The Product Coalition

MARCH 29, 2022

You should put some effort and resources into your social media branding. According to most business and consumer marketers who know the statistics, social media is crucial to building a brand. More than 80% of consumers are likely to evaluate brands they follow on social media for solutions. What is Branding?

Branding 158

Branding Reporting Tools User Testing Research Software 158

Product Innovation Educators

FEBRUARY 1, 2021

As we move into 2021, the name of this podcast is changing to better reflect our objective here—product managers become product masters. That new name is Product Masters Now. If brands are leading with stock imagery, they’re not even doing what any of us can do. Learn more about Killer Visual Strategies. “ An?

Data Visualization 257

Data Visualization Positioning Strategy User Testing 257

Product Innovation Educators

MARCH 20, 2023

How product managers can give their products momentum to get across the finish line Identifying the strategies that accelerate innovation starts with the question: “What do the world’s best innovation teams do differently?” a Chicago-based innovation strategy firm. The six strategies: [4:46] Question the question.

Strategy 272

Strategy Research Software Feedback Software Customer Feedback 272

The Product Coalition

NOVEMBER 23, 2021

Photo by ANIRUDH on Unsplash Amazon owns over 80 different private label brands. Establishing an Amazon brand has multiple advantages over selling other people’s products. These tools include Amazon Posts, Amazon Brand Analytics, and enhanced advertising tools. You cannot submit this without being a brand owner.

Branding 158

Branding Data Visualization Analytic Tools Reporting Tools 158

freshtrax

MAY 30, 2025

We somehow landed on matcha, and he told me about a video hed recently seen saying, “You know, some Chinese matcha brands are deliberately misleading consumers into thinking they’re buying Japanese products.” A significant number of matcha products featuring Japanese-style branding are actually produced in China.

User Testing 97

User Testing Branding Naming Customer Experience 97

The Product Coalition

NOVEMBER 23, 2021

I have some takeaways and learnings to share that I covered as a coach for their onboarding strategy. Create B2B onboarding strategy for a premium organic products for <Startup V> catering to niche user segment focused on wellness, health & lifestyle” Why was it needed to define the problem for onboarding strategy?

Startups 157

Startups Strategy Technical Review B2B 157

Userpilot

JUNE 2, 2025

78% of users churn in the first week after installation when brands dont have a clear engagement strategy based on regular push notifications. The top 3 pillars of an effective push notification strategy Push notifications can be powerful. But only when used with care, context, and a cohesive strategy. Source: Reddit.

Analytic Tools 100

Analytic Tools Data Visualization Onboarding KPIs User Testing 100

Alchemer Mobile

FEBRUARY 10, 2022

While it’s critical to perfect these fundamentals, we want to spend time diving into some of the more advanced mobile app marketing strategies to improve ASO. Advanced mobile app marketing strategies to improve ASO. Make use of this and test new strategies. App store optimization goals. Increase click-through rate. Description.

Feedback Software 246

Feedback Software User Testing Marketing Strategy 246

Alchemer Mobile

APRIL 11, 2022

In this episode, Apptentive CEO and Co-founder, Robi Ganguly, sits down with Kat Simpson, Associate Creative Director (Strategy) at Tether. While Kat hasn’t had a brand logo tattooed on her (yet), she has gone so far to name her dog after one of her favorite brands, Chaco.

Download 246

Download Branding Naming Strategy 246

Product Innovation Educators

APRIL 6, 2020

Get the strategies, insights, tools, practices, and tips you need for success now and in the future. Instead of a normal weekly interview I’m sharing with you 24+ brand new video interviews with world-class experts. They will share their strategies, experience, and secrets to help you excel in product management.

Strategy 202

Strategy Product Management Product Manager Product Research 202

Product Innovation Educators

MARCH 4, 2024

” After over 233 years of brewing beer, Molson Coors announced its name change to Molson Coors Beverage Company to reflect its growing focus on beverages outside the traditional beer offers. In 2019, we recognized that we needed to expand beyond beer and changed our name to Molson Coors Beverage Company. Pace yourself. [15:31]

User Testing 301

User Testing Vision Naming Branding 301

Roman Pichler

AUGUST 11, 2020

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Causes : A lack of understanding of users and their needs, lack of empowerment of the person in charge of the product, inappropriate growth strategy.

