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Written by Alex Kreger and UXDA team Digital banking has undergone significant transformation over the past decade, yet many users still experience stress and confusion when managing their finances online. In digital banking, small positive experienceslike celebrating a $5 savingscan have a surprisingly big impact.
This is the effect of Dopamine Banking, where finance meets emotions and entertainment, and every tap of your smartphone is engineered to delight and reward. Traditional banking often struggles to capture and maintain customer engagement. Traditional banking often struggles to capture and maintain customer engagement.
Wouldn’t it be great to see all user interactions with your product as they happen? Think about all the insights you could gather to improve the userexperience. Identify points of user frustration and friction Session replays allow you to see where usersexperience friction and diagnose the causes of their frustration.
Chasing the next big product win in banking or fintech? For decades, banks competed through branch locations, branding and fee structures. Any banking app that feels generic, uninspired or offers little real value is already lagging behind. But its not just a logo anymoreits users personal connection to their money, 24/7.
Userexperience now matters just as much—if not more—than the value-add. But many banking and financial services companies are falling behind on their retail, media, and technology counterparts when it comes to product personalization. Listen up, Product Managers! The key to a solid UX is now personalization.
We use UXDAs Digital Experience Branding Framework to help ambitious financial institutions build strong, future-ready digitalbrands. Historically, many financial brands were shaped by their physical presence: ornate bank branches, trusted bank tellers in suits and tangible collateral.
By providing modest incentives or bonuses for creating savings accounts or keeping deposits, banks and financial platforms can promote saving. Some apps reward users with bonus interest or cashback for consistent savings contributions.
Userpilot is an all-in-one product growth tool that not only offers session replays but also has built-in engagement features to act on data and enhance the userexperience. Data protection : Hide sensitive customer data like passwords, bank details, and addresses in your session replays. Userpilot Session Replay.
A deep dive into how artificial intelligence is shaping the next generation of financial userexperiences — through metrics, strategy, and real success stories Until recently, most banks and financial organizations treated artificial intelligence (AI) as tomorrow’s experiment. Source: J.D.
Negative userexperience = lost customers Users get frustrated when they encounter functional bugs like a payment system failure, a broken feature, or a poorly functioning app. This accelerates resolutions, reduces team frustration, and ensures a seamless userexperience.
Why is this so clever There’s a common scam where fraudsters call pretending to be from your bank or finance company. When you design security into the userexperience, you’re not just preventing fraud, you’re building trust. It’s not cluttering the design or nagging you every time you open the app.
When we worked on a project management platform, we tried to link every action to an actual benefit, so that the user wouldn’t feel that they were merely filling out another form. Inno — Registration process on digital banking platform 6. UI design features 1. Structure and hierarchy Aim to structure your content in a logical way.
out of 5 stars Pricing: Growth plan at $799/month Supported devices: Web for the time being and mobile coming in 2025 Userpilot is a product growth platform that helps companies increase adoption, user satisfaction, and retention. Hotjar vs Userpilot Both Hotjar and Userpilot come with juicy analytics and user feedback features.
Banking apps celebrating feature adoption miss the point of their mobile applications. Users need the fewest possible taps to complete their goal and quickly exit the app. Ask targeted questions about specific experiences right when they happen. User interviews dig deeper into goals, frustrations, and mental models.
Users are asked to choose their goal (casual, regular, serious, or intense learner) and experience level, and the onboarding process is tailored to their needs. Spotify The music streaming giant Spotify also approaches onboarding, intending to personalize the userexperience from the start. Source: Duolingo.
A new era of mobile computing The iPhone opened a vast app market, setting high design and userexperience standards. The iPhone spawned its own economy, creating millions of jobs, and reinventing how work gets done in retail, banking, healthcare, and virtually every other industry. The App Store, now home to more than 1.8
moment examples include Canva guiding new users to complete their first design and Grammarly using demo content to showcase how the app helps users fix grammar issues. After usersexperience their ‘Aha!’ Measure onboarding completion rates and iterate on any step where more than 20% of users drop off.
Today, their product and marketing teams use Userpilot to launch no-code flows, study user behavior, and run experiments without engineering delays. But it looks like that depth also comes with some complexity.
This not only helps you save time but also enables retroactive analysis, which means you can explore historical user behavior patterns you didn’t even know you needed to track. With an asynchronous loading feature, you can gather data in the background while users browse your site.
Session replay tools for mid-market and enterprises Now, without wasting more time, lets explore the best session replay tools for mid-market and enterprise users: Userpilot Best for : Mid-market and enterprises prioritizing userexperience and in-app guidance. Userpilot is like a Swiss army knife for improving userexperiences.
One bank (like many of our customers), for instance, was struggling with siloed IT functions. This ensures that all your data—userexperience measures, logs, events, metrics, and traces—are collected in a database 24 x 7 and ready for analysis, with minimal effort required from your team.
Alkami transcends the traditional role of a digital banking software and creates first-class userexperiences that fuel long-term growth. Without further ado, put your hands together for this years Pulse 2025 GameChanger Award Winners, who have truly defied gravity to achieve greatness. The Architect Award Goes to Alkami!
