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Experts suggest understanding customer emotion and customer sentiment is the key to unlocking customer experience over the next decade. Forrester recently reported that when it comes to stand-out customer experiences, leading brands rely on emotion to build loyalty. MORE
Customers are hard-pressed to leave feedback in any form, and the way digital customer feedback is gathered is often clunky, time-consuming, and distracting from the goal the customer came to accomplish in the first place. MORE
There are 1.8 million apps in the world – and this is the number for the iOS software only! Today, we enjoy the abundance of mobile tools more than ever before. But with so many options, how do we choose the app right for us? MORE
‘Tis the season for the annual App Store holiday shutdown. Every year, Apple implements a code freeze on all mobile apps where no new app submissions or app update submissions will be processed. The 2019 holiday shutdown schedule will begin December 23rd and run through December 28th. MORE
As I’m writing this article, there are 2,687,780 mobile apps available in the Google Play store, and there were 2.2M mobile apps in the Apple App Store as of February 2019. Consumers have lots of choices when it comes to picking a mobile application! MORE
Customer centricity and engagement are the hot topics of this year’s business conversations, especially for apps in the Lifestyle category. MORE
Consider these scenarios for a moment: Scenario 1 : Supermarket giant, Tesco launches a mobile app for customers. It serves the purpose of a virtual grocery store for customers who are time-pressed to go and shop physically. MORE
What if you could get a daily pulse on how your customers feel and how that changes over. What if you could watch how customer sentiment changes in real-time following. version releases, feature releases, and more? MORE
Most mobile app enthusiasts are well aware of Apple’s native rating prompt that was introduced with iOS 10.3 and made mandatory with iOS 11. MORE
Getting your app up and running is only half the battle. What comes next is equally as important. How do you determine what is and isn’t working? How do you know what your customers need and want? MORE
In Gartner’s November 2019 “ Accelerate Buying Decisions ” article, analysts make an important distinction: “Technology buying is typically an act of change.” No matter your business, change and investment in new Voice of the Customer (VoC) technology can be scary. MORE
Mobile apps in the Food and Drink category have experienced radical change these last few weeks. The COVID-19 pandemic has more and more people using app-based food delivery services, and QSRs are seeing an influx of mobile payments at their drive-throughs with the closure of dine-in establishments. MORE
Let’s be real: product management can be challenging. MORE
In mobile marketing, it’s a well known fact that retaining customers costs less than acquiring new ones, and retention can also be used as a trust signal around how well your brand knows its customer base. However, retention doesn’t look very good for the average mobile app. MORE
If you’ve landed on this article, you most likely already understand the immense value of capturing in-app customer feedback. The real challenge comes when you’re deciding how you actually want to execute on this concept and actually begin gathering mobile feedback in your own app. MORE
Picture this: You’re sprinting through the maze-like airport as the airline calls your name over the intercom. You have exactly three minutes until they close the gate doors. You finally get there with 30 seconds to spare and try to quickly scan your boarding pass. MORE
Customer centricity and customer experience management are the hot topics of this year’s business conversations. These themes are only going to become more prominent not just in mobile, but across all channels. As such, it’s not enough for companies to send communication into a vacuum. MORE
Convenient access to our finances is key in our global economy, and the mobile channel has quickly become the epicenter of customer experience. However, having convenient access to our finances at our fingertips doesn’t come without unique challenges. MORE
One of the most important tasks we’re faced with in business and in our personal lives is taking care of our finances, and mobile banking is already insanely popular across all demographics. MORE
So, you’ve somehow received a couple of bad online reviews. Is your business doomed? Certainly not! Even big brands have had their fair share of angry outpour from disgruntled customers and survived. MORE
You know customer experience is important , but do you know the tangible business impact of CX? Do you have a full understanding of how customer experience infiltrates every stage on your customer’s journey? Customer Acquisition. MORE
Today, Apple releases the latest version of its most popular operating system, iOS (as well as the re-branded iPadOS), to hundreds of millions of customers worldwide. MORE
