The Product Coalition

JULY 6, 2022

In fact, the biggest advantage that you can leverage from a startup perspective is Lean product management (‘Lean’ or ‘LPM’). In this article, we will look at what Lean product management is, how it can help you and how it can help your startup build great products that your customers love. In the startup context.

Startups 126

Startups Feedback Software User Testing Product Research 126

Brian Balfour

JUNE 28, 2017

This post is an introduction to a five part series where I explain for frameworks you need to align to grow to a $100M+ company. This is a question I’ve pondered for a long time and have pieced together a framework to explain the difference. The framework has many implications for how you seek out growth and build a company.

Product Marketing 111

Product Marketing Marketing Framework Definition 111

First Round Review

NOVEMBER 13, 2018

Superhuman founder and CEO Rahul Vohra walks us through the framework his startup used to make product/market fit more actionable, detailing the survey and four-step process that were key to measuring and optimizing it.

Product Marketing 111

Product Marketing Engineering Marketing Product Research 111

First Round Review

NOVEMBER 12, 2018

Superhuman founder and CEO Rahul Vohra walks us through the framework his startup used to make product/market fit more actionable, detailing the survey and four-step process that were key to measuring and optimizing it. Continue reading at First Round Review »

Product Marketing 111

Product Marketing Engineering Marketing Product Research 111

The Product Coalition

MARCH 23, 2022

A Product Framework from Concept to Delivery: Part 1 Why “FE²AR” As a technology executive, I have seen my share of successful and not-as-successful products. I will also do away with the notion of a “Product.” Markets need solutions. This consideration is especially true in B2B and B2B2C environments.

Framework 120

Framework Reporting Tools Technical Review Systems Review 120

The Product Coalition

FEBRUARY 8, 2022

A strong value proposition is a cornerstone of a product, so let’s do it right. Let’s see how we approach this topic with a simplified, four-step framework. Overall, we are trying to answer how your product or service can satisfy underserved customer needs. Job To Be Done framework is a proper technique here.

Framework 172

Framework User Testing Product Research Research Software 172

The Review by First Round

JANUARY 13, 2022

For the past 7 years, she’s helped hundreds of companies build their positioning and brands from the ground up, both as our Marketing Expert in Residence here at First Round and in her own consulting work. She then headed up marketing & communications at Cover, an Android app that was acquired by Twitter. Read This First.

Branding 52

Branding Startups Marketing Consulting 52

Sachin Rekhi

DECEMBER 5, 2015

The hunt for finding product/market fit in an early-stage startup is an elusive one, often fraught with chaos, and certainly never easy. I've led the hunt for product/market fit in 3 startups that I co-founded and also had the opportunity to do so for 3 new products launched at established tech giants LinkedIn and Microsoft.

Product Marketing 68

Product Marketing Marketing Startups Framework 68

Userpilot

JULY 8, 2021

Invented in 2007 by Dave McClure, pirate metrics is a framework that is still used by businesses to measure and optimize customer interaction across their lifecycle. But how does the pirate metrics framework work for SaaS and how can it help drive growth? Dave McClure's Pirate Metrics framework. What are Pirate Metrics?

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Framework 98

Mixpanel

NOVEMBER 8, 2022

Today’s rising borrowing costs and dipping public markets are putting a squeeze on startup fundraising. If your startup is vying for an investment when there are fewer dollars to go around, it makes coming up with a compelling product idea and showcasing demand for it with data even more important.

Data Visualization 88

Data Visualization Startups Analytic Tools Technical Review 88

Intercom, Inc.

SEPTEMBER 10, 2020

Yet in Mark’s experience working with and mentoring startups, he’s found that many entrepreneurs go with intuition over information. Those risks can be fatal: Mark has found a 75% failure rate for both Series A and Series C startups (as he presented during his 2019 SaaStr talk.). A data-driven framework for scaling.

