Mind the Product

MAY 25, 2018

In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes. 2014 – Testing and Growing the Team. 2015 – Launch as JustGiving Crowdfunding. This is what we did.

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Mind the Product

JUNE 10, 2019

In The Beginning… In 2015, a group of product people, business analysts, engineers, and product managers captured a vision for Lantern and expressed it with a mission statement. User Testing. Claire and her colleagues interviewed journalists and editors and then drew up a series of user journeys to share with the newsroom.

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Intercom, Inc.

FEBRUARY 18, 2020

“Our growth is not just in our office, but growth in customers, revenue, people, dinners, lunches, lines of code, bugs, features, tests, everything” A lot has changed in the past six years across the board, but looking at technology, the web, JavaScript, there has been huge change. This is a slide from a talk that I gave in 2015.

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Mind the Product

JUNE 18, 2019

A helpful example comes from Hiten Shah, who posed Ellis’ question to 731 Slack users in a 2015 open research project: 51% of these users responded that they would be very disappointed without Slack, revealing that the product had indeed reached product/market fit when it had around half a million paying users. Conclusion.

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UX Planet

FEBRUARY 5, 2025

After all, what could be a better stress test before pushing itforward? True, to some extent, this tactic brings benefits. The idea may improve, and some feedback may even be incorporated (a glimpse of true collaboration).

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Roman Pichler

SEPTEMBER 18, 2017

The product was launched in April 2015, but I am not convinced that it has entered the growth stage. This might be on a fortnightly or a daily basis depending on how often you test new ideas and collect the relevant data. Take the Apple Watch as an example.

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Product Talk

APRIL 11, 2018

This is why as an industry we see an over-reliance on A/B testing —a measurement method that we’ve shoehorned into a discovery method. Jeff Bezos, in his 2015 shareholder letter , gives us a simple framework for deciding which decisions should be made quickly and which decisions should be more deliberate and cautious.

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Mind the Product

AUGUST 8, 2019

As Gatorade approached its 50th anniversary in 2015, the company, now owned by PepsiCo, was the market-leading sports drink in the US. The perfect scenario to test this hypothesis came when the Brazilian national soccer team asked Gatorade for help in preparing for the 2014 World Cup. Evaluate and Build off Existing Resources.

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The Product Coalition

FEBRUARY 27, 2021

It includes UX research and wireframing (expert audit, personas, user flow), usability testing (A/B test, 5-seconds test, task scenarios) and user interface design (in Sketch, Adobe XD, Photoshop). At Crafton, you can receive an all-inclusive suite of professional UI/UX design services.

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Mind the Product

AUGUST 17, 2017

In 2015 they had a team of 6 people – they are now at 80. They meet customers every week in user testing & research sessions – to explore problems that they have or solutions which the teams have created. Digital Growth of Traditional Publishers is Possible.

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Mind the Product

FEBRUARY 1, 2018

million in 2015 (see footnote). I believe the answer is to use a test-and-learn approach to create a minimum lovable product (MLP) product – or the version of a new product a business can launch to create customer love with the least amount of effort and expense. challenge by offering a test-and-learn approach that minimizes risk.

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Mixpanel

AUGUST 18, 2021

So, how do you evaluate your A/B testing toolkit to make sure you’re collecting the information you need to deliver delightful digital experiences while protecting customer data? According to McKinsey , six in ten consumers in Europe now realize that rules regulate the use of their data within their own countries, up from four in ten in 2015.

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Mind the Product

APRIL 13, 2017

I think we are all very familiar with the temptation to dive into Mixpanel for hours, or the excitement when you see your A/B test results. If we find it interesting I make sure to research it more by using private messages on Intercom, setting up interviews, using the Slack group, or setting up an experiment to test it.

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Mind the Product

SEPTEMBER 16, 2019

Predictably in retrospect, Google Helpouts was met with crickets, and Google pulled the plug on it in April 2015. A large team had spent the year before working on the offering’s development, but we never really figured out exactly who needed it and why.

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Mind the Product

MARCH 29, 2020

This idea of continuous research, for example – we’re just now getting comfortable with being able to readily do customer interviews or usability testing or whatever that might be.” He says: “In Asia, we’re just getting towards discovery. You can sign up to join both talks here.

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Good Product Manager

DECEMBER 2, 2015

For those four areas of product management technology categories — Idea Management ; Concept Testing ; Planning, Prioritization and Roadmapping ; and Product Engagement — it describes the category and its benefits, and also provides lists of vendors in each category. — Jeff Lash (@jefflash) November 11, 2015. “A

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UserVoice

JULY 31, 2017

Unlike some usability test subjects, these are real customers trying to do their job or live their life, not people you have paid to complete a task they may or may not really be interested in accomplishing. Editor’s Note: This post was originally published in June 2015 and has been updated for accuracy and comprehensiveness.

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DISQO

JANUARY 22, 2015

In addition, a lot of product managers face common problems, particularly in working within their organizations to test and launch new products. Our 2015 Product Management Insights report provided clarity on the common challenges product managers face, and the latest trends in strategy and execution of new products within the enterprise.

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DISQO

JANUARY 22, 2015

In addition, a lot of product managers face common problems, particularly in working within their organizations to test and launch new products. Our 2015 Product Management Insights report provided clarity on the common challenges product managers face, and the latest trends in strategy and execution of new products within the enterprise.