The path to success in product management is not a straight line. PMs have diverse backgrounds, ambiguous responsibilities, and varied definitions of what their role includes. MORE
Emotion is at the heart of understanding, measuring, and improving our relationships. And people are emotionally invested in brands. When you monitor emotion and measure sentiment, you try to gauge the tone, context, and feeling from customer actions. MORE
For some mobile apps, earning high average app store ratings isn’t an issue. In fact, roughly 90 percent of reviews for most retail and shopping apps are four stars or higher. But where many fail is in acquiring and then using qualitative feedback. MORE
The roles of managing a mobile product team and managing an entire company share many similarities. The biggest difference is that mobile product managers deeply interact with nearly every function within their organization, yet none of them report to them. MORE
The role of the product manager is changing faster than ever. What was once a fairly siloed role has transformed into a high-impact leadership position within the most innovative companies. Despite the constant evolution of the role, there are some things that never change. MORE
According to RetailMeNot, approximately 80 percent of customers are more loyal to brands that offer rewards programs and 70 percent are more likely to participate in a loyalty program if they can access it through their mobile device. MORE
Although all apps are published to the same app stores, customer expectations and use cases vary tremendously between app categories. MORE
The challenge of achieving product-market fit is what keeps most product managers up at night. And this time every year, product management professionals are putting yearly strategies together and seeking out resources to ensure their approach is on-trend. MORE
What makes an effective UI design? A skillful designer, the right combination of design elements, or the tool used to create it? Well, the right answer is a combination of all of the above. MORE
Apps are ubiquitous tools to our modern lives. Smartphone browsing has officially taken over PC browsing by a pretty impressive margin: 63% vs 37% worldwide , and Google has adapted their search to prioritize sites which are mobile compatible. MORE
With digital transformation and customer experience at the forefront of most enterprise brand strategies in 2020 , product-focused roles are changing drastically. Executive teams recognize the critical role product and road mapping can play in the overall customer experience. MORE
Customers have endless options when it comes to choosing new brands and services, which means their expectations are high. Immediacy, personalization, responsiveness, and product quality are a handful of the primary reasons customers will choose to be loyal to one brand over another. MORE
Apptentive
APRIL 9, 2020
Mobile apps in the Food and Drink category have experienced radical change these last few weeks. The COVID-19 pandemic has more and more people using app-based food delivery services, and QSRs are seeing an influx of mobile payments at their drive-throughs with the closure of dine-in establishments.
Apptentive
JUNE 4, 2019
If you’ve landed on this article, you most likely already understand the immense value of capturing in-app customer feedback. The real challenge comes when you’re deciding how you actually want to execute on this concept and actually begin gathering mobile feedback in your own app.
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Apptentive
JANUARY 17, 2019
Customers are hard-pressed to leave feedback in any form, and the way digital customer feedback is gathered is often clunky, time-consuming, and distracting from the goal the customer came to accomplish in the first place.
Apptentive
SEPTEMBER 19, 2019
Today, Apple releases the latest version of its most popular operating system, iOS (as well as the re-branded iPadOS), to hundreds of millions of customers worldwide.
Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic
In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in their own ecosystem. He'll also go over metrics we can use to measure the health of our ecosystems as we build more resources for innovators.
Apptentive
JULY 11, 2019
As I’m writing this article, there are 2,687,780 mobile apps available in the Google Play store, and there were 2.2M mobile apps in the Apple App Store as of February 2019. Consumers have lots of choices when it comes to picking a mobile application!
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Apptentive
JUNE 20, 2019
So, you’ve somehow received a couple of bad online reviews. Is your business doomed? Certainly not! Even big brands have had their fair share of angry outpour from disgruntled customers and survived.
Apptentive
SEPTEMBER 5, 2019
There are 1.8 million apps in the world – and this is the number for the iOS software only! Today, we enjoy the abundance of mobile tools more than ever before. But with so many options, how do we choose the app right for us?
