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Has ROI killed UX?

UX Planet

Why measuring UX in dollars misses the biggerpicture Photo by Jakub erdzicki on Unsplash Is anyone else frustrated when asked to attribute UX to financial metrics? I remember sitting in a leadership meeting as the UX leader, and out of nowhere, someone asked, Jas, whats the Return On Investment, aka ROI, on UX?

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Avoiding Common Bias Traps in UX Surveys

UX Planet

Part 3 (of 3) in the Designing UX Surveys That Work series. Surveys are a powerful tool in any UX researchers arsenal, but their effectiveness hinges on thoughtful design and execution. By applying these best practices, youll gather insights that truly reflect your users experiences and drive better design outcomes.

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UX Analytics: It’s Not Just About Data Collection and Methods

Userpilot

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. This article will help reduce such churn by refining your product management and UX analysis approach. It covers key topics, such as: Defining UX analytics. Why UX analytics should go beyond quantitative data.

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UX vs. CRO: How Harmonizing Design and Strategy Can Skyrocket Your eCommerce Revenue

UX Planet

In the fast-paced world of eCommerce, knowing the difference between UX and CRO is like knowing the difference between night and day. While UX is all about creating a delightful customer journey, CRO zeroes in on converting those delightful moments into actual sales. First off, what exactly is UX? On the flip side, we have CRO.

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Personalization: The Key to Success for Financial Services Product Managers

The key to a solid UX is now personalization. Read this article to learn how to fix this problem. User experience now matters just as much—if not more—than the value-add. Listen up, Product Managers!

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The Rise of AI-Driven UX: Balancing Automation and Human-Centered Design in 2025

UX Planet

If there is one thing thats altering the way we create user experience (UX) designs and conduct research in 2024, it is definitely artificial intelligence (AI). UX experts have already integrated AI into their daily lives in one way or another. From new UX-related technologies and automation to personalization. If so, read on!

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Easier help is better help: Announcing completely redesigned Articles in the Intercom Messenger

Intercom, Inc.

We’ve had articles in the Messenger since the last major update in 2018. We’ve made it much easier for your customers to get what they need, and increased customer engagement with Articles by up to 3x”. A full-fledged Articles experience in the web Messenger. We’ve embedded the full help center experience in our Messenger.

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