Product Management University

DECEMBER 17, 2020

B2B Product Manager December 2020 Issue. Enjoy the B2B Product Manager December issue. Blog: High-Octane Product Management. Why Storytelling Skills For Product Management & Product Marketing Are Essential for Success. Product Management Playbook. Evolving to Product-Led Growth in 5 Steps.

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Gainsight

NOVEMBER 20, 2019

To truly excel in product management, you need to have a respect for design, an understanding of countless processes, a passion for problem-solving, excellent communication skills—the list goes on and on. Books for Product Managers. Blogs for Product Managers. Slack Groups for Product Managers. A persuasive leader.

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Userpilot

JULY 9, 2021

What are the best product management books to add to your 2021 reading list? We’ve put together a list for you with a few staples from every product manager’s bookshelf and some new releases too. Product-Led Onboarding by Ramli John and Wes Bush is a new book about how to implement user onboarding for the ultimate customer retention.

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Gainsight

MARCH 1, 2024

In this blog, we asked four remarkable female leaders in CS about their predictions and foresight into the future of this pivotal field. Moving away from product training and the operational role to working with customers on longer-term strategy as you can tap into AI to create support and training resources that can be scalable.

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Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). It’s how companies like Slack, Notion, Calendly, and Loom have achieved such viral growth. They promote their products, right?

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Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Gainsight

JANUARY 20, 2023

Sabina Pons is Operating Partner at Growth Molecules and a 2022 Top 100 CS Strategist. Building upon that strong foundation, you can also add digital-led strategies to critical moments such as revenue expansion opportunities and contract renewal. At Growth Molecules , we teach the philosophy that we call “Start the Renewal At Hello.”

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Userpilot

NOVEMBER 17, 2021

A bootstrapped company led by a technical founder with no business background isn’t the typical description of a successful 8+ figure Saas business. 5 products. 5 products. In 2013/2014, the company began scaling rapidly and moved to India to accelerate its growth. Anyone can sit down and build a product.

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Customer Experience User Friction Enterprise Document 90

Usersnap

JUNE 30, 2022

Product-led growth (PLG) is a model that is user-centric and user-focused. Customer acquisition, expansion, conversion, and retention are product-driven instead of sales-driven. What we’ve seen is that a product-led growth strategy can increase business retention by improving customer experience.

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Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

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Analytic Tools Feedback Software Onboarding KPIs Product Marketing 97

Mind the Product

MAY 29, 2018

Mind the Product returns to Davies Symphony Hall in San Francisco on July 16-17 and promises to be one of our best product conferences yet, with a leadership forum, more workshops, more networking events around the conference, and more fun than ever before. He has experienced IPO, acquisition, rapid growth, and crushing failure.

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Userpilot

APRIL 25, 2022

What is product leadership and how is it different from product management ? In the article, we’ll be discussing what the product leadership role entails and how it is different from the product management role. Product managers step in later and they are in charge of implementing the strategy and building the product.

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The Product Coalition

JANUARY 3, 2020

You have no idea about product management? I have compiled the most relevant learning resources (books, blogs, etc) that will help you?—?as to achieve your goals when it comes to building your first prototype with the ultimate goal to find product-market fit. Start-ups don’t often experience hockey stick growth by themselves.

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Userpilot

SEPTEMBER 5, 2022

A customer success manager (CSM) is responsible for ensuring your customers achieve their desired outcomes while using your product. As a CSM, you must learn how to: Drive user onboarding and product adoption , build relationships with customers and foster loyalty , measure customer success KPIs, and more. Managing churn rates.

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User Testing Customer Experience Customer Feedback Certifications 89

The Product Coalition

FEBRUARY 5, 2019

Who are the best product managers? Check out the ultimate list of famous product managers you must follow to get the latest product news and inspiration. In a world with such flows, you need some reliable figures to guide you: you need the best product managers. April Underwood is Chief Product Officer at Slack.

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Gainsight

MAY 7, 2019

Shout out to the Product people of the world. If you’re building and managing products, it can often feel like life is a nonstop rollercoaster and every time one box is checked, another five are added. So we thought we’d pause and take a moment to recognize some influential people in the Product Management community.

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Userpilot

JUNE 23, 2022

But this isn’t as easy as it sounds, as every SaaS product requires different types of experiences and support. A customer engagement model is a strategy to engage customers with your product, drive customer success, and retain clients. Engagement models can be automated low-touch, human-led high-touch, and hybrid.

Feedback Software 52

Feedback Software User Testing Customer Experience Customer Feedback 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete. Let's get started.

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Feedback Software Analytic Tools Research Software Software Review 91

Userpilot

JANUARY 9, 2020

Product management has grown from strength to strength in recent years, fast becoming a vital area of any SaaS company. With that in mind, we thought we’d take a look at how you can become a product manager, even if you have no previous experience. In the US, product manager roles have grown by 32% over the last two years.

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Customer Experience User Testing Product Management Product Manager 58

Bain Public

JUNE 4, 2020

As business advisors and executive coaches, we've worked with dozens of CEOs to help them build and grow their product leadership team as they scale their company. What we’ve noticed instead in the startup world, is a lot of people become product managers by default rather than design. What Is Product Management Consulting?

Leadership 52

Leadership Analytic Tools Research Software Feedback Software 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete. Let's get started.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete. Let's get started.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Intercom, Inc.

DECEMBER 18, 2019

In the past 12 months on Inside Intercom, we’ve published nearly 200 blog posts covering everything from product launches to product strategy ; from growth stories to goal setting ; from building teams to bot skills ; from sales insights to stand-up comedy. Thanks so much for reading and listening throughout the year.