Apptentive
JANUARY 28, 2020
With digital transformation and customer experience at the forefront of most enterprise brand strategies in 2020 , product-focused roles are changing drastically. Executive teams recognize the critical role product and road mapping can play in the overall customer experience.
Apptentive
JULY 2, 2019
The path to success in product management is not a straight line. PMs have diverse backgrounds, ambiguous responsibilities, and varied definitions of what their role includes.
Speaker: April Dunford, Executive Consultant, Speaker, and Author
Positioning forms the foundation of a product's go-to market strategy. Your marketing plans, your sales strategy, your customer segmentation, your product roadmap - each of these uses positioning as an input. Yet as important as positioning is, it is deeply misunderstood. In this session, April Dunford is going to arm you with the tools you need to master positioning.
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Apptentive
FEBRUARY 20, 2020
Emotion is at the heart of understanding, measuring, and improving our relationships. And people are emotionally invested in brands. When you monitor emotion and measure sentiment, you try to gauge the tone, context, and feeling from customer actions.
Apptentive
JANUARY 23, 2020
Experts suggest understanding customer emotion and customer sentiment is the key to unlocking customer experience over the next decade. Forrester recently reported that when it comes to stand-out customer experiences, leading brands rely on emotion to build loyalty.
Apptentive
JUNE 18, 2019
According to RetailMeNot, approximately 80 percent of customers are more loyal to brands that offer rewards programs and 70 percent are more likely to participate in a loyalty program if they can access it through their mobile device.
Apptentive
APRIL 25, 2019
What if you could get a daily pulse on how your customers feel and how that changes over. What if you could watch how customer sentiment changes in real-time following. version releases, feature releases, and more?
Advertiser: UserTesting
Product teams must increase their exposure hours with customers—seeing and hearing them. Human insights and the design thinking framework can be applied to your development cycle to help you build better products and experiences for your customers.
Apptentive
JUNE 12, 2019
Convenient access to our finances is key in our global economy, and the mobile channel has quickly become the epicenter of customer experience. However, having convenient access to our finances at our fingertips doesn’t come without unique challenges.
Apptentive
JUNE 25, 2019
For some mobile apps, earning high average app store ratings isn’t an issue. In fact, roughly 90 percent of reviews for most retail and shopping apps are four stars or higher. But where many fail is in acquiring and then using qualitative feedback.
Apptentive
FEBRUARY 6, 2020
The role of the product manager is changing faster than ever. What was once a fairly siloed role has transformed into a high-impact leadership position within the most innovative companies. Despite the constant evolution of the role, there are some things that never change.
Apptentive
APRIL 11, 2019
Although all apps are published to the same app stores, customer expectations and use cases vary tremendously between app categories.
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Many teams, as a logical first step, choose to build their own analytics with the help of UI components. But eventually you’ll find that doing it yourself and at scale has hidden costs. Consider these 10 factors when deciding whether you should build analytics features with UI components.
Apptentive
JANUARY 30, 2020
In Gartner’s November 2019 “ Accelerate Buying Decisions ” article, analysts make an important distinction: “Technology buying is typically an act of change.” No matter your business, change and investment in new Voice of the Customer (VoC) technology can be scary.
Apptentive
JANUARY 10, 2019
The challenge of achieving product-market fit is what keeps most product managers up at night. And this time every year, product management professionals are putting yearly strategies together and seeking out resources to ensure their approach is on-trend.
Apptentive
NOVEMBER 13, 2018
The roles of managing a mobile product team and managing an entire company share many similarities. The biggest difference is that mobile product managers deeply interact with nearly every function within their organization, yet none of them report to them.
Apptentive
JUNE 11, 2019
Picture this: You’re sprinting through the maze-like airport as the airline calls your name over the intercom. You have exactly three minutes until they close the gate doors. You finally get there with 30 seconds to spare and try to quickly scan your boarding pass.
