Sat.Jan 04, 2020 - Fri.Jan 10, 2020

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A 5 Step Framework for Building Better Personas

dscout People Nerds

User personas get a bad rap—and sometimes for good reason. Here’s a great system for making ones you’ll love. .

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Release Planning Advice

Roman Pichler

What Release Planning Entails and Why It Matters. While release and release planning are common terms, I find that different individuals attribute different meanings to them. I regard a release as a version of a product , for example, Mac OS X Catalina and Windows 10. Releases come in two flavours: major releases, like iOS 13, and minor releases, such as iOS 13.3.

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6 Crucial Conversations to Have Before You Start Your Roadmap

ProductPlan

A carefully constructed roadmap can be a powerful tool that can align stakeholders and motivate coworkers. It can even jumpstart sales and growth. But a neglected roadmap can prove problematic and breed internal dissent. It can also mislead customers, misallocate resources, and erode a product manager’s credibility. Making sure a roadmap falls into the first category doesn’t happen by accident.

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How to use growth accounting to measure product-market fit

ProductBoard

Consider a consumer mobile app that sells a monthly subscription to its service. Over the last 12 months, it’s shown stellar revenue growth of ~16% month-over-month for a 12-month period. On the surface, the app looks like it has a healthy degree of product-market fit. However, going one level deeper to understand the nature of its growth tells a different story.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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A Decade of Product Management

Melissa Perri

I've been reflecting on the last decade in Product Management. We've come a long way but we still have far to go. These are a few of my observations and personal experiences. Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy." 2019: "How do I hire a Chief Product Officer?

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Design expert Jared Spool on teaching UX to the next generation

Intercom, Inc.

?. While it might be obvious that there’s usually a team of people collaborating on the vision and creation of good design, this truth applies just as much to the end user – there’ll be more than one person on the receiving end. Good design doesn’t only account for a single persona. Instead, you have to consider all people, all experiences and, crucially, all privileges.

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10 top Tips From Product’s Finest Leaders

Mind the Product

As we settle into the New Year we’re already looking ahead to the product leadership forums on our 2020 MTP calendar. And, to whet your appetite, here you’ll discover 10 pieces of advice from past forums, from the very best leaders* in the business along with supporting ideas from members of the Mind the Product community. (*As our leadership forums are conducted under the Chatham House rule, you’ll not see any direct quotes from our forums.

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What I’m Saying Yes to in 2020 (With 2 Big Announcements)

Product Talk

For many of us, the beginning of the year is a fresh start. It’s an opportunity to recommit to the things that matter most to us. Last year, I wrote “ What I’m Saying No to This Year—And Why ” to clearly outline what I wanted to focus on in 2019. Over the course of the year, I reread that post at least a dozen times to help me stay focused on my priorities.

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Creating a Culture of Experimentation

The Product Guy

Thank you to everyone who attended the latest roundtable meet-up of The Product Group and discussed Creating a Culture of Experimentation, with Guest Expert, Nis Frome, Head of Product @ Alpha and debated Featured Product, IPsoft… And, also, thank you to our awesome sponsors who make everything possible…

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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7 UI trends you should be watching in 2020

Imaginary Cloud - Design

New year resolutions are everyone’s favorite thing I’m sure. But researching and knowing where to take a product’s creative direction should be on a to-do list before just going ahead and doing solely what has been done so far. Trends take new turns often enough that a product can be rendered outdated pretty soon, and this is why we, at Imaginary Cloud, decided to go ahead and make a list.

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Ground Rules for Applying AI to Product Management

Mind the Product

The hype around artificial intelligence (AI) and machine learning has led to lots of jargon, so that this very powerful technique has become more difficult to understand. The tips below have all helped me, so I hope this article will help product managers to cut through the noise and better understand how AI can fit into their daily work. Machine learning being employed to recognize vehicles (Image: Shutterstock).

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How to manage user research priorities when you have limited resources

Userzoom

When your organization has bought into the idea of running user research throughout the entire design process , there’s one side effect you may not have expected to be an issue – the sheer volume of requests from multiple teams asking for your UX expertise. Now it’s obviously a nice problem to have, and democratizing UX through training and education can help, but how else can you prioritise research requests in the most stakeholder-pleasing way that’s ultimately also best for the user?

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How to Drive User Behavior Change to Unlock Your Product’s Full Value

The Product Guy

Some of the most promising and optimal use cases for any product require buyers and consumers to first change their behaviors. Product teams must understand key aspects of psychology, incentives, and habit-formation in order to achieve success. In a recent live stream from one of our mentors of The Product Mentor , Nis Frome, lead a conversation on this topic.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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The ABCs of data: how to make sense of your company’s data as a product manager

Mixpanel

In the age of data and analytics, we’ve come to believe that, with enough data, we can make smart decisions and become truly data-driven. But as the global data volume has gone from big to enormous, many businesses today find themselves thinking: What do we do with it? Collectively, we’ll be generating 175 zetabytes of data by 2025. And yours is among all that data—data about and produced by your customers as well as data that’s central to your day-to-day business operations.

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Where Do Good Ideas Come From? – Gal Josefsberg on The Product Experience

Mind the Product

One of the hardest skills for product people to acquire is that of saying no. After all, when everyone comes at you with ideas, prioritisation can be a massive challenge. So it’s refreshing when we get a chance to come at it from the opposite direction in order to generate good ideas. Gal Josefsberg, VP Product Management at Guidewire and a guest lecturer at General Assembly, has spent a lot of time thinking about how to create, manage and recognise a good idea.

