Remove Comparison Remove Enterprise Remove Product Marketing
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Bought-in and paid for: how Atlassian bridge the gap from freemium to enterprise sales

Intercom, Inc.

Freemium’s a great way to acquire lots of customers relatively quickly and easily, but the job of converting them to using a paid product is where the rubber meets the road. And the challenge is a lot harder in an enterprise context, where the buyer and the user aren’t necessarily one and the same person. Crowning the customer.

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How To Climb The Product Marketing Career Ladder Faster

Product Management University

If you’re looking to climb the product marketing career ladder faster, here are five things you can do that’ll accelerate your climb. Track Record of Year-Over-Year Product Revenue Growth Not to state the obvious here, but product revenue is always top the priority. I came into a product marketing role from pre-sales.

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Top Userflow Alternatives of 2023 (In-Depth Comparison)

Userpilot

If you’re after the answer to this question, here’s our in-depth comparison of 4 different user onboarding platforms : Userpilot Appcues UserGuiding Chameleon Let’s check out which of them offers the best features for your use case and the most competitive pricing plans! Which are the best Userflow alternatives in 2023?

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Customer Success Platform- An In-Depth Comparison of The Best Tools To Use In 2022

Userpilot

Mid-sized SaaS businesses with product teams: At $249 a month, Userpilot is going to be expensive for really small startups. Employee and mobile onboarding: Userpilot only works on your own product (not third-party software) and on responsive web apps. It makes other marketing automation software look old-fashioned by comparison.

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What is Competitive Analysis? [Example + Templates]

Userpilot

Analyze gathered information using templates such as a feature comparison matrix and pricing comparison chart to identify competitive advantages and areas for improvement. Understanding this distinction through effective product market research helps you better identify competitors and position your product.

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Product Analytics Tools 101: The Only Type Of Analytics Tools You Really Need As A Product Marketing Manager

Userpilot

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. How many analytics tools do you need?

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My top essays/tweetstorms in 2019 on product/market fit, investing, KPIs, YouTubers, and more

Andrew Chen

It’s inevitable that livestreaming, virtual goods, asynch video, etc all eventually end up in the enterprise. Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects).