Userpilot

JULY 9, 2021

What are the best product management books to add to your 2021 reading list? We’ve put together a list for you with a few staples from every product manager’s bookshelf and some new releases too. New in – Best New Product Management Books in 2021. You can buy The Making of Product Managers here.

Books 98

Books Research Software Feedback Software Analytic Tools 98

Userpilot

OCTOBER 11, 2021

Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. In this blog post, I'll take you through the best strategies for a SaaS business are and show you the best examples from known SaaS brands. 5 – Incentivize promoters to write in-depth product reviews.

Feedback Software 119

Feedback Software User Testing Product Research Customer Experience 119

Userpilot

JULY 14, 2021

There are plenty of all these blogs “15 alternatives to {Brand Name} that are equally good” that are…plain wrong. Appcues comes second-next, with really nice UX and UI. Intercom offers literally just the simplest linear product tour + emails. It doesn’t offer any other product growth features Userpilot has.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 105

Userpilot

JULY 13, 2021

For each user that activates, that’s one more monthly subscription, and one more person who could become a future brand advocate. Again, let’s see how Kontentino does this: Kontentino knows that brands tend to just have one set of social media accounts, while digital agencies will manage dozens of them on behalf of their many clients.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 98

Userpilot

JUNE 11, 2021

NapoleonCat lets you measure and analyze user activity, while Brand24 tracks your brand mentions across social media platforms. Product and User behavior analytics tools provide you with insights that can help you monitor user activity across the user journey. Marketing analytics tools for SaaS.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Reporting Tools 52

Userpilot

MARCH 8, 2022

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Through the Product Talk Academy, she has trained over 8,500 product people in discovery skills.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Userpilot

SEPTEMBER 6, 2021

From highlighting the user's next action to explaining a new product feature: there are few UX elements that are more versatile than the website tooltip. Fortunately, in 2021, there are tools that can help even the least technical of product people build tooltips without code.

Onboarding KPIs 98

Onboarding KPIs User Testing Customer Experience UX 98

Business of Software Conference

AUGUST 2, 2021

The speaker used an example from his native Denmark to illustrate the pitfalls of taking a brand global. The reason very often is that the language of your product and processes is just one of the things that makes it fit into its context. But there are a few important and key things you need to get right to grow into new markets.

Naming 52

Naming Workshop Events Consulting 52

Innovatemap

AUGUST 12, 2021

That said, there’s also little room for forgiveness when it comes to poorly-crafted, slow-moving and non-intuitive digital products. In 2021, it’s the opposite. In these cases, we can either enhance the product’s look and feel, or completely revamp it. You Have a Vision and a Brand.

Startups 52

Startups Product Research User Testing Research Software 52

Userpilot

MARCH 11, 2022

Reports, statistics, and product benchmarks give you hard data on trends in the product world. We’re taking a look at The State of SaaS Onboarding , Mixpanel Product Benchmark Report, Satmetrix 2021 NPS Benchmarks, and Openview Benchmarks and Research. The Key Takeaways from State of SaaS Onboarding 2021.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Usersnap

JANUARY 26, 2022

September 2021 was a spectacular month: Tango was voted #1 Product of the Week on Product Hunt (and later on got recognized as Product of the Year) and acquired more than 10,000 early adopters! It was also the month they started collecting customer feedback with Usersnap. This leads us to this story!

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Userpilot

NOVEMBER 21, 2022

How we go about it depends on how established your company is and whether you’re launching a completely new product or an update. For example, a bootstrapped start-up launching a brand new product may choose a Product Hunt launch. They also have the power to reinforce branding and boost customer loyalty.

Product launches 98

Product launches Product Research User Testing Research Software 98

Userpilot

FEBRUARY 12, 2021

However, our State of SaaS Product Onboarding study we did in 2020 (2021 report coming soon!) Of the 1000 companies we signed up for to study their onboarding, 73% of B2C companies offered a free or freemium product, and 86% of B2B brands offered a free trial instead of freemium. It’s an acquisition channel.’