Vision 345

Vision User Testing Product Research Research Software 345

Roman Pichler

AUGUST 17, 2021

Not tied to a solution : Despite its name, I recommend keeping the product vision free from assumptions about the actual product or solution. This allows you to pivot, to change the product strategy and the product while staying grounded in your vision. Do I need a Product Vision and a Product Strategy?

Vision 337

Vision Customer Experience Product Strategy User Testing 337

Intercom, Inc.

AUGUST 1, 2019

This week, I invited Michael to come on the show and tell us about their growth strategy. Tara: You’ve been breaking all the typical timelines for growth, incredible name recognition, marketing tactics that span some traditional partnerships, to very disruptive formats in really visible ways. Is that part of the strategy as well?

Strategy 36

Strategy Data Visualization Analytic Tools Startups 36

Product Innovation Educators

JULY 4, 2022

The leading brand cost about $150. I tried a brand that was new to me offering a wifi camera for $29. The highly rated and recognized brand was about $800. His name is Steve McIrvin and we met a few years as we both had kids competing in Science Olympiad. The leading brand cost about $150.

Artificial Inteligence 284

Artificial Inteligence User Testing Feedback Software Customer Feedback 284

The Accidental Product Manager

FEBRUARY 7, 2022

New beauty brands have shown up in the market being driven by millennial buyers who buy more cosmetics and skin care than any other demographic. These brands have seen huge growth over the past few years, grabbing market share from the big, established names. New Arrivals In The Business Of Beauty.

Branding 123

Branding Product Management Product Manager Reporting Tools 123

Product Innovation Educators

JANUARY 18, 2021

This podcast is getting a new name to better align with its purpose of helping product managers become product masters. That new name is Product Masters Now. . I oversee product planning, product roadmap, vision, and strategy for our products. That new name is Product Masters Now. . 4:42] Where do your ideas come from?

Product Management 281

Product Management Product Manager Naming Management 281

UX Planet

JANUARY 16, 2024

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

Branding 98

Branding User Testing Product Research Data Visualization 98

Product Innovation Educators

JANUARY 22, 2024

a Chicago-based innovation strategy firm. They told Chris to change the name but he was welcome to keep selling Buc-ee’s things online. He made additional jars for his friends, but he wrote his name and stuck it to his jar. His brand of nut butter is now called Justin’s because he stuck his name on his jars.

Research Software 317

Research Software Naming Product Research Download 317

Product Innovation Educators

APRIL 10, 2023

His name is Doug Stone. He has a Masters of Product Design and Development from Northwestern University and teaches Innovation Strategy internationally. My client’s brand attributes were more around wholesomeness, fun, and casualness. We asked consumers, “Which brand do you want to solve this?”

User Testing 247

User Testing Product Research Healthcare Artificial Inteligence 247

Roman Pichler

FEBRUARY 14, 2023

Listen to the audio version of this article: [link] 1 Complement Scrum with a Product Discovery and Strategy Process Scrum is a simple framework that helps teams develop successful products. You should therefore do just enough product discovery and strategy work before you start using Scrum and before you add any items to the product backlog.

Product Research 382

Product Research Feedback Software Research Software User Testing 382

Roman Pichler

JUNE 1, 2020

As its name suggests, the grid analyses the stakeholders by taking into account their power and interest; it assumes that people take a low or high interest in your product and have low or high power. Collaboratively set goals , for example, user and business goals on the product strategy and product goals on the product roadmap.

Weak Development Team 345

Weak Development Team Product Research Customer Experience Workshop 345

Roman Pichler

APRIL 5, 2022

For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. As a rule of thumb, avoid meetings with more than ten attendees when you have to make high-impact decisions and/or rework the product strategy , product roadmap , or product backlog. 1 Set an Objective.

Product Management 314

Product Management Product Manager Weak Development Team User Testing 314

Userpilot

OCTOBER 19, 2024

As such, you must tailor your strategies to meet your target customers’ specific needs and expectations. By consistently delivering high-quality experiences, you will create loyal customers who stick to your brand and contribute to its long-term success. Bad experiences can, thus, cause irreparable damage to your brand.

