Business of Software Conference

SEPTEMBER 20, 2023

Your app makes me fat, Kathy Sierra , July 24, 2013 Kathy Sierra’s blog is sadly no longer live but this is one of a number of posts that underlines why she is THE BEST. Can we honestly say that “engaging with our brand” is a healthy, ethical use of their scarce, precious, limited cognitive resources?

Research Software 52

Research Software User Testing Customer Experience Branding 52

Intercom, Inc.

JULY 26, 2018

Josh: I had the idea in October 2013 and launched it mid-November. Josh: At the time in 2013, you had some nasty terms like growth hacking and all sorts of sleazy things people did to get new customers. The blog itself is about that. So, I wanted to have paying customer feedback as soon as possible. Paying it forward.

Feedback Software 137

Feedback Software Analytic Tools User Testing Product Research 137

Intercom, Inc.

DECEMBER 10, 2019

Back in 2013, our head of engineering Darragh coined this mantra: Shipping is our heartbeat. Okay, so now we have our proxy metric – getting brand new customers to log in twice in their first week. We’ve anchored a major part of our R&D culture around the speed of shipping. Even worse, that metric is often useful for only one team.

Onboarding KPIs 281

Onboarding KPIs Framework Product Research User Testing 281

freshtrax

AUGUST 6, 2019

In July 2013, btrax Japan officially opened in Tokyo! Currently, he is the owner of one of the top brand design companies in Japan called IN FOCUS INC. freshtrax is btrax’s blog where readers can find articles on the latest marketing, business, and design trends in Japan and America. Become a friend of Cooper via Facebook !

User Testing 81

User Testing Customer Experience Naming Vision 81

Userpilot

JULY 26, 2021

We’ve compiled a list of two books , two blogs, two podcasts, and three resources on product growth for you. Increased brand awareness: Word-of-mouth marketing from customers who love your brand builds positive brand awareness and gets more people interested in your brand. What is product growth? The best part?

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Iteratively Blog

MARCH 15, 2020

One of the most popular newsletters among data folks, the newsletter started in 2013 and has churned out 361 issues to date. It’s one of the ace strategies to market your brand. They also run a blog that pertains to data organizations. ? 2 Practico Analytics Blog. Read the blog. #3 Check out the latest issue. #5

Data Visualization 101

Data Visualization Analytic Tools Research Software Technical Review 101

UX Studio: Product Management

SEPTEMBER 16, 2021

Apart from working with established brands and startups, we assess the expertise of various companies and create our independent rating list of trustworthy design companies. UX studio was founded by a UX design ambassador and TEDx speaker, David Pasztor, in 2013. Our client portfolio is rich and diverse. Business idea validation .

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

Gainsight

JULY 7, 2021

I can pretty vividly remember the first Pulse conference I attended back in 2013. Gainsight hosted Pulse 2013 at the Four Seasons in San Francisco, California. What would be the long-term ROI of virtual events when it came to brand awareness, pipeline and bookings? Offer Both Free and Paid Ticketing Options.

Feedback Software 45

Feedback Software Customer Experience Technical Review User Testing 45

The Product Coalition

AUGUST 31, 2019

I gave two examples of this in my blog post on “ Applying Michael Porter’s concepts. ” You need to work towards building a purpose brand that speaks to the job so tightly that it is an obvious choice for it. A purpose brand is positioned on the mechanism that causes people to purchase a product: they nail the job.

Customer Experience 60

Customer Experience User Testing Data Visualization User Friction 60

The Accidental Product Manager

OCTOBER 10, 2016

Some estimates say that by next year, the direct-to-consumer online sales should become the largest source of sales for brand manufactures. Firms are reporting that their online sales grew by 30% in 2013. The Accidental Product Manager Blog is updated. Click here to get automatic updates when. Subscribe now: Click Here!

User Testing 56

User Testing Customer Experience Reporting Tools Research Software 56

Userpilot

JULY 13, 2021

For each user that activates, that’s one more monthly subscription, and one more person who could become a future brand advocate. Again, let’s see how Kontentino does this: Kontentino knows that brands tend to just have one set of social media accounts, while digital agencies will manage dozens of them on behalf of their many clients.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 98

Userpilot

SEPTEMBER 8, 2021

Look at their microsurvey: As a social media scheduling tool, Kontentino has two main groups of potential customers: Brands who only post on one set of social media accounts. Digital agencies who post on behalf of multiple brands. The launch of Appcues in 2013 completely transformed the product tour software landscape.

