Intercom, Inc.

JUNE 20, 2018

Trial and error: adding sales input to the product roadmap. In 2011 Marc Andreessen declared that software is eating the world. Today it’s no wonder that the strong majority of companies want their strategy to be driven by product, not sales and that’s likely for the best.

Feedback Software 199

Feedback Software Product Research User Testing Feedback Loop 199

bpma ProductHub

APRIL 30, 2017

The decade long product experience from PM at DEC to VP of PM & Marketing established her in the foundational class of PM’s in Boston. In fact, she was among the very first class of the highly regarded Product Management certification from the Association of International Product Marketing and Management (AIPMM).

Development 150

Development Product Management Product Manager Management 150

Brian Balfour

JULY 12, 2017

This is part 3 in a series about the growth frameworks companies need to grow to $100M+ Part One: Introduction & Why Product Market Fit Isn't Enough. The Road to a $100M Company Doesn’t Start with Product. Which brings us to part three: Product Channel Fit. The channel does not mold to the product.

User Testing 90

User Testing Strategy Product Research Outbound 90

Mind the Product

JANUARY 23, 2017

In 2011, Nate left Stryker to build Brightface, a product development company that focused on mobile and web applications including Cycleface which was acquired by Strava, the #1 fitness app for endurance athletes. Melissa Perri is a Product Manager, UX Designer, and speaker based in New York City.

Research Software 70

Research Software User Testing Customer Experience Workshop 70

Intercom, Inc.

JANUARY 16, 2020

Here are five quick takeaways: In 2011, Forbes Magazine called RealtimeBoard (Miro’s previous iteration) “a virtual whiteboard on steroids” We chatted to Andrey about this description to see if the shoe still fits today. So for example, our whole product development is run on Miro and we do marketing huddle boards in Miro.

Research Software 249

Research Software Data Visualization User Testing Customer Experience 249

Mind the Product

MARCH 16, 2017

In 2011, Nate left Stryker to build Brightface, a product development company that focused on mobile and web applications including Cycleface which was acquired by Strava, the #1 fitness app for endurance athletes. Melissa Perri is a Product Manager, UX Designer, and speaker based in New York City.

Research Software 75

Research Software User Testing Product Research Workshop 75

Mind the Product

APRIL 18, 2017

Most recently Jeff co-founded Neo Innovation (sold to Pivotal Labs) in New York City and helped build it into one of the most recognized brands in modern product strategy, development and design. Melissa Perri is a Product Manager, UX Designer, and speaker based in New York City. Nate Walkingshaw, Author and CXO Pluralsight.

Research Software 75

Research Software User Testing Customer Experience Workshop 75

Userpilot

JULY 6, 2021

How many people should there be in your SaaS product marketing team? When should you start building a product marketing team and what role should you hire first? Let's talk about how to build and structure product marketing teams for SaaS products. SaaS product marketing team structure.

Research Software 98

Research Software Feedback Software Product Marketing Marketing 98

Userpilot

SEPTEMBER 4, 2023

Blue ocean strategy has become an increasingly popular business framework over the past two decades, especially in the SaaS industry. This article will provide an in-depth look at the blue ocean strategy, including its origins, core principles, implementation, and measurement of success. What is the Blue Ocean Strategy?

Analytic Tools 84

Analytic Tools Data Visualization Feedback Software User Testing 84

UX Studio: Product Management

SEPTEMBER 16, 2021

Building our own digital products gives our UX team a unique perspective and priceless experience related to strategy, design, and user experience. We adopt the best practices, and we apply them when designing our clients’ products. . It offers product strategy, design, and development services.

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

Business of Software Conference

JULY 29, 2019

On realizing he’s still too integral to the business, Peldi started the ‘Winter 2018 Injected Turbulence Project’ – delegated product design and engineering management, deleted Slack and witter from his phone, and stopped watching their internal wiki. 2 – Product & UX. What did he learn? Watch Peldi's Talk.

Software Review 49

Software Review Analytic Tools Technical Review Data Visualization 49

Intercom, Inc.

OCTOBER 1, 2020

Because in the early stages of product-market fit, you’re still shipping stuff and you’re looking to hit this sort of, what I call a vein of value in your customers. I was having a great time there, back in 2011. You’re looking for something like, “S**t that’s really powerful, do more of that.”

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Intercom, Inc.

OCTOBER 1, 2020

Because in the early stages of product-market fit, you’re still shipping stuff and you’re looking to hit this sort of, what I call a vein of value in your customers. I was having a great time there, back in 2011. You’re looking for something like, “S**t that’s really powerful, do more of that.”

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

The Product Coalition

SEPTEMBER 2, 2019

It was launched in 2011 and went broke in 2013 because people didn’t buy the product. The authors relied on their intuition or professionalism, and didn’t account for the most important factor in product creation?—?the the product/market fit. Everpix and Google Wave didn’t satisfy the market.

User Testing 60

User Testing Customer Feedback Product Research Customer Experience 60

Brian Balfour

AUGUST 3, 2017

The difference between these two are not the common mantras of build a great product, product market fit is the only thing that matters, or growth hacking. Mailchimp is now just moving up to the mid-market with their automation features, and it has been 10+ years. One of the reasons were they hit product channel fit.

Marketing 57

Marketing Outbound User Testing Reporting Tools 57

Userpilot

SEPTEMBER 4, 2023

Blue ocean strategy has become an increasingly popular business framework over the past two decades, especially in the SaaS industry. This article will provide an in-depth look at the blue ocean strategy, including its origins, core principles, implementation, and measurement of success. What is the Blue Ocean Strategy?

