Marketing Positioning Sales Training Startups 
Intercom, Inc.
NOVEMBER 20, 2018
In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. Define your marketing personas.
Pragmatic Marketing
AUGUST 3, 2018
The competitive landscape for software companies, driven by venture-backed startups and disruptive business models and technologies, has only become fiercer in today’s economy. In the current economic environment, there has been an explosion of startups of all kinds. The smaller partner is usually much hungrier for sales revenue.
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Pragmatic Marketing
AUGUST 3, 2018
The competitive landscape for software companies, driven by venture-backed startups and disruptive business models and technologies, has only become fiercer in today’s economy. In the current economic environment, there has been an explosion of startups of all kinds. The smaller partner is usually much hungrier for sales revenue.
Pragmatic Marketing
AUGUST 1, 2018
The competitive landscape for software companies, driven by venture-backed startups and disruptive business models and technologies, has only become fiercer in today’s economy. In the current economic environment, there has been an explosion of startups of all kinds. The smaller partner is usually much hungrier for sales revenue.
The Accidental Product Manager
MARCH 11, 2019
That’s why I was surprised when I got fired after two weeks on the job at my new product manager position. I had been working for a startup that had run into some financial problems. Although this was a new market for me, it sounded interesting and I felt that I could provide value as a product manager.
Business of Software Conference
NOVEMBER 30, 2020
Startups often struggle to communicate the value of their products, particularly in sales meetings. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. This is a talk about positioning, but a little bit more about how you communicate your positioning or share your positioning.
Userpilot
SEPTEMBER 2, 2022
The top ten instructional design tools on the market. TLDR; Instructional design software helps you create custom eLearning courses and training material. Doesn’t work for employee training. It’s not affordable for really small startups: if $249 per month which might be a small fortune for some companies.
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