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Solution Consultants, Be The Person You’d Love To Buy From

Product Management University

For all of you pre-sales solution consultants and sales engineers looking for new ways to differentiate your demos, step away from your products for a quick minute. Here’s how to do it. Business practices, new and old, are always a big part of the discussion when you’re demonstrating your solutions.

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Digital Sustainability: A Growing Frontier in Software Development

The Product Coalition

Software development with sustainability in mind is a rising trend in digital spaces. Let’s explore how and why this matters. I would like to thank Tremis Skeete, Executive Editor of Product Coalition, for his valuable contributions to this article's research, development, and writing.

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The Most Basic Rule of Product Positioning – It’s Easy

Product Management University

I learned a lot about product positioning long before I ever stepped into a product marketing role. For the first four years of my software career, I was a pre-sales solution consultant, a.k.a. I think of demos as verbal product positioning. That’s where I figured out the number one rule of product positioning.

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How to Hire an Engineering Consultant

The Product Coalition

In today’s competitive business environment, technology is increasingly shaping the strategies that companies develop to try to outdo their competition. One of the main examples of this are the customized software applications that companies are rushing to develop to allow them to better connect with their users. Let’s dive right in.

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Best AI Research Tools: Insights & Recommendations

UX Studio

In today’s AI-driven world, the excitement about artificial intelligence is widespread, with numerous tools available to shape our lives and the world. Our blog post guides you through the maze of AI research tools. Let’s dive in and navigate the future of research together!

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17 SaaS Customer Success Best Practices to Improve Customer Retention

Userpilot

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. 17 customer success best practices you can apply in any SaaS include: Tailoring the onboarding experience using customer data to increase retention and success.

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User Experience Analytics in SaaS: Tools, Data Collection & More

Userpilot

User experience analytics is one of the secret ingredients for boosting SaaS growth. This guide shows you how to get started right away. As you read through, you will learn the different UX data types and how to measure them. We will also go over free and paid product analytics tools that can help facilitate the process.