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Mobile App Tracking: How to Analyze User Behavior In-App

Userpilot

What separates a good app from a great one? Its not just the design, features, or marketing. It’s what you do with the behavior data your app collects. All questions you can only answer with: Mobile app tracking. All questions you can only answer with: Mobile app tracking. What is mobile app tracking?

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Customer Research 101: The Complete Guide for SaaS

Userpilot

The solution seems obvious: improve your customer research process. What is customer research in SaaS? For SaaS companies, this “listening” can take many forms to learn how users interact with their product and uncover areas for improvement. E.g., Test different tooltip designs to find which gets more engagement.

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Outsourced Software Product Development: A Comprehensive Guide

Arkenea

In a fastmoving digital economy, many organizations leverage outsourced software product development to accelerate innovation, control costs, and tap into global expertise. According to Statista, the global IT outsourcing market is projected to exceed $591billion by 2025, reflecting a compound annual growth rate of 5.1percent.

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A Guide to Choosing the Best SaaS Learning Management System

Userpilot

What factors should you consider when choosing a SaaS learning management system to support your customers and employees? And which are the best tools available on the market at the moment? TL;DR A SaaS learning management system (LMS) is a cloud-based solution for delivering educational experiences.

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Power of the Platform: A PM's Path to a Winning Product Experience

Speaker: Marcus Andrews - Director of Product Marketing & Keren Wexler - Sr. Director of Product

Product teams need a complete, end-to-end solution to address their most common challenges. Leveraging a single platform that combines product analytics, in-app guides, and feedback management solutions can be the most effective way to deliver digital experiences users love.

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505: What you don’t know about product innovation limits your influence – with Chad McAllister, PhD

Product Innovation Educators

We spot important ideas, uncover customer needs, turn concepts into products or features, and work to increase market share. The Business Model Canvas: A Tool for Product Innovation The Business Model Canvas is a valuable tool for product managers involved in innovation.

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Google Analytics vs. Customer Analytics: What’s the Difference?

Indicative

The challenge, according to Deloitte, Duke University, and the American Marketing Association is a lack of alignment between data and decision-making. So how do you get your product and marketing teams on the same page, with a shared perspective? What steps are they taking as they transition from marketing through your product?

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How to Develop a Recession-Proof Product-Led Strategy

Speaker: Wes Bush, Author of "Product-Led Growth"

Zoom, Stripe, and Airtable are all examples of software companies with strong PLG strategies. What features do their strategies have that allow them to see continued success in this ever-changing market? Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.