User Testing 98

User Testing B2C Reporting Tools Onboarding KPIs 98

Userpilot

JUNE 18, 2021

PMF survey: measures product-market fit. Gathering NPS data starts with a simple question: “On a scale from 1 to 10, how likely would you be to recommend product x to a friend or colleague? According to NICE Satmetrix NPS 2021 benchmarks, a good NPS score for SaaS businesses is around 41. How is the NPS metric measured?

Onboarding KPIs 52

Onboarding KPIs Feedback Software Customer Feedback User Testing 52

Userpilot

FEBRUARY 4, 2022

A few user persona examples in the SaaS space include product managers, product marketers, customer success managers, UX designers, and independent contractors who help companies with any of the aforementioned areas. appeared first on Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Userpilot

AUGUST 31, 2021

Make sure they reflect your brand personality (e.g. — aj (@ajlkn) June 22, 2021. The best SaaS release notes are brief, informative, and reflect the brand's personality. Want to build product experiences code-free? humorous, friendly, sophisticated.). Use a consistent release notes template for every release.

Feedback Software 98

Feedback Software Analytic Tools User Testing Data Visualization 98

Userpilot

JULY 16, 2021

Are you aware of all the metrics that work for SaaS products in 2021? A customer satisfaction survey is a questionnaire you can use to learn more about your customers’ perceptions about: Your product or services. Your brand. Product-Market Fit (PMF). They are running into issues with your product.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Customer Feedback Data Visualization 98

Userpilot

SEPTEMBER 23, 2021

Every day, we’re seeing more evidence that the market is starting to understand the value of the user onboarding experience. Our State of SaaS Onboarding report for 2021 found that 96% of SaaS businesses are using at least 1 in-app onboarding element. Agencies who post on behalf of multiple brands.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience User Testing 98

Userpilot

JUNE 25, 2021

And that’s because of the Product Adoption Curve. The Product Adoption Curve shows how a product is adopted through multiple segments of the market. Understanding this lets you craft a product marketing strategy for every stage of product adoption. The five stages of the Product Adoption Curve.

Analytic Tools 59

Analytic Tools Feedback Software Research Software User Testing 59

Userpilot

APRIL 16, 2021

Offering a free trial is often expected for SaaS products in 2021. Even companies with high brand recognition, like Adobe and Hubspot, provide free trials of their products. appeared first on Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog.

Feedback Software 98

Feedback Software User Testing Customer Experience Customer Feedback 98

Userpilot

DECEMBER 23, 2020

Which product trends emerged in 2020 and are here to stay? What are the biggest trends in Product for 2021 you must implement into your Product Growth strategy? Who’s who in Product these days? And what new product growth terms made it to our dictionary? Trends to Watch In Product – Table of Contents.

Analytic Tools 122

Analytic Tools Onboarding KPIs Data Visualization Product Research 122

Userpilot

JUNE 2, 2022

But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics. As of 2021, the SaaS market was worth approximately USD 123 billion and is predicted to rise to USD 145 billion in 2022. Customer retention rate.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Userpilot

FEBRUARY 14, 2021

What SaaS Growth strategies work best in 2021? on marketing in 2020. So even if you have a household brand that goes back to the times before SaaS was cool (1997), marketing is a must. What are the best SaaS growth strategies for 2021, according to SaaS leaders who succeeded in using them? Check them out below!

Feedback Software 98

Feedback Software Research Software Customer Experience User Testing 98

Userpilot

JUNE 23, 2021

The next screen in the onboarding flow asks who you collaborate with: This cements Airtable’s positioning as a work tool and adds an element of virality and product marketing to the onboarding flow. Kontentino asks you whether you are from the agency side or the brand side. Incidentally, we have done this as well at Userpilot.

Feedback Software 52

Feedback Software Customer Experience Software Review Data Visualization 52

Userpilot

JULY 12, 2021

SaaS analytics collects, inspects, and analyzes data generated from user interactions with your product. SaaS analytics tools can be categorized based on the platform of the product, marketing channels, and key metrics you’re tracking. Hotjar can help you identify UX bottlenecks and take proactive measures to fix them.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

FEBRUARY 25, 2022

User experience is a user’s perception of your product and brand based on their interactions at different stages of the user journey. Qualitative attitudinal metrics and quantitative behavioral metrics are 2 primary types of UX metrics. Quantitative behavioral metrics: They measure how customers interact with your product.

