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Building a Strong Product Vision and Strategy: A Roadmap to Success

The Product Coalition

A compelling product vision is a guiding light, providing direction and purpose to the development process. The Importance of a Strong Product Vision A compelling product vision is a guiding star that aligns everyone involved in the product development process.

Vision 123
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Successful Roadmaps Avoid One Thing: Drift

The Product Coalition

“Everyone has a plan until they get punched in the mouth” — Mike Tyson I’ve wrestled with weak roadmaps — even some downright disasters. Product managers and their teams start with enthusiasm, hit the ground running, and create a solid roadmap. Don’t get caught up in the moment; take the request away, sync with the team, then commit.

Roadmap 107
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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). Two major obstacles stood in my way.

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Market Gaps: 10 Ways to Spot Untapped Customer Needs

Userpilot

A market gap can be caused by missing functionality or poor user experience. Tracking user behavior in-app enables product teams to find ways to improve product experience. Competitor analysis enables PMs to find areas where rivals fail customers and develop sound positioning and differentiation strategies.

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Becoming a Product Manager: The Road Less Traveled

The Product Coalition

Traditionally Product Managers come from a design or development background, find they are good with people, and evolve their role into a Product Manager position. Team orientated. A Product Manager is the Swiss army knife of the team. It’s design, some development, and a sprinkle of marketing. Communication.

Travel 60
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Validate Your Idea: The Proven 5-Step Method For Product Success + Free Canvas

The Product Coalition

As product managers, it’s our job to develop solutions that solve real problems for our customers and create value for the business. Chances are, it might have been because the team wasn’t using the hypothesis-driven approach correctly. But with so many potential ideas to pursue, how do you know which ones are worth pursuing?

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Niche product design

UX Planet

But once a culture matures, it starts to develop its bad habits. Growth pains Why then do we need to travel so far away? It seems like businesses that pursue authenticity instead of growth at all costs are naturally in a position that allows a rare type of freedom. We should have reached our destination by now.