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UX Studio

JANUARY 17, 2024

In this episode, Kate Syuma, a seasoned growth advisor and former Head of Growth Design at Miro is joining us. Her focus spans various areas, including product-led growth, UX design, user research, leadership, hiring, and scaling businesses. What is growth design? Kate: Absolutely. Kate: Oh yeah.

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User Testing Research Software Customer Experience Product Research 74

Intercom, Inc.

APRIL 12, 2018

As the CEO of Dribbble, a global community and invite-only platform for designers to share and find work, Zack Onisko faces a unique challenge: how do you grow a gated product? Zack began his career as a product designer before moving into product management and then growth roles. Zack Onisko: Thanks for having me.

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Feedback Software Analytic Tools Research Software Reporting Tools 215

Userpilot

JUNE 13, 2022

Creating a customer success onboarding playbook is necessary if you want new customers to: Use your product as intended and find value. Require as less touchpoints as possible (and improve product-led onboarding ). Playbooks are different for every business. There are 7 steps to making an onboarding playbook: 1.

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Onboarding KPIs User Testing Customer Experience User Friction 52

Userpilot

SEPTEMBER 20, 2022

In this article, we’re going to break down exactly what it takes for your customers to start getting value from your product – and therefore boost adoption. Despite the differences in individual onboarding requirements, it’s essential for every product to have some type of customer onboarding process in place.

Analytic Tools 93

Analytic Tools Feedback Software Research Software Onboarding KPIs 93

Amplitude

APRIL 12, 2018

Where does product analytics fit in the realm of analytics tools on the market? What makes product analytics different from marketing analytics? How are product teams using analytics in their day-to-day work? ” The way customers feel about the product is your new brand. You can find a full transcript below.

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Data Visualization Analytic Tools Reporting Tools Research Software 40

The Product Coalition

DECEMBER 29, 2020

With more people entering the Product landscape than ever, now is a good time to help the newbies understand where Product Management came from, and how far the industry has come. When Hewlett-Packard ran with his ideas, it introduced an organizational structure where each product group functioned as a separate organization.

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Reporting Tools Product Management Product Manager User Testing 176

Userpilot

MAY 24, 2021

Growth marketing involves experimentation and optimization across the marketing funnels. Marketers today are moving from the traditional “set and forget” approach to a continually evolving growth-focused approach. Analytics Tools for Growth Marketers. Email Automation Growth Marketing Tools for SaaS. Table of Contents.

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Analytic Tools Feedback Software Reporting Tools Data Visualization 90

Gainsight

DECEMBER 15, 2021

It’s not just that the new laws prove evolution, growth, and maturity for CS as a category — although that is awesome! Maybe you can’t yet see how they will act as a growth engine for your entire organization. You’ve found the right blog that will explain it to you. You will see it in the way customers talk about the product.

Customer Experience 59

Customer Experience Customer Feedback Onboarding KPIs Reporting Tools 59

Gainsight

AUGUST 12, 2022

Today’s SaaS product managers need to be problem solvers at heart—wearing multiple hats, keeping teams on track, and focusing on metrics. On the latest Mehtaphysical Musings, I spoke with Andre Albuquerque to find out what he thinks makes a successful Product Manager (PM). Bad products come from bad roadmaps, according to Albuquerque.

Feedback Software 59

Feedback Software Research Software User Testing Customer Experience 59

Intercom, Inc.

NOVEMBER 23, 2022

worked as a strategist at Google, and led strategic initiatives for Gemvara. In 2012, looking to build something of his own, Patrick founded ProfitWell , a suite of products to help SaaS companies grow by optimizing pricing, reducing churn, and getting accurate revenue reporting. It should be easy.” ” And well, no.

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Research Software Analytic Tools Feedback Software Software Review 118

Intercom, Inc.

DECEMBER 16, 2021

A mathematician by training and growth expert by trade, Andrew led Uber’s Rider Growth teams in the pre-IPO period, and for the past three years, he’s been a general partner at Andreessen Horowitz, the most widely-known VC firm on the block. Products powered by network effects generally follow some kind of an S curve.

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Reporting Tools Customer Experience Books Startups 138

Userpilot

NOVEMBER 25, 2022

Interactive guides are in-app tooltips that incentivize customers to interact with the product itself so they can learn by using the app and receive a more effective learning experience. Two examples of the most popular interactive guides are interactive walkthroughs (which are very different from product tours) and in-app tooltips.

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Research Software Feedback Software User Testing Data Visualization 87

Userpilot

NOVEMBER 20, 2022

A high-level strategic plan is the life force of a successful product marketing campaign. Unlike a product roadmap , which is focused on features to be released and based on business objectives, a marketing roadmap is based on user needs and focuses on feature /product promotion. Product roadmap vs. marketing roadmap.

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Onboarding KPIs Roadmap Marketing Feedback Software 93

Userpilot

JANUARY 23, 2023

A properly-crafted growth marketing framework brings clarity and direction to your SaaS business. It identifies and stirs you towards the most important things you need to achieve sustainable product growth. This article discusses the best growth marketing strategies within the AAARRR funnel. Let’s begin.

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Analytic Tools Feedback Software Framework Data Visualization 93

Userpilot

JULY 24, 2023

We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. TL;DR SaaS marketing is the process of launching a product, building awareness, landing customers, retaining them, and increasing their lifetime value. What is SaaS marketing?

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Analytic Tools Feedback Software Data Visualization Marketing 71