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The 30 Best Pieces of Advice for Entrepreneurs in 2019

First Round Review

We've rounded up 30 standout, must-share insights from the profiles we published over the last year. Read on for the most impactful pieces of advice we heard in 2019 — presented with hopes that you can apply them to make your next decade even brighter.

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7 Product Roadmap Tools to Kickstart 2020

Userpilot

Roadmapping is a crucial part of every product manager’s role, but it’s safe to say a lot of PMs don’t particularly enjoy it. Luckily, there are some excellent product roadmap tools out there to help make it more bearable. In this article, we’re going to look at the most popular product roadmap tools. All have their own strengths and weaknesses, and some will suit your needs more than others.

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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How Mindfulness Can Help a Researcher: A Simple Breathing Exercise to Improve Focus Before Interviews

Generation Focus

As researchers, we are used to hectic schedules and back-to-back interviews on the agenda. With this intensity, it’s easy to feel stressed or distracted. I’ve often experienced that the way I spend the minutes right before beginning a qualitative interview session can greatly influence how focused I am during the session which can impact the quality of the interview.

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Janice Fraser: Knitting at the Edge of new

Mind the Product

Not many product people can claim to have coached staff at the White House. “It’s my most proud achievement,” says Silicon Valley veteran Janice Fraser, “It was such an honour to be invited to support our public service… it was a peak life experience for me. For four years, every six months during Obama’s second term, I brought a team to the White House to teach startup-type thinking to Obama’s administration.”.

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My top essays/tweetstorms in 2019 on product/market fit, investing, KPIs, YouTubers, and more

Andrew Chen

Dear readers, I’ve only been writing sporadically recently on here — mostly because I’m working on a new book project (more to come soon on that!!) which has been taking all my time. In the interim, I’ve stayed pretty active on Twitter, writing tweetstorms that sometimes turn themselves into essays on here. For a quick summary of the essays that did make it onto here, including a couple guest collaborations, here’s an easy set of links: The Passion Economy (guest es

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Keep Your Website Usability Testing Focused and Results-Driven: Best Practices and Common Mistakes

UserInterviews

Here, we highlight best practices we use in website usability testing (from high-fidelity prototyping to how we select participants) and some mistakes you’ll want to avoid.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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How Mindfulness Can Help a Researcher: A Simple Breathing Exercise to Improve Focus Before Interview

Generation Focus

As researchers, we are used to hectic schedules and back-to-back interviews on the agenda. With this intensity, it’s easy to feel stressed or distracted. I’ve often experienced that the way I spend the minutes right before beginning a qualitative interview session can greatly influence how focused I am during the session which can impact the quality of the interview.

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Product Growth Engine by Dave Martin

Mind the Product

In this MTP Engage Manchester talk, Dave Martin, Chief Product Officer at TES Global provides us with a way to get over the product adoption curve and build more successful products. His key points include: Product adoption life cycle. Product growth chasm. The path up the adoption curve. Watch the video to see Dave’s talk in full. Or read on for an overview of his key points.

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A CPO on scaling product management by focusing only on what matters (and how to define what matters)

ProductBoard

Claire Milligan, Co-Chief Product Officer of Certify Inc./Chrome River, recently joined us at the productboard San Francisco office for a Product Management Speaking Series. In an engaging presentation, she walked the audience through a four-component iterative process that she uses to scale the product management function at her company. Claire started by sharing the product management challenges.

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Fighting the nope: How do you overcome users’ resistance to changes in your UI?

Userzoom

Can a change management process help your company survive users’ negativity towards necessary changes to your digital product? Every year, without fail, Facebook and Twitter make minor changes to their UI. Far from a major overhaul, they’re usually just a reduction in clutter or an extra little bit of functionality. Without fail, everyone despises it.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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How to Answer Senior PM Interview Questions With Your Own Structure

PMLesson's Ace the PM Interview

Read the first part of this blog series here. In our last post, we described some of the issues with structures and frameworks that interfere with answering interview questions at the level we expect of a Senior PM (or demonstrative of a highly-qualified PM at lower levels). Now, let’s talk about how to improve! Though we are going to change our answering strategy, there’s good news—we’re not completely lost.

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Making the Unspoken Spoken

Mind the Product

In this excerpt from her recent book, The Team That Managed Itself , Christina Wodtke looks at how teams can deal with the office housework jobs that no one wants to take on. Within teams, there are the spoken roles, as in designer, marketer, engineer, etc. There’s also a host of additional unspoken roles. There will be a facilitator, a person who takes notes at the meeting, a person who organizes the office party or the retreat, and a hundred other small tasks and roles that won’t be on anyone’

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Product Managers Want To Know What’s Gone Wrong At UPS

The Accidental Product Manager

UPS is trying to play catch-up with both Amazon and FedEx Image Credit: Indiana Public Media. When it comes time to ship a product to a customer, product managers in the U.S. know that they have three different options: the Postal Service, FedEx, and UPS. FedEx and UPS generally cost more, but they are fiercely competitive and if you hand your package off to them, you know that it will reach where it is supposed to go.