Mind the Product
DECEMBER 26, 2019
Between 2002 and 2006, cybersecurity technologies for networks were now entering into a period of maturity. The solution required a pivot and a focus on their competitive differentiators as well as new geographical targets. His key points include: Creating a category at Assurent. Surviving in a maturing market at Enomaly.
Product Management Unpacked
AUGUST 8, 2018
When I joined a company in 2006 to run product management (as a CMO), the VP of sales would meet with the product managers every Monday morning to make new feature requests per what sales had sold the week before. I see product management reduced to a gopher for development and a clean-up function. It’s basically powerless.
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The Accidental Product Manager
APRIL 24, 2017
Scion had it’s greatest number of sales during 2006. At the time Toyota was targeting the Generation X buyers and the Scion brand offered them a differentiation from the Toyota core line of cars. Ever since hitting a high in 2006, sales have been on a slide. This type of customer does not value the differentiation as much.
Mixpanel
SEPTEMBER 11, 2019
In 2006, Facebook rolled out its News Feed feature–and boy, did people hate it. This data-informed redesign helped with market differentiation for Hinge as the app focused on long-term relationships, not hookups. The uproar among the website’s (then) small user base of 12M was big enough to draw headlines.
UX Planet
JANUARY 16, 2024
Survey to identify gaps in the market and opportunities for differentiation. Twitter: X The social network was founded in 2006. What unique value do you bring to the market? Competitive analysis: Instead of copying your competitors, use them as sources of inspiration.
BrainMates
OCTOBER 10, 2019
The first challenge in differentiating the role of Project Manager or a Product Manager is that (as well as having the same initials) they sound a lot alike. 2006) Marketing, 7th Ed. Let’s explore the differences and then look at how, when they work together, they create “awesome”. 3rd Edition. 2] Kotler, P., Armstrong, G.,
Sachin Rekhi
FEBRUARY 15, 2009
TrialPay , founded in 2006, has a long history of providing qualified offers from prominent merchants. Peanut Labs also has built an impressive selection of direct payment options that differentiates them from other players in the space. Offer Provider Optimization.
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