Analytic Tools 96

Analytic Tools Feedback Software Onboarding KPIs Software Review 96

Usersnap

NOVEMBER 15, 2019

When they released the product in 2013 they only shared it with 10 companies, which allowed them to concentrate on just a few use cases. They are no longer impressed by just clever branding and good salespeople. appeared first on Usersnap Blog. The post Customer Centric Culture: Purpose and Profitability?

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User Testing Feedback Software Research Software Data Visualization 49

Userpilot

MARCH 22, 2021

Moreover, you can customize the color theme for your experiences to suit your brand image. A relatively new addition to the industry, Heap is already giving rivals a run for their money since 2013. Using a visual editor, you can create experiences in a live app preview. Paid plans start from $25 a month. G2 ’s rating: 4.3/5.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

UX Studio: Product Management

JULY 9, 2021

Since the company’s journey started in 2013, we have grown to a team of forty professionals. Our UX blog is constantly updated with articles for bot UX professionals and company owners, and we hold trainings for individuals and for businesses. Super User Studio markets its services in starter service packages. Studio Graphene.

Research Software 52

Research Software UX User Testing Product Research 52

Roy Madden

MARCH 10, 2016

Google publishes 20 petabytes of information every day, according to Promodo in 2013. The current of new ideas is so fast, that it is easier than ever to attach your brand to something considered more passé. Ninety percent of the world’s data has been generated in the last two years, according to one study. million posts per day.

Data Visualization 40

Data Visualization Analytic Tools Reporting Tools Crowdsource 40

Userpilot

FEBRUARY 17, 2021

La Product Conf is a Non-Profit community of 5200+ Product lovers and has been around since 2013. What: SaaStr has several conferences under its brand, but not one is larger than the SaaStr Annual. What: Although canceled in 2020, La Product Conf Paris returns in 2021 with the same speakers and at the same venue. Product Con.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Userpilot

JULY 4, 2022

This approach focuses more on marketing channels like blogs, vlogs, and ebooks to shape the narrative around the brand and push its product. Celebrating these milestones makes customers feel appreciated and builds brand loyalty. appeared first on Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog.

Feedback Software 119

Feedback Software Analytic Tools Customer Feedback Customer Experience 119

Userpilot

APRIL 19, 2022

Pendo is a product experience and digital adoption tool founded in 2013. The first feature is brand colors. With Userpilot, you can make your surveys assume the color(s) of your brand. Better personalization—you can customize the look and feel of the survey to your brand colors, for example. What does Pendo do?

Feedback Software 98

Feedback Software Analytic Tools Research Software Reporting Tools 98

UX Studio: Product Management

NOVEMBER 8, 2021

Since 2013, UX studio has been on a mission to help businesses create impactful product design. In the past ten years, we partnered with rising startups and established brands like HBO, Netflix, the United Nations World Food Programme, and Google, to name a few. Post MM began as a small marketing agency based in Sacramento, California.

Research Software 77

Research Software User Testing Technical Review Product Research 77

Intercom, Inc.

SEPTEMBER 19, 2019

Here are five quick takeaways: To establish a stronger brand and protect the company from competition, Steli recently rebranded Close.io From day one, when we launched Close in January 2013, we wanted to own Close.com. Number one, we just felt like from a branding perspective and from a brand-promise perspective, being on an.io

Weak Development Team 184

Weak Development Team Customer Experience Startups Reporting Tools 184

Intercom, Inc.

JULY 9, 2020

Even outside of the agency that I started in, just like keeping a broad network and talking to people about how they do things, what they learned and sharing your lessons as well which was one of the reasons for why I started my own blog, the newsletter, that was always very, very big for me. And then I also touched on the newsletter itself.

Analytic Tools 199

Analytic Tools Research Software Data Visualization Technical Review 199

Intercom, Inc.

MAY 14, 2018

For instance, the fundamentals of good marketing haven’t changed: crisp writing, a compelling story, strong brand, and of course, a great product to market. Getting social media right isn’t easy, but increasingly it does more than simply increase brand awareness. 70%: of the most used hashtags are branded ( Simply Measured, 2015 ).

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User Testing Research Software Artificial Inteligence Marketing 223

Userpilot

MARCH 6, 2020

Then I founded the first polish blog on product management: www.productvision.pl (which is now quite popular!). Every day we work with over 350 brands on 30+ markets including Procter&Gamble, Unilever, Beiersdorf, Tesco, Starcom, Mindshare, Mediacom or Saatchi&Saatchi and many others. What is your background?

Research Software 133

Research Software Analytic Tools Feedback Software Reporting Tools 133

freshtrax

SEPTEMBER 17, 2019

In March of 2019, it was reported that Kondo was looking to raise $40 million USD in venture capital funding to scale her brand, KonMari. So, how did a Japanese tidying expert successfully build her brand in America? In 2013, the book was made into a movie and the KonMari method became a social norm in Japan. million copies.

