Article Certifications Positioning Product Marketing 
Product Management University
JUNE 22, 2020
For product managers and product marketing managers, a host of real-world situations come to mind where just-in-time learning has tremendous value. You’ve got an idea for a new product and you’re asked to create an MRD. Certification is included with both methods. Related Articles. What does an MRD include?
The Product HQ
FEBRUARY 1, 2023
Product management is an experience-heavy field that requires years of experience and knowledge of new product development , product launches, project management, and even things like a digital marketing strategy. The trick is to compile all that experience and knowledge into one product marketing manager resume.
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Userpilot
AUGUST 23, 2023
A product analyst needs to be able to utilize data strategically, but their job description doesn’t depend on data science degrees anymore. This change has been primarily driven by increased access to analytics tools like Userpilot that help businesses achieve product growth. What are the skills needed for product analysts?
The Product HQ
FEBRUARY 1, 2023
Product managers are responsible for establishing a product’s vision and long-term business strategy while ensuring that all stakeholders are aware of said strategy. While it is a senior position, there are numerous career paths, such as Group Product Manager (GPM) and Principal Product Manager (PPM).
Product Management University
MAY 21, 2020
The simplest way to quantify the value of your product portfolio, your solutions and your products is to do it from the customer’s viewpoint. Here’s a great exercise for product management, product marketing and sales. Related Articles. Do It For the Portfolio Instead of Every Product.
bpma ProductHub
APRIL 30, 2017
It’s the expectation of a positive outcome”. These words couldn’t be more relevant to product management. But how do you develop the confidence required to lead a team of stakeholders to a positive outcome? She summarized her frameworks through her first book, “Software Product Management Essentials”, first out in 2003.
The Product Coalition
DECEMBER 29, 2020
While it’s a myth that keeps being busted , there remains a large portion of people who believe that all Product Managers need a Computer Science degree. While this is true for some more technical positions, many successful product leaders have absolutely no background in Computer Science.) What if my product isn’t good enough?”
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