Roman Pichler

JANUARY 20, 2025

Listen to the audio version of this article: [link] A Product Strategy System The product strategy system in Figure 1 consists of four main parts: people, processes, principles, and tools. Having said this, the system in Figure 1 captures the specific product strategy approach Ive created. [1] If so, what are they?

Systems Review 167

Systems Review Product Strategy Strategy Product Research 167

The Product Guy

OCTOBER 25, 2024

From handling feature requests that lack customer validation to managing unrealistic expectations, we’ll discuss practical strategies to maintain alignment and avoid common pitfalls. Often, these requests are made without supporting data or customer feedback, which can create tension between PMs and top-level executives.

Strategy 150

Strategy Customer Feedback Research Software User Testing 150

Roman Pichler

SEPTEMBER 13, 2022

An effective product strategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound product strategy is missing. But what exactly is a product strategy? Figure 1: My Product Strategy Model. Four Artefacts.

Product Strategy 349

Product Strategy Strategy Vision Product Research 349

The Product Guy

NOVEMBER 21, 2018

Truly understanding your customers and finding ways to improve your product is an overwhelmingly daunting task. Customer discovery is key to informing product strategy and there is a mountain of techniques and methods available for conducting customer discovery. It allows you to tap into the most influential customers.

User Testing 348

User Testing Customer Experience Customer Feedback Product Research 348

Product Management University

MARCH 5, 2025

No matter what role you playproduct management, marketing, sales, customer onboarding, or account managementif your starting point isnt quantifiable customer value, fuhgeddaboudit! Align every part of the company to the customers most critical business goals (that are actually relevant to what you do) first. End of story.

Customer Experience 130

Customer Experience Workshop Positioning Product Marketing 130

Alchemer Mobile

AUGUST 24, 2021

billion smartphone users worldwide (yes, that’s roughly 80 percent of the population!), To help you navigate the landscape of mobile app marketing, here is our starting lineup of seven app marketing strategies that are proven to be effective. mobile app marketing is a must. 1. Focus on a handful of important KPIs.

Analytic Tools 290

Analytic Tools Feedback Software Marketing Strategy 290

Product Innovation Educators

NOVEMBER 25, 2024

How product managers can move from ideas to action Watch on YouTube TLDR In this episode, I speak with Atif Rafiq about how senior product leaders approach strategy development and execution. In this episode, he shares some insights from that workshop and his experience in product leadership.

Data Visualization 254

Data Visualization Research Software Weak Development Team Product Research 254

The Product Guy

NOVEMBER 25, 2024

a time for reflection, community, and gratitude—values that resonate deeply with the dynamics of product management. While strategy, vision, and execution are critical, there’s a powerful leadership principle that’s frequently overlooked: gratitude. It is Thanksgiving season here in the U.S.,

Leadership 170

Leadership Product Management Product Manager Customer Experience 170

Userpilot

OCTOBER 20, 2024

When the process feels complicated, it becomes easy for a new user to lose interest before they experience the true value of your product. Gamification onboarding and the right user onboarding software can turn your product experience into something enjoyable. The user engagement rate is low.

Onboarding KPIs 102

Onboarding KPIs Customer Experience User Testing Customer Feedback 102

Userpilot

OCTOBER 19, 2024

According to the American Customer Satisfaction Index , with an ACSI score of 78.0, overall customer satisfaction in America was the highest it has ever been in Q1 2024. However, while some companies have managed to improve their customer satisfaction levels and benefit from it, many have not. What is customer satisfaction?

Customer Satisfaction 111

Customer Satisfaction Customer Experience User Testing Feedback Software 111

Product Innovation Educators

FEBRUARY 17, 2025

She shared insights from her experience leading product teams at various organizational scales and helping companies transform their product vision into measurable business growth. While this description aimed to emphasize ownership and agency in decision-making, it created some misconceptions about the role.