Onboarding KPIs 226

Onboarding KPIs Customer Experience User Testing Data Visualization 226

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves. Short on time?

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

The Product Coalition

APRIL 11, 2019

How we used the Superhuman’s Product-Market Fit model to learn what to build and whom to target A few months back I read an amazing Blog post by Rahul Vohra about how Superhuman was able to reach Product-Market Fit. Founder, Marketing, CX) and the number of employees at the company?—?this

User Testing 65

User Testing Data Visualization Product Marketing Feedback Software 65

The Product Coalition

FEBRUARY 9, 2021

I haven’t included books on consumer-focused products and businesses, because this new venture is selling a software product into enterprise. theories, frameworks and approaches?—?for for building a new product venture, or, in this case, selling software to enterprise. Lean Startup by Eric Ries?—?Build,

Books 185

Books User Testing Product Research Inbound 185

Innovatemap

AUGUST 12, 2021

The bar investors have is rising as more startups are being developed daily. There are two optimal scenarios for digital product startups seeking pre-seed and early seed funding. And these are reserved for products that look “special.”. Startup founders need to come to the table looking more polished than ever.

Startups 52

Startups Product Research User Testing Research Software 52

Lenny Rachitsky

MAY 2, 2024

For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com. Lenny may be an investor in the companies discussed.

Travel 52

Travel Education Framework Startups 52

Bogdan Coman Says

JUNE 27, 2019

I started this series from a discussion around few beers with a fellow product friend… Is there any true market potential for consumer IoT devices today? ? Would we invest time and money in a smart lock product today? ? TL;TR from the first two parts: Market adoption ?—?it it measures the utilitarian value of the product.

Research Software 40

Research Software Product Marketing Marketing User Testing 40

The Product Coalition

DECEMBER 11, 2023

One thing Marty said in the workshop, however, made me quote this framework much more and use it when I help my customers understand where they should focus their energy. “ That’s what makes it so hard! Especially with startups, by the way, which Marty mentioned to be “ so easily distracted ”.

Workshop 78

Workshop Customer Feedback Leadership User Testing 78

Bain Public

SEPTEMBER 17, 2020

SOAP™ is a methodology that Bain Public created for product planning and roadmap prioritization based on principles of Product Strategy, Lean Startup, User-centered design, Data Science and more. It breaks product innovation in 3 steps -- Product Mission, Product Blueprint and Roadmap Pillars.

Framework 52

Framework Leadership Customer Communications Definition 52

The Product Coalition

OCTOBER 22, 2019

In my last blog, we talked about being a PM in a Startup. Create a framework to evaluate and prioritise product ideas. Lean Canvas, or Product Vision Boards) Be creative and work around the constraints of existing tech. Now that you’ve learnt a bit about Product managers in a startup.

Startups 60

Startups User Testing Customer Experience Data Visualization 60

The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic.

User Testing 104

User Testing Workshop B2B Leadership 104

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

AUGUST 29, 2023

While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers. Drives product success. Which roles exist in product management teams?

Data Visualization 95

Data Visualization Analytic Tools Feedback Software Research Software 95

PMLesson's Ace the PM Interview

JANUARY 14, 2019

In this Path to PM blog post, Sanaz and I discuss applying lean startup principles to media products. How did you break into product management? You’ve moved quite a bit in your PM journey, from Zynga to the first PM at a startup, and now you’re a PM at Disney. This is the reason most startups fail.

Reporting Tools 61

Reporting Tools Startups User Testing Data Visualization 61

The Product Coalition

MARCH 19, 2023

Each such level requires a different skill level and different frameworks, and moving from one to another (at least to doing it well) might take time and practice. The product was still young but already well-defined and deployed on customers’ networks. And they go far beyond the product itself. Are you up for the challenge?

User Testing 143

User Testing Framework B2B Document 143

Userpilot

AUGUST 30, 2023

Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights. The event is for anyone responsible for driving growth for their product. Product management and leadership speakers. Product growth speakers.

