This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
“Our vision is to be the best!” If you’ve ever sat through a company strategy meeting and left with your head spinning, you’re experiencing a common problem. First, there’s the vision – those sweeping statements that try to inspire but end up saying nothing. Okay… but that’s a target, not a strategy. Everything!”
Listen to the audio version of this article: [link] A Product Strategy System The product strategy system in Figure 1 consists of four main parts: people, processes, principles, and tools. Having said this, the system in Figure 1 captures the specific product strategy approach Ive created. [1] If so, what are they?
Productside | Product Management Courses & Training How WellNest Rebooted Product Strategy (eBook Preview) When product teams get stuck in backlog chaos, stakeholder noise, and reactive shipping, its not a process problem. Its a product strategy problem. Their current approach lacks a cohesive product strategy.
Building the Foundation for Product Vision This activity serves as a bridge between problem validation and product vision development. By identifying and validating solutions before creating a product vision, product managers ensure they’re building on solid ground rather than assumptions.
Michelle reveals her journey from content development to VP, detailing the skills and strategies crucial for product management success. Listen on the podcast channel of your choice The post From Vision to Impact: Innovate Like a Pro!
The path from IC to Chief Product Officer isn’t just about gaining more responsibility it’s about transforming how you think about product development, team leadership, and business strategy. The company wanted to expand into commercial markets, particularly retail – a perfect fit for Kim’s background.
With the right strategies, you can hit the ground running, build trust, and leverage your expertise to thrive in your new role. Address Pain Points Proactively: Regularly ask for feedback to show you value their input and are ready to adjust course. The first 90 days arent just about onboardingtheyre your proving ground. The good news?
Journey Into the World of Strategy. The notion of a strategy in product management seems like something that only high-level stakeholders at the executive level should care about. After all, many product managers tend to treat a strategy as something that’s scared and driven top-down from the executive management level.
They define product vision, drive strategy, and oversee execution. The post Product Management Certification: Optimizing ROI appeared first on Productside | Product Management Courses & Training. Product managers are the backbone of todays most innovative companies. Yet, many organizations underinvest in their training.
For more: Lennybot | Podcast | Courses | Hiring | Swag Subscribe now Annual subscribers get a free year of Perplexity Pro, Notion, Superhuman, Linear, and Granola , along with access to the entire 5-year back catalog and a thriving members-only Slack community. So we teamed up to make that happen.
Days 3160: Align Strategy and Team 3. Recommended Templates Product Strategy & Roadmap Review : Uncover your biggest alignment gaps. Team Values & Vision : If you inherited a scattered crew, anchor them with a unifying statementthis shapes how you collaborate, decide, and deliver. Days 130: Observe and Understand 2.
Stepping into product leadership means balancing strategic vision, customer focus, and emerging tech. In this episode of Productside Stories, Neha Bansal , Head of Product at Meta Ads Manager Reporting, joins Nicole Tieche to discuss her career, the high-speed role of AI in advertising, and how PMs can stay ahead of industry shifts.
Well, th at’s the role of a product strategy. My favorite definitions of strategy are the simplest I’ve found. The one I use most is this: a strategy is what we choose to do. In other words, the strategy should define how important each goal is, relative to others. A simple representation for our product strategy.
a clear and compelling vision. from ‘ Drive’ All top product leaders know the importance that vision plays in the success of a product. As Marty Cagan states in Inspired : “When done well , the product vision is one of our most effective recruiting tools, and it serves to motivate the people on your teams to come to work every day.”
Everyones Pulling in a Different Direction When theres no shared vision, product, engineering, and business teams fill in the blanks differently. When people see the vision, they align faster. Its a strategy for getting things done. The Value Isnt Clear Too many product pitches start with Heres what we want to build.
Productside | Product Management Courses & Training Breaking the Silos: How Product and Engineering Build Better Together In Season 3 of Productside Stories , we sat down with Guy Gershoni , Head of Engineering at genesIT, for a candid conversation on what it really takes to build great products in todays complex tech environments.
Some view it as the product vision , others equate it to the product’s value proposition. I find, however, that a product goal is best used to describe a specific and measurable benefit or outcome a product should create in the course of the next two to six months. Figure 1: The Product Goal in Context. Figure 2: Sample Goals.
For example, ensure that the individual’s role and responsibilities are clear; help the person grow as a product professional, be it by coaching and mentoring them or by encouraging them to attend training courses; offer clear and helpful feedback and hold them accountable for meeting agreed goals. Second, develop the product management team.
Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates. Timeboxed Strategizing.
The individuals whose buy-in to strategy and roadmap decisions is crucial are the players: They are interested in your product, as they, for example, will have to market and sell it. Decisions related to a new or significantly changed strategy have a very high impact. I refer to this group as key stakeholders.
A strong product strategy is often neglected because of the absence of any strategic thinking in product teams. What can product managers do to make sure they give their product strategy the attention it warrants? Tanya shares her ideas for nurturing a strong product strategy from this year’s #mtpcon London Product Leadership Forum.
I’m going to talk about three areas where I have learned the importance of this and how it has helped me over the course of being a mentee in this program, and how it had a big impact on making progress on my personal OKR of being a more well-rounded product manager. When I started in my role I felt that there wasn’t much of either.
