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Tesla Agile Development: Product Management at its Best

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Tesla Agile Development: Version 8.0 Software and Product Management at its best. Last week I received the version 8 update from Tesla.

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Product Owner vs. Product Manager Exploration

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Regardless of which role or title you may have, you should have at least a basic understanding of the Product Owner vs. Product Manager comparison; similarities, differences, and overlap.

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Who are Product Managers? Infographic

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What do Product Managers do? Product managers can work on a myriad of items be it: Software Hardware Cloud Services Or even Professional Services Many people say that even within the products they work on, there are a number of different kinds of product managers.

How to Prioritize Product Backlogs in Three Easy Steps

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Prioritize Product Backlogs in Three Easy Steps Using effective, time-tested techniques to prioritize product backlogs is an important step in getting a product to market rapidly that meets customer needs.

Take training beyond your LMS: technical considerations for extended enterprise

You know the benefits of extended enterprise. But how do execute the plan? Learn more about the technical considerations that can help you create a strategy to manage the delivery and tracking of product training across a variety of systems.

Product Manager Salary Statistics

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The Product Manager salary for a new hire in Silicon Valley is now higher than that of engineers. Looking to find out what a reasonable Product Manager Salary is? This article will give you some statistics about being a Product Manager and what to expect in terms of salary and other benefits.

Five Tips for Product Managers to Get Executive Support

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If you are in Product Management, executive support for your plans can mean the difference between your product’s success and failure. Getting executives and management to support what you are proposing can be very challenging and difficult.

Three Ways to Immediately Be a Better Product Manager

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To find out how to be a better Product Manager we interviewed Pamela Schure, co-author of Product Management for Dummies.

Women in Product Management Series: Sarah Gaeta, VP and General Manager at Tivo

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As a continuation on our series of interviews with women leading product management teams, I reached out to Sarah Gaeta, currently VP and General Manager in Software and Services at Tivo.

Mixing Qualitative & Quantitative Data with Storyboarding

Speaker: Tristan Kromer, Lean Agile Coach, Kromatic

Qualitative vs. Quantitative is a silly argument. Qualitative data from UXers should not compete against the quantitative data product owners need for their business model. Both are necessary to have a complete understanding of where the desirability of the product meets the viability of the business.

Five Product Manager Resolutions for the New Year

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As 2017 starts off with a bang we at the 280 Group thought you might need a little help setting your Product Manager resolutions. We know you’ll keep these resolutions (at least for the rest of January maybe), and when you do you’ll watch your job effectiveness skyrocket.

The Importance of a Product Management Framework

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What is a Product Management Framework? In order to understand what a Product Management framework is, it’s helpful to understand the literal definition of a framework: a basic supporting structure that underlies a system or process.

Elements of a Compelling Product Vision Statement

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Do I Really Need a Product Vision Statement? According to Les McKeown, CEO of Predicable Success, it is estimated that team members make between 20-200 micro-decisions a day that impact the success of a project.

The Myth of the Iron Triangle

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I am always amazed at how often accepted truths turn out to be false. I am further astounded at how liberating it is to throw off the constraints imposed by those beliefs. The first myth that Kent Beck, the father of Extreme Programming, shattered for me is that change does not have to be expensive.

Three Things Salespeople Need from Product Managers

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The topic of this blog and video is three things that salespeople require from you, the Product Manager. To help us dive in to this issue, we interviewed Dave Dersh, an extremely successful and experienced salesperson who has applied his trade for Apple, Dell, and Sun Microsystems to name a few.

Creating the "Right" Product Roadmap With Data

Speaker: Sunil Parekh, Head of Product Management, SimplyInsured

Data can be qualitative or quantitative, and comes from multiple sources: customer interviews, product usage & funnel analytics, company financial performance, and internal stakeholders. How do you use that data to create a product roadmap that is aligned with your organization’s business needs?

Featured Product Management Consultant Interview: Phil Burton

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Every few months or so, we will bring you a new interview with a featured 280 Group Consultant/Trainer who discusses a number of Product Management issues.

Product Management Productivity Tip #2: Master Email

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How to Improve your Product Management Productivity by Mastering Email. As a Product Manager you can’t afford to waste time. Email sucks up your time for a number of reasons. You may read the same email multiple times. You may be tempted to respond immediately to messages as they come in.

Two Questions Product Managers Should Ask Every Day

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There are two simple questions Product Managers need to ask every day in order to be dramatically more effective. By integrating the questions “Why?” and “So What?” in to their daily work, any product manager can improve their effectiveness.

Product Manager Certification: What, Why, How

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Advancing your career by earning a Product Manager Certification can be a highly-effective strategy. This article discusses the benefits of certification and what you can expect to gain by becoming certified.