Customer Experience 100

Customer Experience User Testing Customer Feedback Research Software 100

Bain Public

JANUARY 21, 2020

In collaboration with Notman House and chosen from a list of 13 startups, starting January 2020, we will be providing our Product Capability Building Program for Pre-Seed Founders, pro bono to LUCA Theory, a rising Montreal startup. We care about user problems and how products fit into their lives. Who is LUCA Theory?

User Testing 52

User Testing Feedback Software Startups Customer Experience 52

Product Innovation Educators

JULY 3, 2023

Creating a new startup is a different challenge. A lot of companies are pumping out demos of AI passing the bar exam or creating a marketing plan in 30 seconds. The marketing plan created in 30 seconds is not good enough to implement. ” [10:51] Tell us about your framework for digital transformation.

Artificial Inteligence 107

Artificial Inteligence Leadership User Testing Feedback Software 107

Mind the Product

DECEMBER 16, 2019

What’s next after you find product-market fit? In this ProductTank Toronto talk, Lindsay Rothman – Lead Product Manager at FreshBooks at the time, helps us to answer that question. Creating a framework for success. Why would a company that was beyond the startup stage seek to do this? Framework for Success.

User Testing 105

User Testing Management Management Startups 105

Usersnap

SEPTEMBER 29, 2022

Competitive analysis of current market offerings absolutely helps your SaaS company. Not only is tracking the competition daunting, it doesn’t ensure the product chiseled and shaped will be used by YOUR user base. Now let’s look at the three product-led growth go-to-market types for SaaS companies. Types of SaaS Growth.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

The Product Coalition

FEBRUARY 12, 2022

A lot of what you learn about the perfect Product-Market Fit, kick-ass prioritization frameworks, Lean Product plays, and anything and… Continue reading on Product Coalition ».

Product Management 133

Product Management Product Manager Framework Management 133

Sachin Rekhi

APRIL 12, 2020

In Silicon Valley, we've become well-versed in the importance of finding product/market fit as the most important early pursuit for any new product or startup. Beyond product/market fit, it turns out business strategy really does matter. Switching costs.

Strategy 212

Strategy User Testing Technical Review Software Review 212

The Product Coalition

FEBRUARY 2, 2023

As product managers, it’s our job to develop solutions that solve real problems for our customers and create value for the business. One effective approach is to use a hypothesis-driven product validation framework to ensure that your efforts are focused on the most important questions at the right time.

User Testing 142

User Testing Feedback Software Product Research Research Software 142

Sachin Rekhi

AUGUST 4, 2021

Some mentioned that while they had worked as a PM at startups for several years, they felt they still lacked the skills and tools to reach the next level in their career growth. Others leverage a prioritization framework like RICE to prioritize their initiatives. Or take OKRs, a common goal setting framework used by many product teams.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

Userpilot

DECEMBER 18, 2022

After the overnight success of Chat OpenAI, it’s no wonder predictions related to using AI and machine learning to increase our understanding of user behavior , greater automation of low-level tasks , and GPT-4 dominate Product Managers’ and Marketers’ projections for the upcoming year. – adds Andrea.

Data Visualization 92

Data Visualization Analytic Tools Feedback Software Product Research 92

Userpilot

MARCH 8, 2022

How to create a scalable product organization. How product strategy uses a company's vision to fuel profitability. An iterative product framework for identifying and pursuing the right opportunities to create value. Melissa broke silence over the excessive focus on delivery in product teams.

Technical Advisors 112

Technical Advisors Product Research Analytic Tools User Testing 112

The Product Coalition

JANUARY 13, 2021

Strategic product thinking is hard. Especially when done as an afterthought - when the product is already in the market?—?it Here is a framework that will help you do just that. These four components are the market, the problem, the solution, and the product itself.

User Testing 118

User Testing Definition Product Marketing Marketing 118