Intercom, Inc.

JANUARY 5, 2023

“Instead of trying to optimize the contact center experience with all sorts of things, they said, ‘Let’s get rid of an inbound phone number.’ ’ No inbound chat, no inbound email” Bill: Well, the one that keeps coming back to me is one that we came across looking at some articles.

Customer Experience 138

Customer Experience Customer Feedback Feedback Software User Testing 138

The Product Coalition

FEBRUARY 22, 2021

Considering how multifaceted and cross-functional Product roles are, it is incredibly easy for Product Managers to get lost in the flurry of inbound requests. And there is no software that does this really well for you. Moreover, if you are a Senior Product Manager, you would have the additional responsibility of reviewing their work.

Product Management 123

Product Management Product Manager Technical Review Software Review 123

Intercom, Inc.

OCTOBER 26, 2021

Salespeople don’t need technical backgrounds to sell software, but they do need to be passionate about the product and its value to your customers. Buyers will enter the sales cycle at a variety of different stages – some will have just glanced at your website, some will have read product reviews, some might have completed a free trial.

Inbound 160

Inbound Product Research Customer Experience Technical Review 160

Intercom, Inc.

NOVEMBER 20, 2018

At the very least, it is worth reading up on SPIN selling and the Sandler sales system , as these are popular sales methodologies among software companies and will help you think about how you structure your approach. For many B2B SaaS companies, inbound marketing represents a cornerstone of all marketing activity.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

The Product Coalition

MARCH 3, 2023

PLG is often compared to traditional inbound and outbound methods, which focus on more traditional marketing practices, such as email campaigns, advertising, lead generation, and sales activities, to name a few. Using a trial version of your software is part of the evaluation phase.

Customer Experience 126

Customer Experience Customer Feedback User Testing User Friction 126

Gainsight

SEPTEMBER 22, 2023

HubSpot shot to fame due largely to its laser focus on inbound marketing. They’re perpetually linked to their industry due in some part to their commitment to thought leadership; they understand that the most successful companies are the ones that tap into industry conversation and spark discussions that move people to act.

Education 52

Education User Friction Customer Experience Customer Feedback 52

Userpilot

NOVEMBER 2, 2023

Such an outbound approach distinguishes it from the MLG strategy, which focuses more on inbound initiatives like content creation and distribution. Finally, while MLG businesses may start generating revenue earlier in the customer journey, the sales cycle tends to take longe r, especially in the context of enterprise-level B2B software.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Intercom, Inc.

MAY 8, 2019

Source: HubSpot Research, State of Inbound 2018. For instance, the team launched The HubSpot Customer Code last summer, a set of principles for how the company plans to stay perpetually focused on their customer’s success. Source: HubSpot Research, State of Inbound 2018. ” Emerging customer acquisition channels.

User Testing 116

User Testing Customer Experience Inbound Research Software 116

Usersnap

FEBRUARY 14, 2023

The marketing strategy for product-led growth is more inbound and you let the product speak for itself. Product-led go-to-market SaaS strategies typically offer free trials or demos so users can test the software and determine if they want to buy the product. Will I focus more on inbound or outbound sales, or both equally?

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Userpilot

APRIL 8, 2022

This sparked the idea of Prowly, a PR software tool that gives professionals access to thousands of top-tier media contacts plus help with press releases, pitching, media monitoring, and much more. Then we added inbound marketing which added the number of leads which, in turn, meant more conversions. PMF survey built with Userpilot.

User Testing 97

User Testing Feedback Software Research Software Product Marketing 97

Intercom, Inc.

MARCH 28, 2022

While this shift was already underway, the rate of digital transformation is now happening much faster than previously predicted due to the impact of the COVID-19 pandemic. Software giant Atlassian has over 7,000 employees, all working hard to deliver the best possible experiences for more than 200,000 customers. Read more ?.

Reporting Tools 228

Reporting Tools Data Visualization Customer Communications Research Software 228

Intercom, Inc.

NOVEMBER 13, 2019

In search for a better solution, the team recently started using Custom Bots – our highly customizable bots for sales and support workflows – to reply to inbound requests and triage issues for the team. Think about the last time you signed up your business to use a new financial service, like accounting software. The result?

