Alchemer Mobile
APRIL 12, 2022
Subcategories for Travel Apps: Transportation, Hospitality & Tourism, Auto. The mobile investments teams made to Travel apps in 2020 paid off in 2021, fast-tracking the comeback Travel brands desperately needed after a year of uncertainty and low engagement, particularly in Transportation and Hospitality and Tourism.
freshtrax
JULY 31, 2024
This might be strange considering how Japanese people tend to live in small homes and often travel via public transportation. How is Costco succeeding in a market with so many cultural hurdles to overcome? Let’s take a look at this market entry success story! These shops are increasingly popular with Japanese shoppers.
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Lenny Rachitsky
JULY 21, 2024
Find the transcript at: [link] Some takeaways: When a product succeeds, we often forget the crucial role marketing played in its adoption. ” Many innovative products, from electricity to the internet, faced significant initial skepticism until marketing won consumers over. Create space for unorthodox ideas.
freshtrax
AUGUST 12, 2021
In the beginning of July, I had an opportunity to speak at GlobalSaké’s 7th event of 2021, “Japan and Germany New Markets Entry Strategy ”, to share how important conducting research is prior to entering the Japanese market. Again, researching about Japan and the market space is important for market entry.
Andrew Chen
JUNE 18, 2018
Like a toy, a scooter seems underpowered vs other transportation options. What’s the market size on that?? :). The post The Scooter Platform Play: Why scooter startups are important and strategic to the future of transportation appeared first on andrewchen. It only takes you on short trips – a few blocks at a time.
Product Innovation Educators
FEBRUARY 28, 2022
Specifically, we will learn about a 7-part framework for marketing communications. Studies have shown that the better the story (meaning the better it follows the rules), the more likely someone will see themselves in the story—that’s called narrative transportation. 17:48] How do we apply these story elements to marketing?
The Accidental Product Manager
AUGUST 2, 2021
If you don’t believe that the market for sand has been hot, hot, hot then all you have to do is look back to 2014-2015. Back then, the business of sand was such a hot place to be that the combined market value of the six companies that were either wholly or partially dependent on the sand business was a cumulative US$18B.
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