Customer Satisfaction 111

Customer Satisfaction Customer Experience User Testing Feedback Software 111

Alchemer Mobile

MAY 31, 2022

Understanding and acting on emotion and sentiment are key to any customer experience strategy. And consumers want to hear from the brands they use— 51% expect companies to ask them for feedback directly. . Surprisingly, many brands know little about their customers on an individual, human level. Mobile survey best practices.

Product Research 243

Product Research User Testing Customer Experience Customer Feedback 243

Intercom, Inc.

OCTOBER 28, 2020

The name suggests how simple this new message type really is – you can now create a message that occupies that prime real estate at the top or bottom of your website, on desktop or mobile, where it can capture the attention of visitors and customers with announcements , promotions, proactive support , you name it. Banners in action.

User Testing 239

User Testing Customer Feedback Customer Experience Data Visualization 239

Alchemer Mobile

NOVEMBER 16, 2021

An app referral program is essentially a tool that makes it easy for your existing customers to share your brand with friends directly from the app experience. And you don’t need to be in the services industry for in-app referrals to work with your strategy. Related: Apptentive’s 2021 Mobile Engagement Benchmark Report. “You

Download 246

Download Feedback Software Reporting Tools Customer Experience 246

The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. heard my explanation and immediately said — ‘oh, you are doing product strategy’.

Product Strategy 146

Product Strategy Research Software Strategy User Testing 146

Product Innovation Educators

JANUARY 11, 2021

This podcast is getting a new name to better align with its purpose of helping product managers become product masters. That new name is Product Masters Now. You need trust among your teams and effective leadership that bridges the gap between strategy and execution. [4:45] 9:20] How does culture relate to strategy?

Leadership 181

Leadership Feedback Software Vision Naming 181

Userpilot

NOVEMBER 2, 2023

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Most companies use all 3 strategies to some extent.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Product Talk

MAY 14, 2025

Its a whole other challenge to identify brand-new products to offer. Some will require you to put their own order reference, and those orders could be a combination of consumer name, date, and their internal reference. With the calendar year change, many of her largest clients were now focused on new company strategies.

Product Research 134

Product Research User Testing Technical Review Systems Review 134

Intercom, Inc.

APRIL 26, 2022

Since the pandemic, consumer habits have really changed – shoppers have migrated online en masse, their expectations are higher than ever, and brand loyalty is harder to maintain. Unsure where to start optimizing your customer experience strategy? Prioritize meaningful customer engagement. Supercharge your support.

Customer Experience 219

Customer Experience User Testing Customer Feedback Feedback Software 219

Userpilot

DECEMBER 18, 2024

Instead, the interpretation is added as a result of qualitative sources, namely human expertise, intuition, and domain knowledge. However, based on our experience, a good place to start is by building a better understanding of core UX terms , namely questioning utility and usability. A good question should: Reduce ambiguity.

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

Alchemer Mobile

APRIL 24, 2018

What are some of the hottest, up-and-coming mobile apps not named Instagram, Snapchat, or Uber? App Name: Venmo. App Name: Duolingo. App Name: DoorDash. App Name: PicsArt Photo Studio. Mobile brands and devices. Venmo comes to mind first, followed by Duolingo and its stunning first-use experience.

User Testing 203

User Testing Customer Experience Artificial Inteligence Naming 203

The Product Coalition

FEBRUARY 27, 2023

YML partnered with Champion to evolve the iconic brand for a new generation. Fueled by product insights and strategy, the work exceeded every key metric. These plans outline event names, triggers (when the event is fired), and any parameters associated with the event — like page names, item names, etc.

Data Visualization 148

Data Visualization Customer Feedback Customer Experience Analytic Tools 148

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. In-app strategies for converting free or trial users to paying customers. Measure campaign performance and refine your customer acquisition strategy.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Intercom, Inc.

JUNE 22, 2020

In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. Their ability to be leveraged for both web and mobile applications make them a key component of a cohesive marketing and support strategy. Provide an easy exit.

Feedback Software 235

Feedback Software Messaging User Testing Customer Experience 235