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Hi Fly: A Lean Airline Story

Melissa Perri

I had never heard of this HiFly airline before. HiFly is an airline for hire. Because their planes are unmarked, they can fly routes for all major airlines and private companies. When an airline like Norwegian is starting out, they don’t invest in new planes until they can justify the cost. And it’s genius.

Airlines 223
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Interview: Paul Boag on the “User Experience Revolution”

Userzoom

Headlining the event was Paul Boag , a leader in Digital Strategy and User Experience Design, who brought his manifesto on ‘How to Start a User Experience Revolution’ and inspired our audience to ‘light a fire’ under their efforts to get stakeholders more invested in UX.

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Incident Management Practice

ProductPlan

A 5-hour downtime in an operation center in 2016 cost Delta Airlines nearly $150 million due to 2,000+ canceled flights. Related terms: churn / retention rate / retention / user experience / customer acquisition cost (CAC). A 14-hour downtime for Facebook in 2019 cost the company just shy of $90 million.

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Product Managers Prepare To Battle For The Inside Of Your Car

The Accidental Product Manager

Harman has showed that it can integrate video screens and user experiences in the car at the annual CES tech show. firm Boeing and both companies sell hundreds of their large airplanes to airlines around the world. Airbus is always locked in battle with the U.S.

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Branding: The Other Half of Your Go-To-Market Journey

Pragmatic Marketing

For example, I may need an airplane ticket to visit family, but I want a no-hassle experience. For this reason, I may be drawn to purchase from Southwest Airlines, a brand known for charging no fees for checked bags, itinerary changes, etc. The product is similar to that of other airlines: a plane, seats, overhead bins.

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All the Awesome Speakers for #mtpcon SF 2017

Mind the Product

Previously, Fraser was Director of Innovation and Transformation at Pivotal and she has founded and served as CEO for several startups, including Luxr, an early Lean Startup firm, and Adaptive Path, the world’s first User Experience firm. Caitlin believes in staying focused on holistic user experience when making product decisions.

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Omni-Channel Product

svpg

Have you ever received a text notification from your airline about a flight delay before the ground crew in the waiting area has the information? Are you baffled by the differences in your favorite retailer’s in-store and online experiences? This leads to fragmented user experiences like the examples above.