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Maximising Stakeholder Buy-in to Product Strategy and Product Roadmap

Roman Pichler

1] They might include senior management, marketing, sales, service, operations, finance, and HR. The individuals whose buy-in to strategy and roadmap decisions is crucial are the players: They are interested in your product, as they, for example, will have to market and sell it. I refer to this group as key stakeholders.

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10 Product Roadmapping Mistakes to Avoid

Roman Pichler

1 The Product Roadmap is a Feature-based Plan. Traditional product roadmaps are usually output-focussed plans that map a list of features, like registration, search, and reporting, onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. 2 Roadmap Goals are Features in Disguise.

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A Learning Roadmap for Product People

Roman Pichler

Overview of the Learning Roadmap. Like a modern product roadmap, a learning roadmap states the specific outcomes or benefits you’d like to achieve to become a more competent product person, and it captures them in form of learning goals. To make these ideas more concrete, let’s look at a sample learning roadmap.

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Problem-Focused Roadmap is Product Management

Ronke PM

Therefore, our roadmap should encapsulate these struggling moments. Our roadmap should tell the stories of how we plan to make and will continue making our customers heroes in their organizations by using our products to solve their problems. It should be problem-focused, relevant, and consequential.

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Driving Business Impact for PMs

Speaker: Jon Harmer, Product Manager for Google Cloud

You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap. Grow your user empathy skills: Better understand users and the problem space they are working in through Journey Maps that are customized for Product Managers.

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Beyond the Book: Navigating the Real-World Challenges of Managing a Product Roadmap

The Product Coalition

Kris Gale As a wise man once said, no roadmap survives contact with reality. Yet this is what the life of a product manager often feels like. Firefighting while staying on course on the strategy and commitments of the roadmap is difficult. And why does it turn your roadmap into a burning forest? The struggle is real.

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Going beyond the Now-Next-Later roadmap with Phil Hornby

Mind the Product

Product coach Phil Hornby gave an insightful presentation on roadmaps at ProductTank Cologne earlier this year, analysing different types of roadmaps and offering advice on what they should contain. Read more » The post Going beyond the Now-Next-Later roadmap with Phil Hornby appeared first on Mind the Product.

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How to Sell Your Roadmap to Your Leadership Team

Speaker: Brett Truka, CEO, Devetry

A product roadmap needs to both capture your product’s strategy and outline your execution plan. Because these documents are such an essential component of your job as product manager, you also need to strategize your roadmap presentation. In this webinar, you will learn: How to communicate ROI in your product roadmap.

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How Leveraging Data Creates Efficient Product Roadmaps

Speaker: Hannah Chaplin - Product Marketing Principal & Steve Cheshire - Product Manager

Without product usage data and user feedback guiding your product roadmap, product managers and engineers end up wasting money, time, and effort building what they think stakeholders want, rather than what they know they need. Product roadmaps must focus on the "now" and allow feedback to inform the "later."

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How to Evaluate and Implement Customer Feedback Into Your Product Roadmap

Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo

It can be a real challenge to collect, manage, and understand feedback from customers. In this interactive session, Hannah and Rebecca will share their experience of building product roadmaps that align with company goals while also ensuring that customers are truly heard. How to manage customer feedback and utilize it.

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How Much is that Feature in the Window?

Speaker: Nils Davis, Principal, NPD Associates

Roadmaps are about the future, and talking about a roadmap means talking about the future. Every audience has their own needs and expectations that you are working to fulfill, and as a product manager, it is up to you to manage these many moving parts. Roadmaps are guesses, and will often be “wrong”.

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Why the Product Message Should Come From Product Management

Speaker: Jordan Bergtraum, Head of Product at Equip ID & Consultant

Product Managers may feel the “message” should be developed by the Product Marketing function, but I disagree. In this webinar you will learn: Why Product Management should create the initial “Product Message". How to use the messaging to validate your roadmap. The benefits of a good product message.

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When Life Gives You Lemons Make PM Lemonade: Surviving Product Management During Crisis

Speaker: Vivek Bedi, Keynote Speaker, Author & Entrepreneur

In fact, the entire way product managers work has completely changed. The work/life balance of PMs is being tested; managing a product team and various roadmaps virtually adds to the list of current challenges. Meanwhile many professionals are exploring if pivoting into product management is a career path for them.

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Managing Product Feedback at Scale

This practical 26-page eBook provides product managers with the strategies needed to deal with the common pitfalls that come with opening up the inevitable floodgate of data that comes with asking your customers and internal stakeholders for their input. How to make more strategic product roadmap decisions based on data, not opinions.

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How AI Can Help You Build Better Products: 10 Tools To Save You Time

So, how can product managers use AI to save time and build better products? AI can help with research, feedback management, user engagement, and roadmapping. With AI, product managers can work faster and smarter. In this guide, we’ll show how product managers can use AI to build better products.