article thumbnail

Product Management University Launches The Customer Outcome Framework for Product Management, Product Marketing, Sales and Customer Success

Product Management University

It gives product management, product marketing, sales and customer success teams a common holistic view of the customer so they can focus their collective efforts on eliminating the obstacles and helping customers achieve those outcomes. The customer outcome focus makes it easier for each of these disciplines to be more effective.

Framework 246
article thumbnail

4 Product Management Certifications that are Worth Your Time

ProductPlan

There is one learning opportunity that signifies the mastering of a topic (and enhances your LinkedIn profile): Product management certifications. Here’s even more good news: There are many product management certifications and courses available today. 4 Product Management Certifications That Are Worth Your Time.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry.

article thumbnail

Is Product Management Certification Right For You?

PMLesson's Ace the PM Interview

From R&D to marketing, sales, and logistics, PMs operate in ambiguity. There’s no set skillset or formal certification for PMs like there is for Project Management (PMP). Lot’s of programs exist to help you upskill quickly, and with growing competition, certification (coupled with experience!) But your time is valuable too.

article thumbnail

Shaping the Future: Product Strategy in the Age of Uncertainty

Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting

A value-driven product organization optimizes team structures, funding cycles, processes, and metrics to drive traction and growth across the entire product adoption curve by identifying opportunities to solve valuable customer problems and closing those market gaps for either over-served or under-served markets.

article thumbnail

Growth Funding, Certifications, and the Increased Demand for Product Managers

ProductPlan

But to accomplish all of this during a global crisis while reframing and reimagining themselves in a post-pandemic market? Certainly, Covid created an unprecedented surge in the demand for PM training and certification. The crowded market was teeming with competition. Certainly a tall order in normal times.

article thumbnail

Is a Product Management Certificate Worth It?

BrainStation Product Management

A product management certificate is worth it, and many Product Managers (or aspiring Product Managers) are enrolling in certification programs. Let’s take a closer look at why a product management certification is worth your time. Certification Courses Provide Hands-on Experience. Demand is High – And Salaries Are Too.

article thumbnail

Fuel the Engine of Product Growth with an Impeccable Framing Model

Speaker: Scott Sehlhorst - President, Tyner Blain

An approach to tackling the interdependent decisions of which problems to solve, to what degree, and for whom in a competitive market. Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association. August 23rd, 2022 at 12:30 pm PDT, 3:30 pm EDT, 8:30 pm GMT.

article thumbnail

How to Develop a Recession-Proof Product-Led Strategy

Speaker: Wes Bush, Author of "Product-Led Growth"

What features do their strategies have that allow them to see continued success in this ever-changing market? Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association. Zoom, Stripe, and Airtable are all examples of software companies with strong PLG strategies.

article thumbnail

The Product Symphony: Orchestrating Success with Storymapping

Speaker: Jamie Bernard - Senior Product Director at Launch by NTT Data

In today’s dynamic business landscape, successful product management hinges on a keen understanding of customer needs and market dynamics. Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.

article thumbnail

The Product Corner: Maximizing Impact, Reducing Hours, and Accelerating Roadmaps with Data

Speaker: Edie Kirkman - VP, Digital at Focus Brands

By leveraging data-driven insights, companies can accelerate time-to-market, enhance product quality, and align offerings with customer needs. Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.

article thumbnail

How to Achieve Product-Market Fit

Speaker: Dan Olsen - Product Management Trainer and Consultant, Author, and Speaker

Everyone working on a product is trying to achieve the same goal: product-market fit. In this webinar, product management expert Dan Olsen will share his simple but effective framework for achieving product-market fit from his book The Lean Product Playbook. But most products fail to do so.

article thumbnail

Product Market Fit: A Lesson from Sephora’s Head of Product

Speaker: Sneha Narahalli - VP, Head of Product at Sephora

Only 20% of these companies attain product market fit, despite years of excruciating effort by founders, early employees, and investors. Creating an iterative process to identify Product Market Fit. What metrics you should track to measure product-market fit. At least 3,000 start-ups receive seed investment each year.

article thumbnail

Why the Product Message Should Come From Product Management

Speaker: Jordan Bergtraum, Head of Product at Equip ID & Consultant

Features and benefits may be part of the overall product marketing plan, but they are NOT the basis for a compelling “Product Message”. Product Managers may feel the “message” should be developed by the Product Marketing function, but I disagree. February 23, 2022 at 11:00 am PST, 2:00 pm EST, 7:00 pm GMT.

article thumbnail

Power of the Platform: A PM's Path to a Winning Product Experience

Speaker: Marcus Andrews - Director of Product Marketing & Keren Wexler - Sr. Director of Product

Marcus Andrews, Director of Product Marketing, and Keren Wexler, Sr. Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association. July 14, 2022 at 9:30 am PDT, 12:30 pm EDT, 5:30 pm GMT. Use Product Management Today’s webinars to earn professional development hours!