Technical Review 143

Technical Review Customer Experience Reporting Tools Data Visualization 143

Userpilot

APRIL 25, 2024

Ensuring high-quality data can be demanding due to issues such as disjointed tools or insufficient analytical expertise. The insights gained helped shape their all-in-one inbound marketing, sales, and service platform, which has become integral to their users’ daily operations. Best wishes on your endeavor!

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Product Bookshelf

JANUARY 1, 2021

Product-led companies tend to scale faster due to a wider top-of-funnel and global reach due to automated onboarding. Also, customer acquisition costs are lower due to faster sales cycles, higher revenue per employee and better user experience. Sales-led versus product-led companies.

Onboarding KPIs 62

Onboarding KPIs Customer Experience User Testing Software Review 62

Userpilot

SEPTEMBER 5, 2022

So why not try a Userpilot demo to apply your new skills without coding? Executive business reviews. Create quarterly reviews for clients to engage and make customers stick with you. Hubspot Academy Inbound Service Fundamentals. So why not try a Userpilot demo to apply your new skills without coding? Price: Free.

User Testing 93

User Testing Customer Experience Customer Feedback Certifications 93

Intercom, Inc.

DECEMBER 28, 2022

Earlier this year we created Switch , Intercom’s personalized solution to high inbound call volume. It’s a fascinating insight into the complexity required to provide industry-leading, next-generation customer service software. Without a set of principles organizations begin to fracture.” You’ll find the ongoing series here.

Reporting Tools 118

Reporting Tools Technical Review ChatGPT Customer Experience 118

The Product Coalition

JULY 8, 2019

The New Age of Product Marketing The evolution of Product Marketing is one of the newest and most important trends in software marketing today, so it’s important to understand it and know how to apply it for your career or company. How Product Marketing got here ?? Product Marketing isn’t actually a new role; it’s been around for many years.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Business of Software Conference

NOVEMBER 30, 2018

As long time followers of Business of Software will know, apart from Lemmy, we believe that Mr Richard Paul Astley , is one of the greatest musicians of all time. Due to the nature of asynchronous communication, I’m still not sure if this a brilliant dig or they were sorry about the previously stated problem. ML (me) : I know.

Blog 40

Blog User Testing Customer Feedback Customer Experience 40

Intercom, Inc.

JULY 29, 2021

From selling bikes to software. I was the first sales hire for a company called Wrike, a product project management software company. We have business development doing inbound and outbound. We’re seeing huge demand, especially in the enterprise, which is where a ton of our growth is due to come.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Intercom, Inc.

JULY 11, 2019

Michael: Most people listening probably think of HubSpot as this inbound marketing company. Kaitlin: In 2017 you wrote an article in Harvard Business Review that has been hugely helpful for us in thinking about how we take our support experience to the next stage. That was really the beginning of our story. Scaling support as you grow.

Customer Experience 188

Customer Experience User Testing Customer Feedback Research Software 188

Brian Balfour

AUGUST 3, 2017

Since the product still requires a fair amount of setup and education to work they use Inbound Sales (Content) and Channel Partnerships (Product Channel Fit). This is an example of when you have Product Channel Fit, but it breaks due to a channel getting killed off. Many reported on Pinterest's slowing growth.

Marketing 57

Marketing Outbound User Testing Reporting Tools 57

Userpilot

AUGUST 23, 2023

In addition to these fundamental reviews of value chain activities, there are other levers you can pull like: Learning from more customers through welcome surveys. For instance, the value chain of Amazon’s inbound and outbound logistics would look very different from the value chain of Prime Video.

User Testing 95

User Testing Customer Feedback Feedback Software User Friction 95

UX Studio

APRIL 6, 2023

DigitalDesign.NYC focused on tech and software until they launched their new division DD.NYC. Dotlogics develops digital experiences and supports brand transformations with services including branding, web design, eCommerce and mobile app design, UI/UX design, Custom Software Development, and WordPress and Shopify development.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

DigitalDesign.NYC focused on tech and software until they launched their new division DD.NYC. Dotlogics develops digital experiences and supports brand transformations with services including branding, web design, eCommerce and mobile app design, UI/UX design, Custom Software Development, and WordPress and Shopify development.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Product Talk

JANUARY 4, 2023

We had tons of inbound leads, the business was growing, and I felt ready for a new challenge. Over the past 18 months, I’ve also started coding again. After reading Ask Your Developer , I realized there was plenty I could automate in my business and decided to dust off my coding chops. I forgot how much I liked to code.

