Andrew Chen

FEBRUARY 26, 2024

How to add to each convo You might ask, what do you end up talking about? I find that a lot of my blogging has been less about inventing brand new ideas, but instead simply collecting and expanding on the current tech zeitgeist. For my first six months in the Bay Area, I ended up meeting 3 to 5 new people every day. Thank you!)

User Testing 123

User Testing Customer Experience Blog Events 123

Innovatemap

NOVEMBER 20, 2019

A brand is so much more than a logo or a set of colors. Your brand is made up of every interaction that shapes the way people feel about your business. In each stage of your growing business, brand should be thought about and treated differently, because it can provide different value to your business at each stage.

Branding 40

Branding Startups Customer Experience Development 40

The Product Coalition

JUNE 17, 2019

Every startup goes through three basic stages as it strives to become the next Uber or Amazon: idea, launch, and growth. The secret to becoming a successful startup lies in knowing your strengths and weaknesses and overcoming all the obstacles you will face along your journey. Why Do Most Startups Fail? No Market Need.

Startups 60

Startups User Testing Reporting Tools Fractional CTO 60

Intercom, Inc.

APRIL 6, 2018

So, how does software take on a personality of its own? At eFounders , we launch 4 new startups each year. That means building multiple new products, each with their own signature brand voice. For any startup in the very early stages of its existence, the product is still malleable. There is no ultimate stage in branding.

User Testing 222

User Testing Customer Experience Messaging Framework 222

The Product Coalition

MARCH 25, 2022

Taking into account the expanding usage of technologies in the financial industry, there is no wonder people started wondering how to make a fintech app. Although this term causes a lot of discussions, it isn’t a brand-new notion. CB Insights states that 41 fintech startups that are backed by venture capital are worth $154.1

Research Software 118

Research Software Feedback Software Reporting Tools Data Visualization 118

The Product Coalition

JULY 28, 2020

The role of a Product Owner/Manager/Strategist is to help startups capture and transform customer insights into full product experiences that in turn increase customer satisfaction, loyalty, retention, and the business values. how to become the ?1 To do so, the activities of the PM include: a. Marketing Focus b. Win-Loss Analysis 2.

Data Visualization 78

Data Visualization Analytic Tools Startups User Testing 78

Intercom, Inc.

AUGUST 29, 2018

A set of core values makes it easier for everyone to navigate behavioral expectations at Intercom, and for individuals to see how they might thrive here. As head of the Brand Studio , I’ve watched our team scale in a very short period of time. How do we behave? How will we succeed? The Intercom Brand Studio Values.

Branding 132

Branding Feedback Software User Testing Customer Feedback 132

The Product Coalition

JUNE 30, 2021

In the end, the conclusion that nobody in the business world can disagree with is that irrespective of the size and niche, every business needs a mobile app representing a brand. Necessity is understood, but how can a business afford a new mobile app development project, considering the huge cost factor involved in it?

Feedback Software 89

Feedback Software Artificial Inteligence User Testing Customer Experience 89

The Product Coalition

FEBRUARY 8, 2022

Overall, we are trying to answer how your product or service can satisfy underserved customer needs. It might generate brand new value for them or reduce the pain they currently experience. is there a potential to create brand new attributes, which don’t exist on the market yet, and can delight our customers? More is better.

Framework 172

Framework User Testing Product Research Research Software 172

TurnKey Labs

AUGUST 23, 2023

In 2023, securing top-tier talent poses a common hurdle for both small startups and corporate giants. Despite the apparent advantages of tech behemoths in terms of resources and brand recognition, smaller enterprises have ample opportunities to vie for elite candidates.

Enterprise 52

Enterprise Startups Branding Strategy 52

TurnKey Labs

AUGUST 23, 2023

In 2023, securing top-tier talent poses a common hurdle for both small startups and corporate giants. Despite the apparent advantages of tech behemoths in terms of resources and brand recognition, smaller enterprises have ample opportunities to vie for elite candidates.

Enterprise 52

Enterprise Startups Branding Strategy 52

Mind the Product

DECEMBER 17, 2019

Taking a break from the always entertaining/sometimes informative podcast Jake & Jonathan (formerly known as The Product Breakfast club, which he co-hosts with Jake Knapp), AJ&Smart CEO Jonathan Courtney joined us to chat about Design Sprints, workshops, and how to get groups of people collaborating. Quote of the Episode. Talk to us.

