Intercom, Inc.

NOVEMBER 20, 2018

This makes sense given the likely resource constraints and the value to be gained from getting in front of customers from day one. As Jason Lemkin puts it , “The CEO/founder should close at least the first 10 (or 20 or whatever) customers. What matters is that somehow, someway, you still get those 10 paying customers closed.”.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Intercom, Inc.

SEPTEMBER 4, 2019

Sales has an unavoidable reality: sometimes, your team won’t hit their numbers. Every manager should know how to effectively coach their reps. This coaching helps them drive their team and their company to greater productivity and higher sales. 5 data-driven sales coaching tips for managers and leaders.

Weak Development Team 175

Weak Development Team Data Visualization Outbound Sales Training 175

Mind the Product

AUGUST 20, 2018

Post-launch, the product manager will be responsible for managing the product lifecycle through its growth, maturity and decline phases. Part of your product launch plan will include an initial sales forecast (or business case) to aid the initial provisioning of materials and inventory of the new product.

Customer Experience 72

Customer Experience User Testing Management Management 72

Johanna Rothman

MARCH 22, 2023

Since I also write for project, program, and portfolio managers, you might not choose to read this post. Writers often need a different approach to manage everyone's expectations. How to Write for Secondary Readers Polly, a program manager, works with her program team to solve a cross-program problem: status reporting.

Data Visualization 89

Data Visualization Workshop Demo Sales Training 89

The Product Guy

JUNE 15, 2017

Sharing product information within your company is one of the most valuable things you can do as a product manager. Invite people not only from Product & Tech, but also Support, Sales, Training, and any other relevant group. Ask co-workers in Support about common user pitfalls and analyze Support case trends with them.

User Testing 117

User Testing Feedback Software Customer Feedback Research Software 117

Pragmatic Marketing

DECEMBER 20, 2019

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. At Sprout Social, Product Marketing's key stakeholders have remained Product Management, Sales and Marketing. Growth also means adding shareholders.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Pragmatic Marketing

DECEMBER 20, 2019

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. At Sprout Social, Product Marketing's key stakeholders have remained Product Management, Sales and Marketing. Growth also means adding shareholders.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Mind the Product

SEPTEMBER 1, 2017

There is probably one part of the product management job we can all agree is the hardest – people. We all come to product management from different backgrounds, but one thing that has long been true and is only just starting to change, is that when we start this job our training generally consists of Googling.

Data Visualization 131

Data Visualization Product Management Product Manager Weak Development Team 131

Amplitude

MARCH 11, 2020

Roadmapping is at the core of product strategy and product management. I want to make the case, informed by the writing of Marty Cagan , particularly his book Inspired and by learning from Teresa Torres , through her workshops and team coaching , that output or feature-based roadmapping is a thing of the past in product management.

Data Visualization 100

Data Visualization User Testing Product Strategy Product Research 100

The Accidental Product Manager

MARCH 11, 2019

The end can come for a product manager when they least expect it Credit: Bill Selak. So here’s a quick question for you: what is the shortest time that you’ve ever worked at a product manager job? That’s why I was surprised when I got fired after two weeks on the job at my new product manager position.

Product Management 99

Product Management Product Manager Weak Development Team Management 99

Pragmatic Marketing

AUGUST 20, 2019

Recent high-profile breaches, media coverage of data privacy regulations and Canada’s Personal Information Protection and Electronic Documents Act, plus personal experience have made security a top concern for Canadians.

Data Visualization 70

Data Visualization User Testing Product Research Reporting Tools 70

Gainsight

DECEMBER 23, 2019

On a recent webinar with one of our private equity partners, Gainsight CEO Nick Mehta shared an inspiring outlook on what’s to come in the year 2020 for customer success. This is a partial transcript of Nick and Gainsight’s vision of the future of customer success. Number three is what we call “Customer Data Infrastructure.”

Customer Experience 52

Customer Experience User Testing Customer Feedback B2C 52

Gainsight

AUGUST 31, 2022

Within the world of customer experience (CX) and customer success (CS), however, I use the term squishy to describe a team that operates on the basis of intuition or assumed best practices, not hard evidence. It’s important that both teams are aligned in terms of the conversations and outcomes they are discussing with customers.

Data Visualization 52

Data Visualization Sales Training Customer Experience Construction 52

Pragmatic Marketing

AUGUST 3, 2018

And a product manager can play a pivotal role in making such a partnership a success. An alliance with an established partner can be what takes your startup out of its cramped, overcrowded market space and onto a much larger playing field with a stadium full of customers. The smaller partner is usually much hungrier for sales revenue.

Customer Experience 70

Customer Experience Document Startups Sales Training 70

Pragmatic Marketing

AUGUST 3, 2018

And a product manager can play a pivotal role in making such a partnership a success. An alliance with an established partner can be what takes your startup out of its cramped, overcrowded market space and onto a much larger playing field with a stadium full of customers. The smaller partner is usually much hungrier for sales revenue.

Customer Experience 70

Customer Experience Document Startups Sales Training 70

B2B Product Management

DECEMBER 6, 2016

Currently in engineering or related area) thinking of moving to Product Management. Not all Product Managers need to be business savvy. There is opportunity to be fully technical in a Product Management role. Finance), you can also contribute to high-tech Product Management, although the focus will be much different.

Analytic Tools 45

Analytic Tools Outbound Inbound Research Software 45

Pragmatic Marketing

AUGUST 1, 2018

And a product manager can play a pivotal role in making such a partnership a success. An alliance with an established partner can be what takes your startup out of its cramped, overcrowded market space and onto a much larger playing field with a stadium full of customers. The smaller partner is usually much hungrier for sales revenue.

