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515: Case studies of organizational growth through successful product launches – with James Whitman

Product Innovation Educators

James shares insights from his research studying companies that consistently launch successful products. James shares that many teams are now working with their second or third generation of AI tools, particularly in sales and marketing. Creating Common Language James emphasizes the importance of vocabulary in cross-team work.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. The sooner you adopt these steps, the faster you’ll see growth.

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Unlocking Growth Through UX Research

UX Planet

Through case studies, statistical evidence, and methodological frameworks, I aimed to establish how systematic user research can positively impact key business metrics, from acquisition to referral. This fundamental gap in understanding is where UX Research becomes not only valuable but essential for driving authentic and lastinggrowth.

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10 Visual Models That Let You Simplify The Most Complex Ideas

The Product Coalition

If you have an idea, and your intent is to explain it and its constructs, this is a beautiful way to do it. Pick and chose three minimum, four maximum most important constructs of your idea that you would like your audience to know. Every idea goes through the cycle of Conceive, Construct, Convince and Create.

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Generative AI Solutions: Revolutionizing the Content Industry

The Product Coalition

By facilitating the quick and efficient development of new content and data, this technology can potentially transform various industries, from entertainment to healthcare. Generative AI is a potent tool for content creation and data generation since it can generate new data with some originality by learning from existing data.

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373: Using Lean Startup in large organizations – with Jim Euchner

Product Innovation Educators

At the end of each stage, have a deliverable that’s reviewable so people can decide to proceed or not. Practices like these make existing functions work constructively with the innovation team. Apply the whole system, not just a single piece. Have periodic portfolio reviews. Visit Jim’s Lean Startup website.

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