Reporting Tools 179

Reporting Tools Feedback Software Customer Feedback Technical Review 179

UX Planet

DECEMBER 6, 2024

Transforming user experience in cars-as-a-service industry through Strategic AI/ML Integrationa UX casestudy. Overview This case study focuses on integrating AI/ML to improve user experience in the car-as-a-service automobile marketplace. Car Preferences: Customers range from highly specific to completely flexible.

Customer Experience 98

Customer Experience Data Visualization Research Software Feedback Software 98

The Product Manager Coach Blog

JANUARY 14, 2025

Despite her years of experience, Jane realized something critical: even seasoned PMs need a plan to establish credibility in a new environment. With the right strategies, you can hit the ground running, build trust, and leverage your expertise to thrive in your new role. The good news? Pro Tip: Pair your quick wins with data.

Data Visualization 93

Data Visualization Customer Feedback Strategy User Friction 93

The Product Guy

MARCH 19, 2025

Our discussion explored strategies that leading companies are using to integrate sustainability, design for durability, and make smarter decisions about product evolution. The companies leading in sustainability arent just meeting ESG goals; theyre cutting operational costs, improving brand trust, and increasing customer loyalty.

Development 195

Development User Testing Customer Feedback Customer Experience 195

Intercom, Inc.

APRIL 26, 2022

Yes, product and pricing are still important ingredients – but, a great customer experience is the secret sauce (chef’s kiss). Here are 5 ways e-commerce companies can improve their customer experience: Act on customer feedback. Maintain an omnichannel customer experience.

Customer Experience 219

Customer Experience User Testing Customer Feedback Feedback Software 219

Alchemer Mobile

MARCH 26, 2021

When we were writing this post, we did a little research to see what other brands were saying about mobile customer experience. So, we won’t waste your time. Stop talking about customer-centricity; turn it into action. Every company says they’re “customer-centric,” but very few actually are. Sound good?

User Testing 257

User Testing Customer Experience Feedback Software Customer Feedback 257

Product Innovation Educators

DECEMBER 23, 2024

The discussion explores practical applications of AI tools like ChatGPT and Claude in product development, including MVP refinement, customer testing, and marketing content creation. However, Mike emphasizes the importance of balancing AI capabilities with human oversight, warning against over-reliance on AI.

Artificial Inteligence 241

Artificial Inteligence Research Software Feedback Software User Testing 241

The Product Guy

JANUARY 17, 2025

In the latest TPG Live session, Driving Impact Through Influence and Experimentation , we dived into strategies product managers can use to expand their influence, foster innovation, and navigate the evolving landscape of product management. The Future of PM Leadership As we approach 2025, product management roles are transforming.

Data Visualization 195

Data Visualization Customer Feedback Feedback Software Analytic Tools 195

UX Planet

APRIL 17, 2025

Imagine this: A potential customer lands on your eCommerce site, intrigued by your offerings. A harmonious blend of User Experience and Conversion Rate Optimization. While UX is all about creating a delightful customer journey, CRO zeroes in on converting those delightful moments into actual sales. Sound familiar?

UX 105

UX Customer Experience User Testing Customer Feedback 105

Product Innovation Educators

JANUARY 20, 2025

Ben has more OKR coaching experience than anyone. This common understanding became particularly valuable for product teams, who often need to coordinate efforts across multiple departments and stakeholders. For product managers, this means shifting conversations from feature lists and deadlines to measurable impacts and customer value.

Systems Review 282

Systems Review Framework Customer Experience Technical Review 282

Roman Pichler

JANUARY 22, 2024

Listen to the audio version of this article: [link] What Is a Product Portfolio Strategy and Why Does It Matter? A product portfolio strategy is a high-level plan that helps you maximise the value a group of products creates. These guide and align the strategies of the portfolio members , as Figure 1 illustrates.

Weak Development Team 290

Weak Development Team Strategy Software Review Vision 290

UX Planet

MAY 1, 2025

After years of digital innovation, many financial apps still drown users in dataand miss what really matters: how people feel about their money. At UXDA, we see a radically different path: by applying neuroscience and neuromarketing, weve found that tapping into users emotional motivations can transform their entire financial journey.

