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Applying Neuromarketing to Elevate the Digital Banking User Experience

UX Planet

By understanding how the brains reward system worksparticularly the role of dopamine in shaping behaviorwe can design financial products that provide immediate, positive reinforcement for good moneyhabits. How to Apply in Financial UX: Micro-Celebrations: Add celebratory animations or messages after users meet savings or budgeting goals.

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Building Resolution Bot: How to apply machine learning in product development

Intercom, Inc.

Late last year, I spoke at the Predict Conference on how we built Resolution Bot, our intelligent support chatbot that can instantly resolve common questions. Reading papers about how Google or IBM build their ML products, it’s easy to think only the very largest companies can afford to productize machine learning.

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Customer satisfaction surveys: Everything you need to know 

Alchemer Mobile

Introduction to customer satisfaction surveys Customer satisfaction surveys are vital tools for understanding what customers think, feel, and experience. Surveys provide a range of insights, from quick feedback after a purchase to in-depth assessments of brand loyalty. They are also inclined to recommend the brand to others.

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How “My First Sony” Created True Brand Loyalty

The Product Coalition

Not so long ago, on a trip down memory lane, I was reminded about a nifty little tape player and recorder machine, that ruled the late 80s and early 90s, and impacted my electronic device brand preference, becoming a young adolescent! My brand loyalty would not have been so strong if it had not been for the introduction to “My First Sony”.

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The Definitive Guide to Dashboard Design

Dashboard design can mean the difference between users excitedly embracing your product or ignoring it altogether. Great dashboards lead to richer user experiences and significant return on investment (ROI), while poorly designed dashboards distract users, suppress adoption, and can even tarnish your project or brand.

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What is a User Experience Map and How to Create One

Userpilot

The solution might lie in your ability to create a comprehensive user experience map. A well-crafted user experience map can be your secret weapon for understanding customers, identifying pain points, and boosting product engagement. In this article, we explore what this map is all about and how you can create one.

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No Time for Discovery? Here’s How to Fix It.

Product Talk

There’s tons of questions about the product, how it works, is this a bug, is this a feature? Maybe there’s instability issues or triaging of bugs or user experience debt issues that have come up. Here’s How to Fix It. Here’s How to Fix It. Hope, do you want to dive into the first one?