Intercom, Inc.

MARCH 28, 2022

While this shift was already underway, the rate of digital transformation is now happening much faster than previously predicted due to the impact of the COVID-19 pandemic. Third, the lines between sales, marketing, product, and support are blurring. Second, expectations are rising for consumer-grade experiences.

Reporting Tools 228

Reporting Tools Customer Communications Data Visualization User Testing 228

Userpilot

APRIL 7, 2024

When it comes to boosting your product growth, user tracking tools can make your life a lot easier. They offer insights into product performance , what your users are doing inside your product, and why they are doing it. But how do you know you’re picking the right tools? Tableau is the best user data visualization tool.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Userpilot

AUGUST 14, 2023

As third-party data becomes less reliable, first-party analytics are going to shape most business decisions going forward. And the transition is already happening, as 88% of marketers think first-party data is more important now than a couple of years ago. While first-party data is completely private.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Customer Feedback 98

Intercom, Inc.

JUNE 22, 2022

That means customer data, conversation histories, and context – all in one place. Targeted and personalized outbound messaging. With Intercom SMS, you can leverage the rich, first-party customer data you already have within our platform to send personalized messages to specific groups of customers based on behavior and user data.

Reporting Tools 211

Reporting Tools Analytic Tools Research Software Feedback Software 211

Intercom, Inc.

MARCH 16, 2021

With the right strategy and proactive support tools – think Outbound Messages , Product Tours , Mobile Carousels , and Banners – you can alert customers to known issues, like delivery delays, bugs in your product, and website downtime. However, only 26% are sure they have the knowledge and tools to do so.

Data Visualization 202

Data Visualization User Friction Onboarding KPIs Outbound 202

Userpilot

AUGUST 22, 2024

You will also learn about two alternative product analytics solutions for event tracking; Userpilot and Google Analytics 4. TL;DR Amplitude is an analytics platform that enables businesses to monitor user interactions throughout the customer journey. Userpilot and Google Analytics 4 are two viable alternatives to Amplitude.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Alchemer Mobile

MAY 14, 2020

When you have solid benchmarks to measure against, they can help you make sense of your own data and answer these questions. ?Download Download the 2020 Mobile App Engagement Benchmark Report for Media Apps. Data from our 2016 , 2017 , 2018 , and 2019 reports is included to show shifts in brand focus and engagement over time.

Research Software 208

Research Software Feedback Software User Testing Customer Feedback 208

Userpilot

MARCH 23, 2023

The SaaS world is filled with product growth analytics and metrics that span the entire customer lifecycle. Today, we’ll be focusing on closed-loop analytics and how they can help you better manage and benefit from data! The key is to share data between the teams anyway. What are closed-loop analytics?

Analytic Tools 98

Analytic Tools Data Visualization Customer Experience Reporting Tools 98

Userpilot

APRIL 16, 2025

Help center software is an umbrella term for tools that help you quickly spot trends in user issues, keep documentation updated, and guide users in real-time. Instead of juggling countless email threads or Slack messages, you manage everything from a central dashboard. What are the different types of help center software?

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Customer Communications 52

Intercom, Inc.

MAY 24, 2018

When used correctly, data can powerfully enrich sales and marketing efforts and help any business fuel growth. But all too often, companies fall into the trap of using partial or old data to drive major decisions. Here are five quick takeaways: At Clearbit, all marketing falls under growth marketing. Short on time?

Data Visualization 182

Data Visualization Feedback Software Customer Experience B2B 182

Intercom, Inc.

MARCH 10, 2022

The e-commerce landscape has grown exponentially since 2020, with experts predicting that the pandemic accelerated transformation of the digital space by up to five years. Therefore, your team needs to be equipped with the right tools to work efficiently behind the scenes. The power of self-service. E-commerce is a 24/7 service.

Customer Experience 209

Customer Experience Technical Review User Friction Data Visualization 209

Intercom, Inc.

JUNE 23, 2020

Future facing businesses are investing in much better customer experiences, moving beyond traditional support tools that are built around deflection as the solution to scale. Customers know these old technologies cannot provide fast, efficient resolutions, and they know that better, more modern tools exist.

Customer Communications 245

Customer Communications Customer Experience User Testing Inbound 245

Intercom, Inc.

JULY 15, 2021

Marketing teams are under constant pressure to find creative ways to generate more leads for sales teams. Over the past few years, marketers have learned one of the most effective methods for lead generation is engaging with prospective customers while intent is high, like when they’re browsing the website or perusing the pricing page.

Outbound 233

Outbound Customer Experience Data Visualization Messaging 233

Intercom, Inc.

DECEMBER 3, 2020

Nicole Garrison – Product Marketing Manager. I’m a product marketer here at Intercom, and I was responsible for our go-to-market strategy and bringing Series to market during the year. I’m on the research and data science team here at Intercom. Lucas Souza – Engineering Manager.

User Testing 153

User Testing Feedback Software Data Visualization Research Software 153

Alchemer Mobile

JUNE 30, 2020

And that’s where our 2020 Mobile App Customer Engagement Benchmark Report comes in! We gathered mobile customer engagement data from more than 800 apps with 5,000 active users or more, analyzed it all, and packaged it up into a cohesive report for you. Mobile app customer retention data. Average app review volume.

Feedback Software 165

Feedback Software User Testing Customer Feedback Customer Experience 165

Intercom, Inc.