Banking 59

Banking Customer Experience User Testing Data Visualization 59

Product Innovation Educators

JULY 8, 2024

Essential strategy tools and frameworks for product managers Watch on YouTube TLDR Want to level up your product management game? This guide dives into the world of product strategy, sharing insights from expert Andreas Maihoefer. Many product managers know strategy is important, but struggle to develop and use it effectively.

Strategy 310

Strategy Product Management Product Manager Management 310

Melissa Perri

JANUARY 4, 2020

These are a few of my observations and personal experiences. Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy."

User Testing 386

User Testing Data Visualization Research Software Feedback Software 386

Userpilot

NOVEMBER 7, 2024

Let’s review everything your customer success team has to do in the absence of any customer success tools. Collect customer data to calculate complex formulas for tracking metrics, monitor customer health scores, and resolve support tickets while continuously trying to improve retention and expansion.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Alchemer Mobile

DECEMBER 28, 2021

Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means.

User Testing 246

User Testing Customer Experience Customer Feedback Feedback Software 246

The Product Guy

MAY 30, 2019

Which change in users’ behaviour do we want to drive? Hypotheses are only useful if we test them (with customers), to validate or discard them. As an example, our problem statement could be: Customers encounter a series of friction points when embarking on a shopping journey in a large supermarket. But where do we start?

User Testing 384

User Testing Product Research Customer Experience Data Visualization 384

Product Management University

FEBRUARY 22, 2023

In order to succeed as a product manager and advance your career, you’ll need to have a strong understanding of what product management entails and how to deliver products that meet the needs of your customers. Experience as a product manager is a must-have for this role. How Lucrative is a Career in Product Management?

Positioning 264

Positioning Product Management Product Manager B2B 264

Alchemer Mobile

DECEMBER 21, 2022

Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

Roman Pichler

FEBRUARY 7, 2025

In both instances, Id recommend using an overall portfolio or bundle strategy in addition to the individual product strategies. If I were in charge of the suite, Id use a portfolio strategy that guides and aligns the strategies of Word, PowerPoint, and Excel. [1] Take Microsoft 365 again as an example.

Roadmap 192

Roadmap Customer Experience Workshop Article 192

Product Innovation Educators

FEBRUARY 1, 2021

Visual storytelling makes a huge difference for businesses because audiences want to get to know the brands they’re buying from, but they often don’t want to take the time to read content that delivers authenticity and transparency. Custom illustrations convert seven times better than stock imagery. Innovation Quote.

Data Visualization 257

Data Visualization Positioning Strategy User Testing 257

Product Talk

JANUARY 24, 2024

The foundation of continuous discovery is weekly touchpoints with customers. It sounds simple, but what happens if your product is so new that you don’t have any customers yet? What do you do about discovery if your product is so new that you don’t have any customers yet?

Research Software 307

Research Software Feedback Software User Testing Customer Experience 307

UX Planet

MAY 25, 2025

Instrumentation & RecruitmentSetting the Stage for Effective User Interviews Part 2 (of 5) of the UX Research Playbook series Previously in Part 1 of The UX Research Playbook series, we explored how to set UX research up for success by crafting well-defined research goals within a structured framework.

User Testing 97

User Testing Customer Feedback Customer Experience Data Visualization 97

Alchemer Mobile

DECEMBER 8, 2022

But if you have a breather, we’re excited to share some data-backed mobile engagement findings, specifically surrounding how seasonality impacts customer sentiment! We wanted to know: Are customers happier in the summer? When’s the best time to solicit feedback? Grumpier in the winter? Media/Entertainment.

User Testing 246

User Testing Customer Feedback Data Visualization Customer Experience 246

Alchemer Mobile

FEBRUARY 10, 2022

While it’s critical to perfect these fundamentals, we want to spend time diving into some of the more advanced mobile app marketing strategies to improve ASO. The ultimate long-term goal of ASO is to reduce the cost of acquiring new customers by making the search and decision-making process faster. App store optimization goals.

Feedback Software 246

Feedback Software User Testing Marketing Strategy 246