Workshop 92

Workshop Product Research Entertainment Consulting 92

Innovatemap

AUGUST 12, 2021

The bar investors have is rising as more startups are being developed daily. There are two optimal scenarios for digital product startups seeking pre-seed and early seed funding. There are two optimal scenarios for digital product startups seeking pre-seed and early seed funding. You Have a Vision and a Brand.

Startups 52

Startups Product Research User Testing Research Software 52

Andrew Chen

JULY 25, 2022

For startups, the bar for raising the next round just went way up, as many investors are waiting out the turbulent market. In other words, how much is the startup burning in order to generate each incremental dollar of ARR? Rethink brand marketing spend — do you really need it? Instead, go back to the core.

Onboarding KPIs 85

Onboarding KPIs Strategy Customer Experience Startups 85

The Review by First Round

SEPTEMBER 16, 2021

Maya recently joined Mux after five years at Segment, where she was the company’s second marketer and its Head of Global Brand Marketing and Communications, as well as a stint at Wealthfront as a marketing director. In today’s conversation, she takes a magnifying glass to the core components of a startup’s marketing org.

Startups 40

Startups Marketing Branding Development 40

UX Studio

OCTOBER 11, 2022

Digital customer experience, or digital CX, refers to all digital or online interactions between your brand and your customers. Customers are more engaged, satisfied, and loyal to brands that combine exceptional products, powerful digital experiences, and human interactions. One Bad Experience is Enough to Abandon a Brand .

Customer Experience 84

Customer Experience User Testing Analytic Tools Customer Feedback 84

Userpilot

NOVEMBER 28, 2022

How do you lower your churn rate and make sure all your users stick around? How to calculate churn rate so you know where you stand. If you’re a newer startup, your churn rate will likely be higher. How to measure customer churn? If you’re not collecting feedback, you’ll never know how to improve.

Feedback Software 92

Feedback Software Customer Feedback Customer Experience User Testing 92

Userpilot

SEPTEMBER 12, 2022

Customer touchpoints are all customer interactions with your brand — direct and indirect. Every customer touchpoint factors into brand perception and, therefore, impacts revenue so it’s critical to track them. Customer touchpoints imply all customer interactions with your brand — direct and indirect. In short — AARRR.

Analytic Tools 94

Analytic Tools Feedback Software User Testing Customer Experience 94

Userpilot

JULY 18, 2023

For established SaaS companies, the average churn is between 5% to 7% per year, early-stage startups should expect an average annual churn of 10% to 15%. Churn could happen for various reasons, from customer dissatisfaction with your brand to changing business needs that make them switch to competitors (more on that later).

User Testing 84

User Testing Feedback Software Data Visualization Customer Feedback 84

Alchemer Mobile

AUGUST 31, 2023

Such interactive elements not only enhance the shopping journey but also create memorable brand interactions. As mobile e-commerce grows, many brands have recognized the power of applications to earn revenue from customers. The world is rapidly moving towards mobile and your brand cannot afford to be left behind.

Feedback Software 113

Feedback Software Analytic Tools User Testing Customer Feedback 113

Userpilot

DECEMBER 12, 2023

Want to learn how to create a robust UX roadmap for your UX team ? Increases user loyalty and satisfaction A well-crafted UX roadmap can significantly enhance user satisfaction and brand loyalty. Unfortunately, that’s not how many startup teams work. Look no further as this is exactly what this article covers!

Roadmap 92

Roadmap Customer Experience UX Product Research 92

Intercom, Inc.

FEBRUARY 21, 2018

In sales, we often talk about how to write great email subject lines or best times to cold call. For example, if you work at a startup, you’ve probably heard of Product Hunt , an amazing and vibrant community for founders to announce new products and product enthusiasts to discover and upvote them.

Product launches 199

Product launches Customer Experience Messaging Startups 199

Mind the Product

APRIL 19, 2017

Let me explain: Why a Product Startup? It might be about how to engage the right people in an organisation at the right time in a project, how to structure a project for success, or about spotting common problems and knowing how to ward them off. If I’ve learned one thing during this year, it’s that you need a plan.

Startups 74

Startups Technical Review Government Customer Experience 74

Pragmatic Marketing

MAY 23, 2017

I’ve seen brands throw millions of marketing dollars at products that ultimately flopped. And that bad marketing or branding could sabotage the success of your products? Breakdowns occur when little thought is given to customer/message fit and how to talk about that product and its brand.

Branding 70

Branding User Testing Marketing Airlines 70

Intercom, Inc.