In 2013, the Bank of England scaled back the rules and regulations involved in starting a bank. They hoped to kick-start technological innovation within the banking industry through increasing competition. Each promises a more convenient and transparent bankingexperience compared to traditional firms.
Banking on Conversation: The Future of UserExperience with Conversational UI Image created by the author using Bluewillow AI How many times do we all log in to our banking app and struggle to find information? This is precisely where Conversational UI banking is revolutionizing the retail banking industry.
Gone are the days of relying solely on traditional banking institutions to manage our finances. From traditional banking to decentralized revolution For decades, traditional banks have held the reins of our financial systems. With blockchain, transactions can be processed and settled more quickly and securely.
It is also a word that is becoming more and more popular in the vocabulary of product and userexperience designers. Before we get into why empathy is such an important concept when designing a product, it's vital to make it clear that this is only true when your focus is on what users need, instead of pushing products to the market.
How does customer onboarding in banking work? You will also learn the main challenges involved in the onboarding process in banking, best practices and explore the best onboarding software tools for the job. The process establishes the foundation for the bank-customer relationship. Why do you need it in the first place?
In the world of digital banking, creating an app that truly resonates with users is no small feat. That’s why we’re thrilled to celebrate our partner Alkami Technology’s recent win as “Best Banking App” in Tearsheet’s 2024 Big Bank Theory Awards.
Visionary Approach: Revolutionizing Investment Management Photo by Gilles Lambert on Unsplash Discover how Scalable Capital elevates userexperience by integrating cutting-edge mobile scanning technology into their mobile application. The Vision Investing and managing assets can be a daunting endeavor for many individuals.
Our mobile customer feedback solution drives industry-leading response rates that are 10x higher than web and email, and helps brands manage their brand reputation, prioritize product roadmaps, and measure customer experience down to individual customer IDs. .
Joe contrasts this with high street banks, where staff typically have little autonomy. He points out that the recent crop of challenger banks, like Monzo or Starling , are bound by the same regulations but aren’t slow-moving organisations like the traditional high street banks. “I
Now imagine the same scenario but this time, rather than a machine, you’re inside the bank speaking to a human cashier. In the Kano model, the surprise touches that users enjoy are called “delighters” For example, imagine a staff member handing a free lollipop to your child to keep them happy while you queue at the bank.
It’s not just Main Street that is feeling the squeeze at the moment; everyone from freelancers to big banks is tumbling, and with it comes what we feel comfortable paying for, even if we value it. Tools that are built around enriching multi-userexperiences will triumph (Image: Shutterstock). Price Sensitivity is Here to Stay.
A big risk with a project like this is always end userexperience. An example of an exceptional end userexperience for an ML product is the keyboard suggestions feature on smartphones. Would end users be glad to see the bot? Would it hurt their experience if the bot was irrelevant?
For example, if a chatbot knows how to answer a question like “how do I add another user?” it can automatically recognize “ where do I add another user?” That similar phrasing can automatically be added to its knowledge bank, so future questions phrased in the same way — like “where do I manage users?” — are answered correctly.
VR Banking? Take banking for example. Banks have faced serious pressure over the last couple years to make the move to mobile, since that’s where their customers live. On-the-go is when customers truly need access to their bank accounts, so mobile apps and cheque scanners make sense. It’s not Just a Matter of Resources.
The post Banking on bad UX: Finance website designs are failing gens Y & Z appeared first on TryMyUI Blog. Now, younger generations aren't buying in. How are financial website designs failing? How can financial institutions hope to rebound in the eyes of these tech-savvy and socially aware customers?
Use customer input data wisely to avoid asking for the same later Performing multiple transitions on my bank is such a hassle. Making Products Feel Friendly A good UserExperience for me is just simplicity. A good UserExperience is undoubtedly the heart and soul of a Product. to bank on).
Incorporating these tools into your customer experience tech stack will drive more engagement, gather high-quality customer feedback, and help inform your product roadmap. Alkami Technology develops and delivers digital banking solutions for credit unions and banks. Core mobile in-app feedback tools & solutions.
It’s important to remember that all apps aren’t expected to be created equal, and app publishers shouldn’t all take the same approach to engagement and userexperience. In order to fully understand how your app’s experience compares with the market, it’s important to look at benchmarks in your specific app category.
Crafton Crafton is a famous Poznan-based UI/UX design company with over a decade of industry experience. The company creates beautiful and functional web and mobile experiences for startups and large brands like Santander Bank, Hilton, Unilever, Orange, Microsoft, Unicef, Pepsico, and others.
The importance of good user onboarding Given the variety of different fintech apps available, like banking apps, and trading platforms, convincing people to download yours is a challenge. Your onboarding process needs to set the tone with your users so you can build trust. Use an uncluttered, clear UI.
Some of the common scenarios you can apply usability testing to include: A person trying to self serve on government website A student setting up their account and applying for a course online A person signing up and depositing money into their online bank account What is usability? or even below average ability and experience?—?can
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