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software User Testing 52

Business of Software Conference

FEBRUARY 16, 2021

In 2011 we raised money. So the first time we raised it was like $650,000, which was more than it is now because it was in 2011. Fundraising Strategy and Process. Yeah, there are different measures that I mean, there are different metrics, I think that VCs will use for different types of companies and different markets.

Feedback Software 59

Feedback Software Weak Development Team Customer Communications Customer Experience 59

The Product Coalition

JULY 10, 2022

Finding product market fit Every product, business, brand, service, or other impactful venture has been successful through product market fit. Marc Andreessen coined this term and defined it as: “B eing in a good market with a product that can satisfy that market.” Patagonia ad from 2011?—?

User Testing 141

User Testing Advertising Branding Customer Experience 141

Intercom, Inc.

JUNE 19, 2019

And as the Group Product Marketing Manager for Platform here at Intercom, I’ve loved seeing all the creative apps our partners have built. So we’re delighted to host Slack’s Director of Platform Marketing, Ceci Stallsmith, on the show. And that just gives you more product-market fit and helps you grow faster.

Marketing 217

Marketing User Testing Weak Development Team Product Research 217

The Product Coalition

JUNE 9, 2020

I first heard of Elium , formerly known as Knowledge Plaza, in 2011. I was attending a very small startup event where Gregory Culpin presented the company and its market vision. The product and engineering teams grew fast too. Despite all the positive energy and the company’s great product, we were not reaching our target.

Research Software 79

Research Software Startups Product Research Customer Experience 79

Userpilot

JANUARY 10, 2022

86% of buyers are willing to pay more for a product if they have a better customer experience. Customer success strategies focus on helping customers achieve their goals in the long term while customer support centers around short-term solutions. Let’s get started! There are five key metrics you can use to measure customer success.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Balsamiq

APRIL 23, 2018

First off, they created the User Centered Design Canvas , a powerful tool for analyzing product/market fit, value proposition, brand strategy, and more in a single document. Our unique methodology ensures steady product growth for our clients. It was 2011 when I started using Balsamiq.

User Testing 73

User Testing UX Data Visualization Research Software 73

Intercom, Inc.

OCTOBER 29, 2020

In this very special episode of Inside Intercom, I sat down with Des, our co-founder and Chief Strategy Officer, for a wide-ranging conversation about our respective journeys so far, our thoughts on Intercom through the years, and what the future holds. I love building products, building teams, building companies. Short on time?

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

Userpilot

MARCH 5, 2021

The three steps to providing a great product experience for paid trial users are: make the time to value as short as possible, create engaging product discovery experiences, don’t ever stop being a resource to your customers. Next, we will go over two companies that found success by implementing a paid trial model for their products.

User Testing 98

User Testing Data Visualization Customer Experience Customer Feedback 98

Balsamiq

APRIL 23, 2018

First off, they created the User Centered Design Canvas , a powerful tool for analyzing product/market fit, value proposition, brand strategy, and more in a single document. Our unique methodology ensures steady product growth for our clients. It was 2011 when I started using Balsamiq.

User Testing 40

User Testing UX Data Visualization Research Software 40

svpg

SEPTEMBER 30, 2016

Martina has gone on to have a remarkable career, in both product management and product marketing. The results of Alex’s experiments and early successes gave Alex the confidence to propose to the BBC leadership a new product vision and strategy which she called “BBC Out Of Home.”

Reporting Tools 160

Reporting Tools Analytic Tools Customer Experience Technical Review 160

Business of Software Conference

JULY 26, 2016

Rahul Vohra: The Product-Market Fit Engine. Claire Suellentrop: Get Out Of The Echo Chamber: How To Use JTBD To Perfect Your Product’s Messaging. Des Traynor: Product Strategy is About Saying “No” Revisited. Dharmesh Shah: Strategies for Building Great Companies. Talks from BoS USA 2011.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Business of Software Conference

MARCH 30, 2021

which was way back in 2011, I think and we were running a conference in Boston. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. But are there any particular conferences or even individual talks which stand out to you as being your favourite or most memorable? Mark Littlewood.

Feedback Software 52

Feedback Software Weak Development Team Events Customer Experience 52

Business of Software Conference

NOVEMBER 19, 2019

For those of you that don’t know, DataSift launched efficiently in end of 2011 with a proposition that was pretty hearty. I think the main thing was… what is it they say, often tactics drives strategy? The short answer to the question is tactics drive strategy. But let me tell a bit about DataSift and where we started.

Customer Experience 8

Customer Experience Analytic Tools Weak Development Team Data Visualization 8

Intercom, Inc.

MARCH 29, 2022

Over the course of the event, we explored our vision and beliefs for the future of customer engagement and communications, and heard from Intercom leaders like CEO Karen Peacock, Co-founder and Chief Strategy Officer Des Traynor, and Chief Product Officer Paul Adams, as well as some of our amazing customers. Our core beliefs.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Business of Software Conference

JULY 20, 2020

So, as a business begins to discover its business model, its product market fit it begins to enjoy the recipe for success or, more specifically, its leaders do. So, in strategy theory right for years we had this idea of this fabulous thing called a sustainable competitive advantage. Dollar Shave Club launches in 2011.

Weak Development Team 75

Weak Development Team Reporting Tools Research Software Data Visualization 75