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What is Engineering as Marketing and How Can It Help You Drive Product Growth

Userpilot

It’s a free tool that HubSpot launched in 2007 that scores your website based on factors like speed, SEO, mobile-friendliness, and security. They built a free business name generator that business owners can use to find an available company name. It was launched back in 2007 and has been an active lead magnet ever since.

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Bootstrapping To 10 Million – The Story Of Kovai.co

Userpilot

For instance, since 2004, Saravana had been writing about the Microsoft BizTalk technology on his blog. Back then, he had no idea that the blog would become a primary customer acquisition channel for a product he would launch in the future. Following the needed deliberations, he adopted the name Kovai.co. The present.

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Pirate Metrics For Product-Led SaaS-How Does The AARRR Framework Look Like In SaaS

Userpilot

Invented in 2007 by Dave McClure, pirate metrics is a framework that is still used by businesses to measure and optimize customer interaction across their lifecycle. The pirate metrics framework was developed by Dave McClure from 500 Startups and introduced in his 2007, presentation entitled “Startup Metrics for Pirates.”.

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How To Build Your Audience Well Before Launching Your Product

Sachin Rekhi

They’ve been able to do this by investing heavily in building out a blog with independent value separate from their product yet designed to attract the target audience that their product will eventually serve. It launched its now famous Signal vs. Noise blog in 2001 to share their ideas about design, business, and the web.

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5 Reasons Why You Should Join Amplitude’s Customer Success Team

Amplitude

My name is Arjun Devgan and I joined Amplitude in May 2019 as its first-ever VP of Global Customer Success. The majority of that time was at NetSuite where I was a founding member of the services team, contributing to the company’s successful IPO in 2007, and helping scale ARR from $20M to $800M, and the services team from 4 to 400 people.

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Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada

Intercom, Inc.

In late 2007, a pair of roommates found themselves scraping their wallets to come up with enough cash to cover their exorbitant San Francisco rent. Their names were Brian Chesky and Joe Gebbia, and they had just started Airbnb. But it can be a real challenge knowing that’s what you’re doing from the outset.

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Product Managers Know How Valuable A Product Name Is

The Accidental Product Manager

As a product manager, you know just how important the name of your product is. We spend a great deal of time trying to come up with the right name that will match the product development definition for each of the products that we manage. Product naming confusion never looks good on a product manager resume! and the USA.

Naming 69