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Targeted Email Marketing: Benefits, Methods, and Examples

Userpilot

Targeted email marketing is the secret ingredient that every SaaS needs in order to make email an effective channel But how can you implement it in a way that improves product engagement and drives business growth? Geographic Segmentation : Divides the market by location, useful for regional customization and addressing cultural differences.

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Understanding What is Churn: Your Essential Guide to Retention Metrics

Userpilot

A low churn rate suggests strong product-market fit and customer loyalty, whereas a high rate may indicate underlying issues with the product or service. For companies in the Software as a Service (SaaS) sector, monitoring annual churn holds significant importance for understanding how well they are maintaining their client base.

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The Benefits of Leveraging Feature Toggles in Software Development

Split

Feature Toggles, or feature flags as they’re often called, are a powerful tool for software engineers. Feature toggles have become increasingly popular among software developers. This is probably due to their ability to improve agility, accelerate time-to-market velocity, and increase reliability. Take notes! Take notes!

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How Warehouse Management Systems Help to Increase Efficiency by 25% and More

The Product Coalition

A warehouse management system will help to organize the workflow effectively. What is a warehouse management system? A warehouse management system combines software, specific devices (for example, data collection terminals with a scanner), and IoT sensors to track inventory information.

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Two Development Team Configurations I Lobby Against

Mironov Consulting

1] Dedicated Bug Fixing Teams Sometimes there’s a push to create development teams specifically to close out bugs and defects, especially after frequent outages or to address long-term system neglect.  This " Code creators own quality.*  Here’s my thinking. [1]  It’s turtles all the way down.  So

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Run Less Software

Intercom, Inc.

The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. As well as being a critical philosophy behind how we build software, it also represents how I feel about the software industry and technology in general.

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A Deep Dive into the Software Development Life Cycle (SDLC)

The Product Coalition

The Software Development Life Cycle provides a practical framework you can apply to your product and improve your processes. You should be able to define the project scope and goals clearly by outlining the objectives, functionalities, and features of the software. It helps us meet customers’ demands, needs, and expectations.