Marketing 93

Marketing Branding Advertising Reporting Tools 93

Imaginary Cloud - Design

NOVEMBER 25, 2021

WordPress was created in 2003 as a blogging platform and gradually evolved to a Content Management System (CMS) , used to create from business websites to portfolios, e-commerce stores, directories. Webflow was created in 2013 as the no-code visual website builder. Let's get to know them first. WordPress: the most popular.

Research Software 81

Research Software Embedded Analytics User Testing Customer Experience 81

Gainsight

FEBRUARY 2, 2024

In this blog, we break down the basic tenets of customer training, outline four traditional training methods that companies use today, and present ways to supplement them with online courses to create more effective customer training programs. Luckily, there is a better way to onboard customers and keep current users updated.

Education 52

Education User Testing Customer Experience Research Software 52

Userpilot

APRIL 30, 2020

The low barrier for entry set by PLG companies also leads to increased brand awareness via organic word-of-mouth and other such referrals. Basically, the idea is that your successful users will recommend the freemium or demo version of your software to others in their network—who will then begin their own journey with your brand.

Reporting Tools 85

Reporting Tools Feedback Software Onboarding KPIs Customer Experience 85

Bryce York

JANUARY 12, 2015

Brands like Skinny Me Tea opened our eyes to the potential of Instagram as a distribution channel. Seemingly overnight, they grew into a multi-million dollar a year company building their brand in Instagram. Simply write the guide like a blog post (using Word, Pages or iBooks Author) and save as a PDF.

User Testing 52

User Testing Research Software Customer Experience Technical Review 52

UX Studio: Product Management

FEBRUARY 26, 2019

They have worked with most of the big brands around the world, based around their very strong presence in the tech world of Silicon Valley. Acclaimed for the sleek design of their website, Telepathy also runs a blog which attracts 300,000 readers a month. Nielsen Norman Group. The team also holds trainings and workshops.

UX 80

UX Data Visualization Research Software Analytic Tools 80

Intercom, Inc.

JUNE 19, 2019

I actually got to put out this blog post about that Bill Gates quote I mentioned. Because they have a very significant brand, and they have an audience. And when you partner with that brand and that audience, it rubs off on you. Again, as I mentioned, this was my job back in 2011, 2012, 2013. Ceci: Thank you.

Marketing 217

Marketing User Testing Weak Development Team Product Research 217

Userpilot

OCTOBER 14, 2020

Forget about the added cost and the difficulties of scaling for rapid growth that this approach suffers from for a moment… As early as 2013, surveys were showing that a lot more users prefer self-serve onboarding to speak to a trainer! Not with self-serve, product led SaaS businesses with a lower ARPU though. Source: zendesk.com.

Research Software 98

Research Software Customer Experience User Testing Embedded Analytics 98

Userpilot

DECEMBER 23, 2020

For example, e-commerce brands like Gainful (protein), Prose (shampoo), and Ritual (vitamins) create products specific to customer’s individual profile and needs. I remember the odd looks I was getting from my neighbors when I worked remotely back in the day before in was cool, in 2013.

Analytic Tools 122

Analytic Tools Onboarding KPIs Data Visualization Product Research 122

Userpilot

APRIL 30, 2020

The low barrier for entry set by PLG companies also leads to increased brand awareness via organic word-of-mouth and other such referrals. Basically, the idea is that your successful users will recommend the freemium or demo version of your software to others in their network—who will then begin their own journey with your brand.

Customer Experience 52

Customer Experience User Testing Feedback Software Onboarding KPIs 52

Intercom, Inc.

MARCH 29, 2018

Eric Siu has helped some of the biggest brands in tech accomplish one all-important task: grow their revenue. This was in 2013, and my job was to figure out how to redirect or pivot the company, because it was going through some tough times. A lot of stuff that he writes on his blog is longer form.

Webinar 192

Webinar Inbound Download User Testing 192

Userpilot

NOVEMBER 29, 2021

This is a better way of gaining customer trust and ensuring that they are loyal to your brand. A book titled “The Effortless Experience”, published in 2013 stated that 96% of customers who have a high-effort service interaction become more disloyal.

Customer Experience 97

Customer Experience Feedback Software Customer Feedback User Testing 97

Userpilot

APRIL 30, 2021

Examples of content that your SaaS business might want to create include: Blogs (like this one!). Linkbuilding is the process of building links on third party sites that link back to your website or blog. Off-page SEO: includes backlinking (see below), guest posting, PR, and listings on directories such as Yelp. Infographics.

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98