Michelle reveals her journey from content development to VP, detailing the skills and strategies crucial for product management success. Listen on the podcast channel of your choice The post From Vision to Impact: Innovate Like a Pro!
Describe and validate the product strategy —the path to realise your vision—before you create your roadmap and decide how the strategy is best implemented, as the following picture illustrates. I like to use my Product Vision Board to develop a valid product strategy. 2 Do the Necessary Prep Work. Learn More.
As the title of this episode conveys, our discussion will weave together topics for aligning customers’ needs and business strategy. Summary of some concepts discussed for product managers [2:36] What problems have you ran into related to aligning business strategy and product work? It’s evolving so fast.
To mitigate the risk of adding the wrong items to the product backlog, ensure that you have a validated product strategy in place, no matter if you look after a brand-new or as an existing product. Additionally, you should be confident that your strategy is correct, and you should have data to support your view.
I’ve chosen quarters in the sample roadmap above, but you can use shorter time frames, of course, if you can meet your learning goals more quickly. For the first two quarters, the area is strategy; for the last two, it is leadership. The third row contains the most important information. It lists the learning goals you want to achieve.
Of course, for product teams, we have to ship something, and so we’re going to also explore solutions. We might not be talking about OKRs and jobs to be done, which is silly, because of course we still are. In my book, I shared three strategies and I’ve actually extended this to a fourth strategy now.
Vision and strategygoals A vision statement should answer the following question: Where are we heading and why? Bad vision statements To be the best eCommerce platform in theworld. Although money is a key part of the business, a vision should inspire and provide long-term direction, not just focus on money.
One of the most important skills for a product manager, and for the product itself, is developing a product vision and strategy. The reason strategy is so important is that it provides the compass that helps to focus the team, organization and users in the same direction toward the north star.
It’s like driving a car with your vision blurred: You can’t see if you are heading in the right direction or getting closer to your destination. To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators.
Most product managers know how to create a product vision, but that’s not the hard part. The extent to which stakeholders get behind your product vision has everything to do with how the product vision is articulated. What is a Product Vision? Why is a Product Vision Important? Your product vision shouldn’t.
Here’s why a portfolio vision is so critical to the success of your products and how it elevates Product Management, Product Marketing, Sales and Customer Success teams to plan and execute more strategically. Think of your portfolio vision as the ultimate “strategic goal/outcome” your target customers want from your portfolio of products.
But, it’s usually challenging to assess what’s the right way to go about it – how much of iteration should be that from user feedback versus founder’s vision for the product? However, I don’t necessarily agree with the idea that its user feedback “versus” the founder’s vision.
For more: Lennybot | Podcast | Hire your next product leader | My favorite Maven courses | Swag Subscribe now Last week’s guest post about tactics for becoming a “super IC” is on track to being my most popular post of all time, so I’m thrilled to bring you a follow-up that’s designed specifically for managers.
A product like Microsoft Word is, of course, likely to be too big to be managed by a single individual: It requires several product people to collaborate. This includes describing their functionality, interacting with development teams, participating in product discovery and strategy work, and helping evaluate feedback and data.
Portfolio Vision Portfolio CEO, the first and most important thing you’re going to do, just like the CEO of a company, is establish a “north star” vision for the portfolio. The important thing here is that each product vision supports the portfolio vision. Here’s the great thing about this vision structure.
In some cases, growth problems are caused by a limiting spotlight vision, where product organisations continue to focus on the needs of a small segment of users even when it reaches a point where it no longer yields meaningful returns. That, of course, is going to be easier said than done most of the time. Be bold and get creative.
In product management you’re schooled to, identify who your customers are; identify a value proposition strategy and to persuade stakeholders of the vision you want to achieve. A pivot is a “structured course correction designed to test a new fundamental hypothesis about the product, strategy, and engine of growth.”
In this post, I’ve collected new free courses that will help you improve your UX design skills. The course from Alison UX/UI Photo by KOBU Agency on Unsplash Nailing UX Interviews and Creating a Viable UX Design Career is a free course suitable for beginners and those already working in UX Design. Duration: 1,5–3 hours.
Use them to establish a shared purpose, to direct and align people, and to give the individuals the autonomy they need to do their piece of work—be it creating a marketing strategy or designing and building a product increment. Consequently, do not neglect the product discovery and strategy work. Limited Influence on Group Selection.
Use them to establish a shared purpose, to direct and align people, and to give the individuals the autonomy they need to do their piece of work—be it creating a marketing strategy or designing and building a product increment. Consequently, do not neglect the product discovery and strategy work. Limited Influence on Group Selection.
You have this grand vision. What’s the vision? I think teams often struggle to connect the dots between vision, strategy, and execution or opportunity space , right? She does some course correction here and there. The vision is flight level one for me. It is hard to do true research for a product vision.
What Is Product Strategy Exactly? And Why It Matters Product strategy is a creative act, to “do something new,” approaching an opportunity from a different angle. — Self So what exactly is product strategy? How I defined product strategy would define my professional career. No choices = no product strategy.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content