The Product Guy

APRIL 18, 2025

This ones all about the nuance of listening how to hear what users really need, not just what they say.

Customer Feedback

The Product Guy

JUNE 24, 2025

Join The Product Way on Patreon for full-length discussions with Harpal Singh and other award-winning product leaders , plus exclusive content you won’t find anywhere else.

Leadership

The Product Guy

JUNE 13, 2025

Join The Product Way on Patreon for full-length discussions with Harpal Singh and other award-winning product leaders , plus exclusive content you won’t find anywhere else.

Leadership

Lenny Rachitsky

JULY 13, 2025

After decades of working with over 300 startups in the earliest stages, they discovered that most startups fail not because they can’t build, but because they build the wrong thing. The very beginning of a startup is your highest-leverage moment, and most teams waste months or years by skipping a few critical early questions.

User Testing

Piyanka Jain

NOVEMBER 14, 2024

I’ve seen first-hand how tiny data-driven tweaks can lead to massive business results, and I’m going to share how to accomplish those with a little case study. Yeah… these aren’t accidents. A SaaS company I recently worked with had over 50 million active users enjoying a host of great free features.

Customer Experience

Product Talk

JULY 9, 2025

It’s like a mini case study. I experienced this when I became a startup CEO. I run these monthly product leadership discussions , and I think they’re all about missing strategic context. All of them. Someone shares their org context. I tried to document my strategy. I can’t get everybody aligned around it.

Product Research

The Product Guy

JANUARY 12, 2025

Harpal discusses how founding his own startup and building an e-commerce recommendation engine helped him transition into product management. Lessons from a Startup : Insights from launching and closing a tech venture. Lessons from a Startup : Insights from launching and closing a tech venture.

Leadership

Bryce York

JANUARY 18, 2025

If the interview process includes a case study, the content you put on the “future iterations” slide is often equally important to the phase #1 recommendation. Actually, get to know the business, the product, and how the team operates. It’s useful information, and you demonstrate that you know what to look for.

Product Manager

Arkenea

APRIL 10, 2025

Businesses of all sizesfrom startups to Fortune500 companies recognize that external development teams can drive efficiency, innovation, and strategic focus. Examples in Practice Startups often outsource MVP development to launch quickly. Table of Contents What Is Outsourced Software Product Development?

Analytic Tools

UX Planet

JUNE 1, 2025

Through case studies, statistical evidence, and methodological frameworks, I aimed to establish how systematic user research can positively impact key business metrics, from acquisition to referral. d) Exploratory Persona Research: Detailed studies to develop personas based on actual research, not assumptions. BAYMARD INSTITUTE.

User Testing

Userpilot

JULY 24, 2025

People follow your updates, subscribe to your newsletter, attend a product demo , or poke around your case studies. But think about it: your enterprise customers with huge expansion potential need very different messaging than a two-person startup on a free trial. In SaaS, this phase can stretch on for weeks or months.

Analytic Tools

Product Innovation Educators

FEBRUARY 3, 2025

Analyzing the Milkshake Case Study The milkshake story illustrates how JTBD helps us understand existing products. The Snickers vs. Milky Way Case Study Another interesting JTBD example comes from Chris Spiek, who shared it in episode 057 of this podcast. The story involves two candy bars: Snickers and Milky Way.

User Testing

Userpilot

MARCH 30, 2025

Reposting reviews, case studies, and testimonials adds authenticity and social proof, making it easier to convert new users. For instance, a project management app might promote team collaboration features to startups while emphasizing security and compliance to enterprise clients. Repurpose user-generated content (UGC).

Research Software

Arkenea

JUNE 28, 2025

Just as in the case of the headline and value proposition, it is advisable to perform A/B testing of the CTAs to figure out what works best for you. Add social proof Social proofs in the form of customer testimonials and case studies should be an integral part of your SaaS website.

Analytic Tools

Userpilot

MARCH 5, 2025

Explore other case studies. Zendesk pricing Zendesk has a startup program that allows qualifying early-stage startups with less than 50 employees to enjoy the platform free for six months. Caters mainly to enterprise Tiered plans based on features Free 6 months plan for qualified startups. Zendesk pricing.

Analytic Tools

PMLesson's Ace the PM Interview

APRIL 23, 2025

Product Sense & Case Study Approximately 45-60 minutes. Take-home assignments are common at startups or early-stage teams. ” 🧠 Tip : Use examples from past projects and explain trade-offs like a teacher, not a textbook. Primarily for analytics-focused roles, these rounds mimic the product management interview.

Data Visualization

PMLesson's Ace the PM Interview

MAY 13, 2025

What skills do you need to enter this field or work at top tech companies like Amazon , Meta , Google , and fast-growing startups? Excel / Google Sheets: Spreadsheets are still used for quick analyses, stakeholder presentations, and take-home case studies. But what exactly does a data analyst do?

Data Visualization

Arkenea

JUNE 27, 2025

Startups and healthcare pioneers are rapidly looking into healthcare SaaS application development. To make healthcare accessible during these difficult times, a host of startups and healthcare organizations developed ground-breaking technologies in healthcare software. Why Do Healthcare Tech Startups Prefer Using SaaS Business Models?

