Userpilot
JANUARY 22, 2024
A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.
The Product Coalition
OCTOBER 13, 2022
If only books on product management had labels that say “pre-PMF” or “post-PMF”. Here are 10 great product books on pre-product market fit (pre-PMF)! ?? Poor questions yield little value. ?? To build your first product you don’t have to read anything. Time goes by, runway decreases. Rosie is the best. ??
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The Product Coalition
JULY 28, 2020
According to Customedialabs , the typical bounce rate for good performing e-commerce and retail products is 20%?—?45%, 45%, for B2B products it is 25%?—?55%, Interestingly, the bounce rate tells a lot whether you are close to your product/market fit or not. 55%, and for lead generation websites it is 30%?—?55%.
Roman Pichler
MAY 11, 2021
Instead, you should engage the stakeholders, leverage their expertise, and generate as much buy-in as possible , as I explain in more detail in my article “ Stakeholder Management Tips for Product People.” ” But do not allow people to dominate and tell you what to do, and don’t agree to a weak compromise.
Roman Pichler
AUGUST 11, 2020
A Brief Guide to this Article. This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Consequently, it will be hard to achieve the desired business benefits and monetise the product.
svpg
JANUARY 11, 2016
I normally write about how to evolve your organization from a weak product org to a strong one. But in this article I want to talk about a pattern that I see in many companies that are actually doing really well, growing aggressively, yet they will sometimes, over time and unintentionally, replace their good behaviors with bad ones.
Roman Pichler
APRIL 5, 2022
Listen to this article: [link]. For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product. 1 Set an Objective.
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