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Best Examples of AI in Marketing: Tools & Best Practices

Userpilot

It shines a spotlight on: Famous marketing brands that have integrated AI technology. AI-powered marketing tools. TL;DR AI marketing involves leveraging AI technologies like machine learning, deep learning, etc., to analyze customer data and predict customer actions. Marketing AI best practices.

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Cohort Retention Analysis 101: How to Measure User Retention?

Userpilot

It is also useful for predicting future revenue. Behavioral cohorts use in-app behavior to group users. Predictive cohort analyses use historical data to forecast future trends. Cohort retention analysis combined with feature usage analytics is also used to assess the impact of new features on user retention.

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9 Must-Have Features To Look For In Customer Engagement Platforms (CEPs)

Userpilot

Speed, convenience, how helpful the employees were, and friendly service were shown to be the must-dos with each being “important” to 70% of customers. The study showed that companies that get customer success right prioritize technologies that improved customer experience. What is a customer engagement platform (CEP)?

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Why You Need Product Analytics Now

Indicative

A lot gets lost in translation when we talk about analytics, and Product Analytics is no exception. We talk about how Product Analytics tools can help you build a better product, how they can help you improve UX, how they can help you better understand customers. Product Analytics helps increase conversion rate.

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Is Pendo Feedback Worth The Money? [+Better Alternatives]

Userpilot

Pendo is a great digital adoption tool , and its Feedback module can cost you quite a bit. Pendo is a platform that helps enterprises improve user onboarding and get in-app analytics and customer feedback. Despite its high cost, Pendo Feedback cannot collect user satisfaction data. segment your customer base and.

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How to Measure, Analyze, and Reduce App Churn

The Product Coalition

All the user acquisition in the world won’t matter if you’ve got a high churn rate on your app. If you want to know why users are uninstalling or unsubscribing, tools like screen flow, heatmaps, and screen recordings can get users loving?—?instead instead of leaving your app. App churn ?—?the What is app churn?

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How to leverage in-app marketing for growth in 2019

Intercom, Inc.

So in-app marketing is especially key to engaging and retaining the users you’ve worked so hard to acquire. This guide is for marketers interested in learning more about the tools of the trade and the various types of in-app marketing – and the ways to use them. What is in-app marketing, anyway?