Speaker: Steve McConnell, CEO, Construx Software
In this talk, Steve McConnell, CEO of Construx Software, distills hundreds of companies’-worth of real-world experience into the proven Agile leadership practices that work best. Steve will seamlessly thread together traditional approaches, early Agile approaches, modern Agile approaches, and the principles and context that underlie them all—creating an invaluable resource for Agile leaders, their teams, and their organizations.
Apptentive
FEBRUARY 21, 2019
Customer centricity and customer experience management are the hot topics of this year’s business conversations. These themes are only going to become more prominent not just in mobile, but across all channels. As such, it’s not enough for companies to send communication into a vacuum.
Apptentive
OCTOBER 11, 2018
Let’s be real: product management can be challenging.
Apptentive
NOVEMBER 20, 2018
Apps are ubiquitous tools to our modern lives. Smartphone browsing has officially taken over PC browsing by a pretty impressive margin: 63% vs 37% worldwide , and Google has adapted their search to prioritize sites which are mobile compatible.
Apptentive
JULY 16, 2019
Consider these scenarios for a moment: Scenario 1 : Supermarket giant, Tesco launches a mobile app for customers. It serves the purpose of a virtual grocery store for customers who are time-pressed to go and shop physically.
Advertiser: UserTesting
Agile has become the go-to methodology for companies that want to reduce the risk involved in shipping new products. But how do you prevent building items nobody wants? If you wait to get user feedback until after development, then you’ve waited too long.
Apptentive
OCTOBER 22, 2019
What makes an effective UI design? A skillful designer, the right combination of design elements, or the tool used to create it? Well, the right answer is a combination of all of the above.
Apptentive
DECEMBER 10, 2019
‘Tis the season for the annual App Store holiday shutdown. Every year, Apple implements a code freeze on all mobile apps where no new app submissions or app update submissions will be processed. The 2019 holiday shutdown schedule will begin December 23rd and run through December 28th.
Apptentive
NOVEMBER 27, 2018
Most mobile app enthusiasts are well aware of Apple’s native rating prompt that was introduced with iOS 10.3 and made mandatory with iOS 11.
Apptentive
SEPTEMBER 27, 2018
Customers have endless options when it comes to choosing new brands and services, which means their expectations are high. Immediacy, personalization, responsiveness, and product quality are a handful of the primary reasons customers will choose to be loyal to one brand over another.
Speaker: Nir Eyal
Ever get the feeling the world is full of too many distractions? Research shows the ability to stay focused is a competitive advantage, in work and in life. However, in an age of ever-increasing demands on our attention how do we stay productive and stay sane? In this webinar, Nir provides research-backed, practical advice, and memorable strategies for managing distraction and our time. Nir Eyal shares findings of his five years of research into how to master what he calls, "the skill of the century," the power to be "Indistractable."
Apptentive
NOVEMBER 25, 2019
Getting your app up and running is only half the battle. What comes next is equally as important. How do you determine what is and isn’t working? How do you know what your customers need and want?
Apptentive
NOVEMBER 21, 2019
You know customer experience is important , but do you know the tangible business impact of CX? Do you have a full understanding of how customer experience infiltrates every stage on your customer’s journey? Customer Acquisition.
Apptentive
OCTOBER 4, 2018
In mobile marketing, it’s a well known fact that retaining customers costs less than acquiring new ones, and retention can also be used as a trust signal around how well your brand knows its customer base. However, retention doesn’t look very good for the average mobile app.
Apptentive
JANUARY 24, 2019
One of the most important tasks we’re faced with in business and in our personal lives is taking care of our finances, and mobile banking is already insanely popular across all demographics.
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The business intelligence market has exploded. And as the number of vendors grows, it gets harder to make sense of it all. Learn how to decide what features you need and get an evaluation framework for every technical and non-technical requirement you could imagine.
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