2015 Framework Startups Strategy 
Lenny Rachitsky
APRIL 28, 2024
He originally joined Twitter in 2015 through the acquisition of his company, Periscope, the largest live video streaming platform at the time. While frameworks can offer valuable perspectives and guide decision-making, rigid adherence to them can lead to tunnel vision and unhelpful outcomes.
Intercom, Inc.
JANUARY 14, 2021
In this episode of Inside Intercom, we caught up with Hubert for a chat about starting small, committing to a product strategy that helps you reach your long-term goals and making sure everyone’s on the same page. And ultimately, we launched in 2015 and we’ve been iterating ever since. Use it to make better product decisions.
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The Product Guy
OCTOBER 9, 2018
First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). I admit that in the past, I have been soured on “strategy” as a discipline.
The Review by First Round
FEBRUARY 2, 2023
He went on to join the exec team, reporting directly to Jack Dorsey and leading the comms strategy for Square’s IPO in 2015. The jobs-to-be-done of the comms function in the early days of a startup — and why it’s not a good customer acquisition strategy.
Mind the Product
FEBRUARY 12, 2019
Building products for big corporates, small startups and scale-ups. What I have seen, is that both startups and big corporates have issues in understanding how to be more product-led without the right mindset and framework. In 2015, Martin Eriksson wrote an article about the history of product management. The Hypothesis.
Intercom, Inc.
FEBRUARY 18, 2020
It’s one of those facts of startup life that is easy to overlook, but the success and growth of companies can be deeply intertwined with the technology they use in their stack, and I’d like to explain how that has been the case with Intercom and Ember. This is a slide from a talk that I gave in 2015. Preferred choice.
UX Studio: Product Management
JANUARY 8, 2021
Ramotion is a small design agency located in San Francisco, USA, that works with growing startups and enterprises. . As a global web and app design company, we continuously collaborate with startups and enterprises all over the world. The company started its journey in 2015 as a solely mobile app development firm.
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