Research Software

Mind the Product

APRIL 16, 2020

However, I quickly discovered that there’s too much brand risk for a trusted bank to take this type of lean startup approach. The post Case Study: Launching PayMe from HSBC appeared first on Mind the Product. I pitched the idea by building a fully functional, iOS prototype, rather than via a PowerPoint presentation.

Weak Development Team

Mind the Product

MARCH 20, 2024

We talk to the team at startup Mattr Social about how they've developed the features and algorithms behind the dating app Read more » The post Case study: Developing Mattr Social, a different kind of dating product appeared first on Mind the Product.

Development

Mind the Product

FEBRUARY 13, 2020

This case study describes a part of a larger product discovery project that I led as a product manager at Uniregistry , a platform that enables easy buying and management of domains and complementary products (online presence, business apps). Here’s how they used smoke tests to explore a new opportunity.

Product Research

Mind the Product

JUNE 16, 2022

Read more » The post How to speed up your bug reporting workflow: a case study appeared first on Mind the Product. We will also discuss how to improve your reporting workflow to speed up the resolution of bugs. [.]

Article

Mind the Product

FEBRUARY 6, 2023

In this post, startup CEO Ferdinand Goetzen relates how product discovery led him and his team to adjust their thinking, pivot and change their product Overview We started Reveall in 2021 as a platform to empower UX teams to do more with their customer research insights. As we sought to navigate some of the most [.]

Product Research

Product Innovation Educators

SEPTEMBER 17, 2018

On my way, I stopped in Minneapolis and found an incredible innovation case study at Deluxe Corporation. At the time, Deluxe was not a nimble development shop, but I was keeping an eye on some of the startups who were doing this well.

User Testing

The Product Coalition

AUGUST 17, 2021

Growing challenges But as the company grew from a startup up to scaleup, it became increasingly more difficult to get to the same pace of shipping new features as before. Difficult but great. Our company has built a strong product culture. It is giving all product managers a lot of freedom and responsibility. Thanks for reading!

Feedback Software

Product Innovation Educators

MARCH 2, 2020

Four case studies in innovation for product managers. I have investigated some success case studies in the past about LEGO, Wikipedia, IKEA, TripAdvisor, and Dyson. I expect you’ll find the insights from the case studies helpful. We encourage employees to volunteer in accelerators and startups.

Customer Feedback

First Round Review

OCTOBER 6, 2020

Here, this duo unpacks the three ways drive consumer startup growth, offering a detailed framework and set of case studies for accelerating in each lane. In Dan Hockenmaier's and Lenny Rachitsky's experience, founders are often surprised to learn that there are very few routes to scalable new customer acquisition.

Startups

The Product Coalition

JULY 6, 2022

In fact, the biggest advantage that you can leverage from a startup perspective is Lean product management (‘Lean’ or ‘LPM’). In this article, we will look at what Lean product management is, how it can help you and how it can help your startup build great products that your customers love. In the startup context.

Startups

Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. It’s worth thinking about a mix of content, including: Case studies – serve as a useful source of social proof that others have benefited from the product.

Feedback Software

Userpilot

MARCH 27, 2023

The startup is building a community of elite talent from across Africa that has been rigorously vetted and trained to global standards, and helps connect talented workers with employers across the globe via their “Talent as a Service” platform. The Room is a company with a mission. We’re happy that we could help The Room forward their vision.

Analytic Tools

DISQO

MAY 10, 2018

Insurance startup, MRLN, validated a unique value proposition, customer obstacles, and a high-impact feature set by leveraging Alpha and not investing in development prematurely. MRLN, a startup incubated by D. The Fortune 500 are actively incubating startups like MRLN with the potential to disrupt industries. Background.

Product Research

First Round Review

OCTOBER 20, 2020

Here, this duo unpacks the three ways to drive consumer startup growth, offering a detailed framework and set of case studies for accelerating in each lane. In Dan Hockenmaier's and Lenny Rachitsky's experience, founders are often surprised to learn that there are very few routes to scalable new customer acquisition.

Startups

Mind the Product

OCTOBER 10, 2018

In this talk, Alan Chiu pulls from his experience in product management and as a seed-stage venture capitalist to showcase a variety of case studies on companies who have perfected product/market fit. To help startups approach this challenge, Alan proposes four key areas of exploration: users, applications, data, and buyers.

User Testing

Product Innovation Educators

AUGUST 26, 2019

He helps companies all over the world find problem-solution fit using lean startup, design thinking, and business model innovation. One of the case studies in the book is a startup called Topology. It will be a very important book to be on your bookshelf and refer to when you need an experiment.

User Testing

The Product Coalition

OCTOBER 13, 2020

This case study is helpful for: Product managers and marketers of large companies?—?as A UI/UX Case Study was originally published in Product Coalition on Medium, where people are continuing the conversation by highlighting and responding to this story. this was the block-by-block UI/UX design for MVP.

UX

UX Studio

JUNE 27, 2018

Fintech startup Payment Courier set out to eradicate this pain by developing a payment plugin that can be integrated into any payment gateway or online payment system. In this UX case study, we describe how our team helped this startup enter the market with a well-designed product. We hope you enjoyed our UX case study!

User Testing

Product Talk

MAY 3, 2023

What a lot of teams—especially startup founders—do is ask their customers, “Hey, would you pay for this? Many startups concierge test their ideas before they start building—this means they sell and manually deliver their solutions before they build anything. These tactics aren’t just for startups.

User Testing