Product Research 161

Product Research Software Review Travel Books 161

Intercom, Inc.

AUGUST 10, 2018

It’s called Operator, and it performs tasks like inbound lead qualification and customer routing. No coding experience required. I’ve got William from William’s Company, any information that I’ve gathered will be here, and again this is now there for Kate to review. Anything else?

Customer Experience 112

Customer Experience User Testing Research Software Reporting Tools 112

Userpilot

JULY 20, 2023

When trying to choose the right productivity app for your needs, it’s best to look at a combination of third-party reviews, social media posts from users, and free trials to try out the software for yourself. Alconost: localize software, apps, and websites. Smartling: language translation and content localization platform.

Analytic Tools 91

Analytic Tools Feedback Software Data Visualization Reporting Tools 91

Lenny Rachitsky

MARCH 12, 2024

average star rating across nearly 4,000 reviews. Some of these inbound requests have turned into great episodes, but I find this channel to be the least helpful for finding great guests. My software stack The tools I use today to record, edit, host, and track the podcast: Recording: Riverside. People will start to come to you.

Technical Review 136

Technical Review Analytic Tools Research Software Feedback Software 136

Intercom, Inc.

NOVEMBER 27, 2019

It’s even garnered them an enviable position among Deloitte’s Fast50, a list of the fastest growing software companies in the UK. A genius inbound marketing strategy. Software businesses are just like any other business, like Starbucks, Pret A Manger, McDonald’s. And for software businesses, it’s exactly the same. “In

Data Visualization 186

Data Visualization Reporting Tools Software Review User Testing 186

Business of Software Conference

MAY 21, 2020

Prior to joining Simprints, I’ve worked mostly at the intersection of education and code. Having worked at Google and Code Academy and having founded a startup on my own that has taught web development to over 20,000 entrepreneurs. There’s inbound hiring and there’s outbound hiring.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Atomic Spin PM

JANUARY 16, 2019

This is the second post in a four-part series aimed at helping you select the best software development partner. Defining “Great People” I would look for two big things: Generalist product developers – I want to work with people who specialize in software product development and who take a generalist approach to technology.

Software Review 40

Software Review Weak Development Team Customer Experience Technical Review 40

Gainsight

FEBRUARY 2, 2024

Technology companies are producing more complex software, which can often overwhelm customers during the onboarding process. Sam Mallikarjunan, Head of Growth at HubSpot, a leader in inbound marketing and sales software, explains that teaching the user in this example to create an email campaign isn’t good enough.

Education 52

Education User Testing Customer Experience Research Software 52

Intercom, Inc.

APRIL 29, 2020

Review every line on your marketing plan. It’s validated by what we’re hearing in the market – our survey of 400 support leaders found 47% of support teams have seen an increase in inbound queries. While we had that feature planned for future quarters, we pulled it forward and built it in just two business days.

Customer Experience 228

Customer Experience User Friction Customer Feedback Data Visualization 228

StubHub

MAY 8, 2019

One-stop API access : StubHub’s API product catalog now houses all APIs in one centralized location with the latest documentation, sample code and reporting metrics. The most significant challenge was due to the lack of a self-service functionality. There was low partner satisfaction because of the long turnaround times for support.

Reporting Tools 8

Reporting Tools Analytic Tools Feedback Software Data Visualization 8

Intercom, Inc.

DECEMBER 12, 2018

By early 2018, Brinker had updated it with almost 2,000 more vendors — that’s nearly 7,000 marketing software companies fighting for the same buyers’ attention. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Userpilot

MARCH 29, 2024

Tableau builds trust with potential customers on software review platforms. HubSpot implements certification programs to drive brand activation Similar to the above, HubSpot offers free educational courses for inbound marketing training. To do this, it encourages and incentivizes happy customers to leave public reviews.

Branding 96

Branding Analytic Tools Feedback Software User Testing 96

Intercom, Inc.

NOVEMBER 23, 2022

Then, we went through diligence for a couple of months, and while we were going through diligence, Russia was on the border of Ukraine, Russia invaded Ukraine, the markets tanked – all those things were happening. And the best folks in the world at monetizing traffic are software companies. And so, yeah, very surreal.

Research Software 118

Research Software Analytic Tools Feedback Software Software Review 118