Mixpanel

JANUARY 12, 2023

For example, if you’re a company like doola , it’s important to know if your audience is searching for “start a US bank account” or “form an LLC” as you build your initial inbound funnels. You’ve got to blend message matching from your research with a glimpse of where the product will go or what inspires an audience.

Data Visualization 115

Data Visualization User Testing Product Research Research Software 115

Intercom, Inc.

NOVEMBER 7, 2019

As Head of Sales for Spendesk, Nico was initially inspired by the vision of founder Rodolphe Ardant who had spotted a gap for ‘spend management’ in the B2B market based on personal banking trends. It’s safe to say he’s learned a thing or two about adjusting his message and product for each unique customer persona.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Userpilot

DECEMBER 19, 2022

However, it also deals with corporate clients like Walmart, Bank of America, and other large organizations that need Apple products for their workforce. Product marketing: Product marketing is the multi-stage process of aligning your product with specific customer problems to generate sales and optimize the core offering/message over time.

B2B 105

B2B User Testing Research Software Analytic Tools 105

Intercom, Inc.

FEBRUARY 27, 2020

It’s been easy for about 30 years to make something that would match keywords and try to give an answer from a bank of answers. Does the single biggest topic people ask about cover 1% of your total inbound volume of questions? But another Intercom product is Messages. Why is that? Helping customers help themselves.

User Testing 23

User Testing Artificial Inteligence Customer Experience Data Visualization 23

Indicative

MAY 25, 2018

That was the message of Indicative CEO Jeremy Levy’s session on “Deciding by Data,” which is also the theme of podcast he hosts. pointed out that her company’s target customers — people who work in the adult industry — often find it hard to get loans from banks because “banks impose moral judgments on them,” and call them high risk. “I

Research Software 53

Research Software Banking Certifications Customer Experience 53

Mixpanel

FEBRUARY 23, 2021

He continued, “If I had a good metric at that time that represented product-market fit, we’d probably have $500K more in our bank account and wouldn’t have spent two years in misery.”. Your customers tell other people about it, your startup inbound requests are consuming you and you are not able to sleep at night.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Business of Software Conference

MAY 21, 2020

There’s inbound hiring and there’s outbound hiring. Inbound hiring is when the candidate comes to you. So, if you put up a job post on LinkedIn then that’s a form of inbound hiring as these candidates need to proactively apply to be considered for the job. Outbound hiring is the opposite.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Intercom, Inc.

APRIL 21, 2022

Messaging is increasingly ubiquitous in our personal lives, yet we still pick up the phone to talk to support in the same way we did 50 years ago. Switch to messaging mid-call. Switch is the best of both worlds: it combines the personal touch of a phone call with the convenience of messaging. The clue’s in the name.

Customer Experience 118

Customer Experience Messaging Technology Naming 118

Business of Software Conference

JANUARY 16, 2020

So positioning is not the same thing as messaging. So the first one they sold to was a bank that was running this query overnight because it took 12 hours to run but with this database you could do it in three minutes. My buddy is the head of investment banking at Goldman Sachs and I’m going to get you a meeting.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108