The Product Coalition
JUNE 18, 2023
I have come to realize that people understand it very differently from the way I do (perhaps because they are not product experts?), and moreover, that the most common interpretation was not at all what I wanted to deal with, and definitely not where I believe (to date) most entrepreneurs need help. We are here to help you.
The Product Coalition
JUNE 9, 2023
Let’s get right to it: what are those things you can educate the market on, and where are you setting yourself to failure? The answer to this question is based on the “Product Circuit” model that I use to help companies get to product-market fit and presented here a while ago.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
The Product Coalition
DECEMBER 6, 2023
However, the definition of strategy is a high-level plan to achieve one or more goals under conditions of uncertainty. Going through these iterations is what I do when I work with founders personally or through the new product-market fit masterclass. Product strategy is a special kind of strategy. You are not alone.
The Accidental Product Manager
FEBRUARY 7, 2022
These brands have seen huge growth over the past few years, grabbing market share from the big, established names. They focus on a new product development definition that includes organic ingredients, personalized service and customization of their products, such as serum meant for a specific type of skin.
The Product Coalition
DECEMBER 10, 2023
In other cases, they don’t even know that they disagree with you , because you both heard the same thing (for example a definition of a goal the company is trying to achieve) and each of you understood it differently. When you do it right, arguing is a great form of collaboration and creation, and you have a critical role in making it happen.
Messages that Matter
AUGUST 28, 2023
With this definition in mind, the competitive map below makes it easy to see how the FP&A vendors are positioned relative to each other. My findings are based on an analysis of vendors’ website home pages and several other pages such as product overview, why us and about us. Most vendors express their positions on their home page.
The Product Coalition
SEPTEMBER 10, 2023
As you can see, these are two different questions: why as product leaders you must be involved in the business goals, and why you have leverage there. A strategy is by definition serving certain goals, and so to form a solid strategy you must understand the goals you are aiming for. I’ll start with the former.
Expert insights. Personalized for you.
130 
Let's personalize your content