Connecting Analytics to Strategy - Keeping Your Corporate Objective In Sight

Speaker: Tom Evans, Senior Principal Consultant and Trainer, 280 Group

Data analytics has transformed the way many product managers approach product enhancements, creating strong demand for product managers with skills and expertise in defining and analyzing product metrics to make more valuable product decisions. But there is one essential element that is often left out of the conversation, and that is strategy. How does my product decisions support the overall strategy of the business, and am I tracking the right metrics based upon that strategy?

Elevate Your Product Leadership Through Emotional Intelligence

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New Product Management For Dummies Book Now Available

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Our New Product Management For Dummies Book is Now Officially Available We are proud to announce the release of the brand new Product Management For Dummies book, written by Brian Lawley and Pamela Schure of the 280 Group.

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The Secret to Great Product Management

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For this video we are joined by Tom Evans, a Senior Consultant and Trainer with 280 Group who has over 25 years of Product Management experience and helped develop the Optimal Product Process framework.

3 Tests for Great Product Messaging

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In this new video and blog post we discuss something that is exceedingly important in the product world: messaging. For this topic we have brought in one of 280 Group’s senior consultant and trainers, Bill Haines.

Product Leader – Your Comfort Zone Kills Innovation

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Why Agile Marketing is the Key to Successful Products

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This is a guest post by John Armstrong, CMO, Zettaset. Can Agile Marketing give you an edge? The past five years have witnessed a sea change in marketing methodologies and processes at a rate that continues to accelerate.

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3 Ways to Apply Lean Product Management Right Away

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280 Group CEO and Founder, Brian Lawley, is once again joined by the prominent author, consultant and trainer, Greg Cohen. Greg works for 280 Group and has authored best-selling books such as Agile Excellence for Product Managers, Lean Product Management, and Strategy Excellence for Product Managers.

Understanding Scrum

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Let’s start with a birds-eye-view of understanding Scrum. We’ll define the main phases of a Scrum project framework and explore each of these in detail later.

Optimal Product Process Poster for Sale Now

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After receiving many inquiries about them over the years, we at 280 Group are now officially selling Optimal Product Process (OPP) posters. Using a solid Product Management Framework is one of the most important things a good Product Manager can do.

Top 10 Tips for your Product Management LinkedIn Profile – Video Presentation

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Watch Mira Wooten present the 10 best things you can do for your Product Management LinkedIn Profile. The 280 Group’s Solutions Manager and Director of Recruiting, Mira Wooten, recently traveled to ProductCamp LA and gave this valuable presentation on the top 10 things you can do to beef up your Product Management LinkedIn Profile and get noticed by recruiters. The presentation was filmed by the good people at ProductCamp LA and you can watch it for yourself. Take the next.[continue

Applying Systems Thinking to Your Product Development Process

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Product Managers Are Outsiders in the Product Development Process There are two underlying problems for Product Managers when considering any product development process, whether it is Agile, Waterfall, or a hybrid process.

What is Lean Product Management

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Greg Cohen is the author or Agile Excellence for Product Managers, and a Lean Product Management expert, as well as a consultant/trainer for 280 Group. In this video he answers one seemingly simple question: What is Lean Product Management?

Help Salespeople Tell the Story of Your Product

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In this video Brian Lawley, CEO and Founder of 280 Group, will talk with Tom Evans, a Senior Product Management Consultant and Trainer. Today Tom will explain how as a Product Manager, you can really help Salespeople tell the story of your product.

9 Ways to Validate Your Startup Ideas

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This is a guest post by Scott Davis. Setting up your own business is one of the most rewarding and fulfilling things in the world. It is a validation of your skills and knowledge.

Why an MVP Needs to Be a Product and Not Just a Test

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Language is dynamic, and terms in product management are subject to the same forces. Meanings evolve, and this can lead to ambiguity. The MVP or minimum viable product is one such term. It has been popularized by Lean Startup for nearly a decade.

ABM and How It Can Optimize Product Marketing

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This is a guest post by John Armstrong, CMO, Zettaset. How is ABM Different? Product marketers driving account-based marketing (ABM) programs operate with a different thought process when it comes to marketing to individual accounts because they think more like sales people.

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Featured Product Management Consultant: Greg Cohen

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Every few months or so, we will bring you a new interview with a featured 280 Group Consultant/Trainer who discusses a number of Product Management issues.

Developing a Lean Product Management Mindset – Part I

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In today’s fast pace, hyper-competitive world of product development, a lean mindset is a new skill product managers and product teams need to develop. But what exactly is a lean mindset?

Alpha Product Management Survey Results

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If you haven’t read it already, the Product Management Survey results from Alpha are well worth the read. You can download a copy of the Product Management Survey here. It has some great insights about the state of Product Management so that you can compare yourself or your team to others.