AUGUST 31, 2022

If you are an early-stage startup looking into getting started with Intercom, apply to the early-stage program and get 95% discount on your first year with Intercom. How to respond to customers on social media. Every brand can be successful on social media. How to respond to customers on social media. What did we learn?

Customer Experience 118

Customer Experience Branding Messaging Startups 118

Userpilot

OCTOBER 1, 2021

You can personalize your color scheme in line with your brand, or allow your customer to do so in line with theirs. And this is what he sees: A flashy modal telling him about how LinkParrot is being translated into Russian, Chinese and Hindi to support their ambitious customers' international growth. More on how to do that later.

Analytic Tools 106

Analytic Tools Feedback Software User Testing Data Visualization 106

Nulab

SEPTEMBER 22, 2021

Whether you’re an established company with a new product or a brand-new startup, knowing where you fit in the market is vital. Let’s look at how to conduct market research in a little more detail. Here are some general tips: Startup : As a pioneer, you need to focus on creating a market for your product. Image source.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

NextBigWhat

AUGUST 2, 2019

which tools shall I use) and not the core ( how do I build the right product for my users )! The course has been extremely useful in understanding some of the core product management frameworks and how to apply these frameworks in real life. We tell you how to go about this. Idea evaluation / assessment. Product vs. Platform?

User Testing 94

User Testing Branding Feedback Software Customer Experience 94

The Product Coalition

OCTOBER 21, 2019

Right from multiplying down on idealizing your email outreach, to analyzing a productive niche market, utilizing storytelling, realizing how to catch up the correct way and a lot more?—?here Now, we are sharing the 10 best, proven sales techniques that real business owners and fruitful startups are utilizing to develop their brands.

Startups 60

Startups Data Visualization User Friction Enterprise 60

Bain Public

MAY 29, 2020

It is a known fact that startups which are accompanied or coached, view their chances of success as being much higher compared to those that are not. of accompanied startups assess their chances of survival as strong, especially during the current uncertain climate. of startups rate their chances of survival as high, 13.5%

CTO Coach 52

CTO Coach Research Software Feedback Software Startups 52

Userpilot

MAY 8, 2023

Regular feature audits , in-app behavior tracking, and UX analysis are all effective methods of measuring how your product is performing — which itself is key to making the right data-led optimizations moving forward. Building confidence in your brand and turning casual users into loyal advocates requires a long-term commitment.

Analytic Tools 94

Analytic Tools Research Software Data Visualization Onboarding KPIs 94

Userpilot

NOVEMBER 22, 2022

Here is how to create customer segments: Use welcome screens to segment new users based on their jobs to be done. The main purpose of market segments is to understand whether your product or brand will resonate among the target market. Quality & brand-focused segment: The users here are willing to pay for the best possible product.

User Testing 94

User Testing Research Software Customer Experience Feedback Software 94

Mixpanel

JULY 21, 2023

Over the past year, the design, brand, and engineering teams at Mixpanel have been working hard on a complete overhaul of how the world experiences us: our website. This is the new look and feel that we wound up with How did we get there? This meant rethinking our WordPress-powered stack.

Analytic Tools 52

Analytic Tools User Testing Customer Experience Vision 52

Mixpanel

JULY 21, 2023

Over the past year, the design, brand, and engineering teams at Mixpanel have been working hard on a complete overhaul of how the world experiences us: our website. This is the new look and feel that we wound up with How did we get there? This meant rethinking our WordPress-powered stack.

Analytic Tools 52

Analytic Tools User Testing Customer Experience Vision 52

Mixpanel

JULY 21, 2023

Over the past year, the design, brand, and engineering teams at Mixpanel have been working hard on a complete overhaul of how the world experiences us: our website. This is the new look and feel that we wound up with How did we get there? This meant rethinking our WordPress-powered stack.

Analytic Tools 52

Analytic Tools User Testing Customer Experience Vision 52

Product Innovation Educators

DECEMBER 4, 2023

Janice built her career in Silicon Valley as a startup founder, product manager, and confidante for entrepreneurs and enterprise executives alike. She also guides several venture-funded startup companies, federal government entities, and non-profit organizations. It was the hottest startup in history.

Leadership 101

Leadership Startups Government User Testing 101

Userpilot

OCTOBER 1, 2022

A user funnel represents the customer journey from first finding out about your product, to becoming a paying customer and then a brand advocate. It traces the customer journey from first recognizing they need a solution to a problem, becoming aware of your brand, and their entire sales process. Let’s get started. Activation.

Analytic Tools 87

Analytic Tools Feedback Software Customer Experience User Testing 87