Customer Experience 105

Customer Experience Feedback Software Onboarding KPIs Analytic Tools 105

Userpilot

SEPTEMBER 9, 2021

Here's a sobering truth: an attractive welcome page design can sometimes be the difference between a customer quitting your app on Day 1 or becoming a long-term brand advocate. From a brand point of view, this strengthens the perception in the customer's mind that your company cares about his or her wellbeing.

Software Review 98

Software Review Customer Experience User Testing Technical Review 98

Userpilot

JUNE 24, 2021

The second part will analyze the leading onboarding platforms on the market as of 2021. Instead of asking your developers to hard-code the flows and experiences you need as a Product Manager / Product Marketing Manager , you should be able to handle it yourself. Everything is done through our intuitive UI builder.

Analytic Tools 52

Analytic Tools Customer Communications Onboarding KPIs Data Visualization 52

Userpilot

APRIL 30, 2021

The linkable asset should be built by your content team, and then the linkbuilding team is the marketing muscle that makes sure the asset gets found. In 2021, linkbuilding has become much more competitive as website owners now know that their web properties are valuable, and often demand something in return for linking to you.

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98

Userpilot

NOVEMBER 1, 2021

Activation : the moment when the new user experiences the value of your product personally. Our State of SaaS Onboarding report for 2021 found that 96% of SaaS businesses are using at least 1 in-app onboarding element. This suggests that the market as a whole is increasingly aware of the value of onboarding.

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Customer Experience Customer Feedback 98

Userpilot

AUGUST 3, 2022

But how you can create a really good messaging strategy that will support your product marketing goals? A brand messaging strategy is an approach chosen by a brand to increase its awareness and boost adoption. The emotional marketing strategy uses emotions to increase the memorability and virality of a message.

Research Software 98

Research Software Feedback Software Messaging Reporting Tools 98

Userpilot

SEPTEMBER 6, 2021

If you're building a product tour for the first time, it's hard to know where to start. You want an onboarding process that matches your brand values, respects the needs of multiple user groups, is intuitive to follow, AND that ultimately ends up making you money! For more about UX patterns, I recommend reading this post.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience User Testing 98

Userpilot

DECEMBER 17, 2021

Pricing your product higher than competitors can bring in high-value customers but you’ll need the brand and track record to back it up. Monday.com achieved 75% YOY revenue growth in 2021 so difficulties in forecasting don’t necessarily translate to slower growth. Pros of per-user pricing. Adoption scaling.

Research Software 98

Research Software User Testing Strategy Customer Experience 98

Userpilot

JANUARY 12, 2024

A practical example of a dual-axis chart usage In this example, the dual-axis chart compares sales values and profit margins for each year – from 2016 to 2021. Planning and auditing UX and UI flows and processes. It starts from the total sales, moves out to sales by brand, and ends at sales by device models.

Data Visualization 105

Data Visualization Analytic Tools Onboarding KPIs Research Software 105

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. SaaS Marketing Playbook Table of Contents. Why Having a SaaS Marketing Playbook Is Important. Content Marketing.

Research Software 91

Research Software User Testing Outbound Marketing 91

Userpilot

OCTOBER 19, 2021

Said every product manager and product marketing manager currently working in SaaS ever ??????! Implement as many of the customer retention strategies and tactics outlined in this 2021 Ultimate Guide as you can! Increased brand loyalty and recommendations. “How can I increase my customer retention?”. NPS Survey.

Feedback Software 98

Feedback Software Analytic Tools User Testing Customer Feedback 98

Userpilot

MAY 19, 2021

In this post, we’ll go over how to create a B2B marketing plan and how to execute it, which B2B Saas marketing tactics are working best in 2021, and some real-life success stories for each of the tactics. What do SaaS Companies spend on B2B Marketing? Creating A B2B SaaS Marketing Plan. SaaS Content Marketing.

Research Software 119

Research Software B2B User Testing Customer Experience 119