Customer Experience 70

Customer Experience Document Startups Sales Training 70

ProductPlan

FEBRUARY 15, 2022

This supporting function enables the success of the product management team. It frees them to focus on other demands on their time and attention. Generally, organizations develop product operations roles as needed to offload non-core tasks from product managers. Product managers face a firehose of customer data.

Data Visualization 92

Data Visualization Reporting Tools Analytic Tools Research Software 92

Userpilot

APRIL 14, 2023

Having an effective SaaS onboarding strategy is essential to user success and, by extension, customer retention. If you don’t make your onboarding flow as streamlined as possible, you could struggle to retain customers in the long run. SaaS user onboarding is a crucial step in the customer journey.

Analytic Tools 98

Analytic Tools Research Software Feedback Software Onboarding KPIs 98

Userpilot

JUNE 17, 2024

TL;DR A sales enablement manager is responsible for managing and supporting the sales team so they can effectively sell your company’s products or services. TL;DR A sales enablement manager is responsible for managing and supporting the sales team so they can effectively sell your company’s products or services.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for sales enablement managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A sales enablement manager is responsible for managing and supporting the sales team so they can effectively sell your company’s products or services.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Business of Software Conference

NOVEMBER 30, 2020

From pitches that drown customers in a word-soup of features, to high-concept vision pitches that leave customers confused and sceptical – many companies struggle to connect authentically with customers in a way that generates deals. So, it starts with this, like, you have to kind of put yourself in the shoes of a customer.

Research Software 64

Research Software User Testing Positioning Product Research 64

The Product Coalition

FEBRUARY 26, 2022

Why have Product Managers stopped speaking to customers? Very sadly, most product managers I meet today no longer talk directly to customers regularly. If you ask; “How many customers did you speak to this week?” Not enough time?—?too So the big question is, where exactly does the time go?

User Testing 168

User Testing Weak Development Team Customer Experience Customer Feedback 168

Pragmatic Marketing

AUGUST 20, 2019

Recent high-profile breaches, media coverage of data privacy regulations and Canada’s Personal Information Protection and Electronic Documents Act, plus personal experience have made security a top concern for Canadians.

Data Visualization 14

Data Visualization User Testing Product Research Reporting Tools 14

Product Management University

FEBRUARY 25, 2020

This guide to portfolio product management and marketing answers the following seven questions. What is Portfolio Product Management and How Does It Differ From Traditional Product Management? What are the Core Principles of Portfolio Product Management? Are There New Roles in a Portfolio Product Management Model?

Marketing 130

Marketing Product Management Product Manager Reporting Tools 130

Intercom, Inc.

JANUARY 16, 2019

If you want to build a revenue engine that will fuel long-term growth, you need to build and scale your sales org with intention. Only then will you have the foundation to consistently win new customers, upsell existing ones and see the kind of predictable growth that’ll be the making of your company. Find your optimal structure.

Weak Development Team 156

Weak Development Team Data Visualization Strategy User Testing 156

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Carefully read the job description and think about how your previous experience with marketing campaigns will make you an indispensable PM. What is the product marketing manager role? Natália Kimli?ková

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Research Software Product Marketing 98

Mironov Consulting

JULY 27, 2023

Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies.  That  This is a must-close.”

Information 98

Information Weak Development Team Reporting Tools Technical Review 98

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Carefully read the job description and think about how your previous experience with marketing campaigns will make you an indispensable PM. What is the product marketing manager role? Natália Kimli?ková

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Carefully read the job description and think about how your previous experience with marketing campaigns will make you an indispensable PM. What is the product marketing manager role? Natália Kimli?ková

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Intercom, Inc.

JUNE 3, 2021

And so, now’s the time to start thinking about accelerating our business strategies and grabbing the opportunities it brings. If you’re short on time, here are a few quick takeaways: You can’t balance short-term and long-term investments without considering the existing product strategy. Where should you invest your resources?

Strategy 228

Strategy Feedback Software Research Software Software Review 228

Intercom, Inc.

APRIL 4, 2019

But even for companies with this early viral growth, there comes a point in time when this organic growth needs to be supplemented with formal sales. Yes, Slack started off with no sales team. The self-service model requires little to no selling whatsoever, saving time, labor and resources for a growing startup.

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. So we generally know a lot about our target market and our customers going into something like this.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. So we generally know a lot about our target market and our customers going into something like this.

Product launches 70

Product launches Research Software User Testing Product Research 70

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Carefully read the job description and think about how your previous experience with marketing campaigns will make you an indispensable PM. What is the product marketing manager role? Natália Kimli?ková

Onboarding KPIs 40

Onboarding KPIs Analytic Tools Research Software Product Marketing 40

ProductPlan

NOVEMBER 19, 2021

What is a Product Management System? As a product manager , you’ll want to answer a series of questions before you start work. Customer interviews? How will we connect our strategic product blueprint to other task-management tools to keep everyone across the team up to date? Task management. Other methods?

Research Software 52

Research Software Analytic Tools Systems Review Development Team Review 52

Pragmatic Marketing

NOVEMBER 8, 2009

I can't count how many times in my career I've had to write a market requirements document (MRD) for a product that had already gone to market. and I didn't have a single place I could go to get the answers, I've realized, lovely, time to write the MRD. If you're such a hot-shot product manager, Bob, where are your requirements?

Document 70

Document Customer Experience Sales Training User Testing 70