Tools 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

How would you measure the success of a go-to-market strategy? Tell me about a time when you influenced a product roadmap. Use data from your experience to talk to the efficacy of a product launch. Remember to explain the company's goals, how the launch went, what you were tasked with, and how well it performed.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Department of Product

MAY 22, 2020

Why Product Features Matter Product strategy, features and the value chain What outcomes are you trying to achieve? How does what we’re building align with the wider strategy of the business? A deep dive into the tools, frameworks and processes used by product managers from top companies.

Feedback Software 52

Feedback Software Customer Experience User Testing Customer Feedback 52

PMLesson's Ace the PM Interview

MAY 4, 2022

  Marketing – The product marketing manager role helps to understand how to position the product in the market. They understand how to create the right messaging so that the product launch will be successful. This includes market research and launch strategies.

Product Marketing 52

Product Marketing Marketing Data Visualization Technical Review 52

Userpilot

FEBRUARY 17, 2021

Wondering what the best product conferences of 2021 are? We’ve collected the best events for product folks that you can attend online or in-person. When : February 18 Where: Virtual Who: Product Managers from Nextdoor, Netflix, Salesforce, Walt Disney, and more. March Product Conferences. Table of contents.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Department of Product

FEBRUARY 18, 2022

Let’s say you’re a member of a product team working on a SaaS product and you’ve been tasked with leading an overhaul of your pricing strategy, or you’re just interested in product pricing more generally. We looked at some of the top SaaS companies and examined how they price their products so that you don’t have to.

Research Software 52

Research Software User Testing Product Management Product Manager 52

Department of Product

AUGUST 11, 2020

Products are never finished, and the challenge to keep building valuable, different things that surprise and delight our users never ends. A deep dive into the tools, frameworks and processes used by product managers from top companies. Sign up for the weekly Product Briefing. Sign up for the weekly Product Briefing.

Differentiation 52

Differentiation Feedback Software Product Research User Testing 52

The Product Coalition

FEBRUARY 5, 2021

The career services team advised Negar that individuals usually transitioned into product management by either being transferred or promoted to the role internally within an organization. Negar attended a speed-interviewing event hosted by Lighthouse Labs. This discouraged her slightly.

Technical Advisors 110

Technical Advisors Reporting Tools Technical Review Customer Experience 110

Amplitude

DECEMBER 11, 2018

If you look at the original mock-up Taxonomy, you see that all it was focused on was adding the feature set to allow you to categorize and describe the events that you send to us. To influence product direction, engineers need to directly interact with customers. Simply shipping product is no longer the end goal.

Engineering 111

Engineering Onboarding KPIs User Testing Product Research 111

Userpilot

FEBRUARY 17, 2023

Product discovery enables teams to achieve and maintain the product-market fit and removes bias from the product management process. Initial product discovery takes place before the product launch and leads to the creation of the MVP. There are two key aspects of product discovery.

Product Research 98

Product Research User Testing Data Visualization Analytic Tools 98

ProductPlan

FEBRUARY 14, 2023

It also makes them feel like their input and feedback are more valued while expediting the resolution of time-sensitive issues, such as product launches. When you’re working remotely, that means meeting team members and other stakeholders where they are by using the communication forums and methods those folks prefer.

Feedback Software 59

Feedback Software Reporting Tools Crowdsource Customer Experience 59

Product Innovation Educators

FEBRUARY 19, 2018

From Glamor Moms to a successful product launch with ethnography. One of my early product experiences began with user observations. It was the start of what became a very successful product. The use of qualitative research, such as observing customers, is a powerful resource for product managers.

User Testing 48

User Testing Product Research Product Management Product Manager 48

Bain Public

MAY 24, 2019

Well, luckily we have outlined the different ways you can build momentum and succeed as a product leader. Embracing a growth mindset, communicating a product vision and strategy and striving for early-market success are all steps toward growth and prosperity. As a product manager, you can only build momentum by getting started.

Leadership 40

Leadership User Testing Product Research Customer Feedback 40

Userpilot

JUNE 7, 2021

Email automation in SaaS is also essential to re-activate slipping away (or disengaged) users you’ve not seen for a while in your product. Not to mention product launches, special offers etc. With customer.io, product marketers can: create segmented user lists based on pre-determined or behavioral triggers. Customer.io.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Userpilot

JUNE 8, 2022

Do you implement product management analytics from the onset of a product launch to understand user behavior and timely improve the product based on the findings? At this point, let’s get more granular and learn how different roles act on product data. Product managers — for making strategic decisions.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 52

ProductPlan

APRIL 23, 2019

, Marissa Mayer would use regularly scheduled all-hands meetings to share how and why product decisions were being made. “We We do deep dives on new products and talk about current events which are affecting the company. The product team can demonstrate how the product strategy is getting you there.

Feedback Software 65

Feedback Software Research Software Product Management Product Manager 65

Roadmunk

OCTOBER 5, 2017

So we spoke to three product marketing managers to explain how they approach product releases while working in conjunction with product management. Each product marketing leader walks us through a typical product launch. What other areas does a product marketing manager own in a product release?

Product Marketing 55

Product Marketing Marketing Product Research Research Software 55

Intercom, Inc.

DECEMBER 18, 2019

In the past 12 months on Inside Intercom, we’ve published nearly 200 blog posts covering everything from product launches to product strategy ; from growth stories to goal setting ; from building teams to bot skills ; from sales insights to stand-up comedy. Stand in the spotlight.

Research Software 30

Research Software Reporting Tools User Testing Customer Experience 30

Business of Software Conference

OCTOBER 11, 2023

Special thanks to SafraSofTech and Atomic Abject for opening business here 12 years ago, started InnovateRaleigh Catalyst for innovation and entrepreneurship Didn’t know that there was an entrepreneur community until first innovators’ summit Lots of people showed up!

Research Software 40

Research Software Feedback Software Analytic Tools User Testing 40

Birst BI

MAY 14, 2019

Register for the Birst 7 online product launch event, scheduled for June 5. Mona Patel works in Birst’s Product Strategy team. This unique architecture is based on the principles of multi-tenant cloud computing and the virtualization of analytic services.

Data Visualization 9

Data Visualization Analytic Tools Reporting Tools Government 9