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DISQO

JANUARY 22, 2015

In addition, a lot of product managers face common problems, particularly in working within their organizations to test and launch new products. Our 2015 Product Management Insights report provided clarity on the common challenges product managers face, and the latest trends in strategy and execution of new products within the enterprise.

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The Product Coalition

FEBRUARY 21, 2023

The last obviously loud reason is that nowadays with everyone talking about the need of engaging users, there appears to be a stigma tied to not being a part of “the best practices” fraternity where success will come if you remember to identify, state, test your assumptions and distinguish yourself from your users.

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Intercom, Inc.

JULY 21, 2022

Rachel Hepworth: In 2014 and 2015, Slack had this incredible growth, but it was growth off a small base, based on very early adopters. In 2015, Andrew joined Uber to lead their rider growth product teams. That’s an acid test we’ve always had for our principles. Here’s Rachel. So we knew we just had to have him on.

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Lenny Rachitsky

APRIL 28, 2024

He originally joined Twitter in 2015 through the acquisition of his company, Periscope, the largest live video streaming platform at the time. Kayvon treated sacred cows like a “built-in roadmap” of innovations worth testing. Twitter accelerated cultural change and innovation through many small acquihires.

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Mind the Product

MARCH 30, 2020

He decided to switch to product in 2015. It wasn’t impossible to make the switch to consumer tech products but I had to test the waters and I did a lot of self-learning along the way.” From there, he began a career in finance. “Essentially I had been working with a product, but it was an investment product.

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Intercom, Inc.

JUNE 24, 2021

“Being able to have that quiet time to sit, reflect, and test these new feelings really, really helped me. Being able to have that quiet time to sit, reflect, and test these new feelings really, really helped me. It’s out there for us while we can’t be outside. It helped me figure out I’m okay to be who I am.

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Intercom, Inc.

FEBRUARY 1, 2018

Rachel: In 2014 and 2015, Slack had this incredibly growth, but it was growth off a small base, based off very early adopters. The bar is fairly low, because it has to be something people can achieve quickly, so that we can iterate and test off of it and not wait five months. The temptation is to scale it back too much.

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The Product Coalition

FEBRUARY 29, 2024

In 2018, GitHub launched GitHub Actions, a powerful automation tool that enabled developers to build, test, and deploy code directly within their repositories. Expansion and Organizations (2012–2015): GitHub expanded its offerings by introducing organizations, and providing tools for team management and collaboration.

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The Product Coalition

AUGUST 3, 2023

It enables organizations to concentrate on application development, testing, deployment, and management. In a single day in 2015, iRobot sold 14,000 Roomba autonomous vacuums. FaaS (Functions as a Service) liberates the business from many of the remaining infrastructure administrative responsibilities of PaaS.

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Intercom, Inc.

MAY 1, 2018

Most specifically, the industry came up with this beautiful idea of A/B testing. — Benedict Evans (@BenedictEvans) March 22, 2015. Could we somehow get them to definitely sign up? We developed all these tips and tricks that would help us optimize what happens when they land. This was around 2010.

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Mixpanel

JANUARY 12, 2023

From 2015-17, Plaid was a modern API for banking data for developers. Plaid’s homepage March 15, 2015. Even with all of the research we’ve done, there’s nothing like seeing how a subject line performs and running a quick A/B test. Personally, I’ve gotten a lot out of using Mixpanel with A/B testing tools.

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The Product Coalition

JANUARY 22, 2021

In 2015 it was discovered by Harvard Business Review that 75% of cross functional teams were dysfunctional. Have the tech team do demonstrations for the rest of the team before a new feature is launched, or even bring them into the beta testing process. We all know how easy it is to tune that out!

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UX Planet

FEBRUARY 10, 2024

Research is conducted through methods like usability testing, interviews, and contextual observation. 669–678, 2015. Traditionally, UX research is conducted with a focus on specific touchpoints between the user and the product, such as a website, app, or isolated function. Social systems and design, v. 91–128, 2014. ARNOLD, Ross D.;

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The Product Coalition

OCTOBER 29, 2024

You see back in 2015, I was contracting for Telstra (AT&T for Australia), and I was dedicated to their smart home product offering. That day I was strongly reminded that industrial design research and testing needs to be with all the persona’s whose lives it will intrude! And I won’t lie, this took me down memory lane.

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Intercom, Inc.

JULY 1, 2019

And when you do, we know you point them to a website, and on your website, you probably do things like run an AB test. Through AB tests, we’ve learned that simple calls to action outperform complex ones. — Benedict Evans (@benedictevans) March 22, 2015. We know that all this is how you grow your landing page traffic.

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Good Product Manager

DECEMBER 2, 2015

For those four areas of product management technology categories — Idea Management ; Concept Testing ; Planning, Prioritization and Roadmapping ; and Product Engagement — it describes the category and its benefits, and also provides lists of vendors in each category. — Jeff Lash (@jefflash) November 11, 2015. “A

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Usersnap

SEPTEMBER 27, 2022

Test Reports and Analytics. Tracking test patterns and gathering insights for future QA initiatives is key during QA testing and bug tracking. It is necessary to identify each entity in a testing procedure. was released in August 2015 providing a simplified mobile version of the web client. Retrieval and storage.

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Userzoom

NOVEMBER 27, 2019

Whatever our target audience, we can’t usually test all the people who are in this population due to the feasibility of accessing all these people , and the amount of time and money it would take. Taking our UK student example, imagine we wanted to test two designs for a student bank account to see which design students preferred.

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