NOVEMBER 27, 2019

As the team at the Saas Commerce Platform Paddle has learned, real growth is about entering new markets – and that takes thoughtful attention to pricing, making inroads into new geographic regions, deciding whether to move upmarket (or downmarket), and offering new standalone products instead of bloated features tacked onto old ones.

Data Visualization 186

Data Visualization Reporting Tools Software Review User Testing 186

Intercom, Inc.

MARCH 7, 2022

That’s why we’re continuing to create customizable features that will allow your marketing, sales, and support departments to flourish. Last month’s shiny new updates will not only allow us to improve the efficiency of your teams, but your customers can also enjoy the most personalized engagement on the market.

Data Visualization 104

Data Visualization Customer Experience Reporting Tools Onboarding KPIs 104

Intercom, Inc.

MARCH 14, 2018

An example of this was enabling customers to capture an email and replace the standard conversational reply on outbound messages. These metrics suggested a large cohort of customers switched directly back to the old reports on every login. Be visual. We had adoption and engagement metrics in place with targets we wanted to hit.

User Testing 223

User Testing Customer Feedback Data Visualization Feedback Software 223

Intercom, Inc.

APRIL 4, 2019

The second stage is treating growth as top of funnel marketing and layering on sales to open up profitable yet harder to reach segments. Stripe hit the market with such force that they could rely on a high-velocity, bottom-up distribution engine to give them the kind of traction other startups could only dream of. What’s not to like?

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Alchemer Mobile

MAY 27, 2020

We’re also adopting new shopping strategies such as using delivery services and curbside pickup. Download the 2020 Mobile Customer Engagement Benchmark Report for Retail Apps. Data included in the report: The profile of an average app in the Retail/Shopping category. Mobile app customer retention data.

Feedback Software 147

Feedback Software User Testing Customer Feedback Customer Experience 147

Product Innovation Educators

MAY 10, 2021

The product managers report to a chief product officer or CEO and have a big-picture understanding of the company strategy, which they can relate to the product portfolio strategy. [6:24] PdMs interact with every division in the company—finance, marketing, sales, customers, quality, manufacturing.

Outbound 200

Outbound Product Manager Product Management Finance 200

Alchemer Mobile

JUNE 16, 2020

If you’re a product manager or mobile marketer for a travel brand, put yourself in your customer’s shoes. Download the 2020 Mobile Customer Engagement Benchmark Report for Travel Apps. Data included in the report: The profile of an average app in the travel category. Mobile app customer retention data.

Travel 147

Travel Feedback Software User Testing Customer Feedback 147

Intercom, Inc.

NOVEMBER 10, 2020

Customers expect a seamless and personalized experience at every point of their journey, but managing all of these interactions across different channels, teams, and tools can often be difficult and inefficient. Design cohesive messaging flows across multiple channels with our new visual campaign builder.

Data Visualization 104

Data Visualization Customer Experience User Testing Research Software 104

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. Getting to 100 customers doesn’t demand a complex setup, but getting to 1,000 in a specific market requires evolution. Short on time?

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Intercom, Inc.

JUNE 22, 2020

In-app messaging allows marketers to engage users at just the right time, to facilitate onboarding, share product updates, offer support, or promote relevant offers. Their ability to be leveraged for both web and mobile applications make them a key component of a cohesive marketing and support strategy. Make it visually appealing.

Feedback Software 236

Feedback Software Messaging User Testing Customer Experience 236

The Product Coalition

FEBRUARY 9, 2021

I’ve added a quick summary of the key insights from each book. Theil breaks down founding and building companies to first principles and uses data, observations, and his experience to put forward a few key ideas. Product/market fit needs the product and market to fit. Each builds on the books before it. by Justin?—?Takes

Books 187

Books User Testing Product Research Inbound 187

Intercom, Inc.

DECEMBER 6, 2019

Not that long ago, the notion that you could send a message straight into the pockets of millions of people, capturing their attention at the touch of a button, would have sounded like the stuff of a marketer’s dreams – but that’s exactly what push notifications offer. By nature, push notifications are brief and short-lived.

User Testing 138

User Testing Marketing Customer Experience Data Visualization 138

Userpilot

NOVEMBER 20, 2022

How do you design a marketing roadmap that structures your project and keeps your team organized through the marketing lifecycle? A high-level strategic plan is the life force of a successful product marketing campaign. It connects business objectives to your marketing efforts and covers every important detail.

Onboarding KPIs 98

Onboarding KPIs Roadmap Marketing Product Marketing 98

Intercom, Inc.

AUGUST 25, 2021

We came to the belief that, yes, it was, but that the tools that were available at the time were the things holding people back. We came to see that there was great, great room for improvement and that there was an opportunity to create tools that could much better support human connection.”.

Customer Experience 221

Customer Experience Data Visualization Onboarding KPIs User Friction 221

Userpilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Paid advertising, like PPC or display ads, is another common marketing strategy used by SaaS companies.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Userpilot

JANUARY 19, 2022

Documentation guides can be tricky so here’s an article on everything you need to know about Userpilot integrations and how you can build better user experiences by sending data from Userpilot to your other apps. Integrations are links between Userpilot and other tools in your stack. Multiple teams mean multiple tools.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Technical Review 98

Sachin Rekhi

AUGUST 6, 2015

However I've seen too many startups use the lean startup methodology as an excuse to fly by the seat of their pants and shun almost any structure to their approach to iterating, validating, and finding product/market fit. Here is what I typically capture when initially documenting a startup's product/market fit hypotheses: 1.

User Testing 143

User Testing Document Product Marketing Marketing 143

The Product Coalition

MARCH 3, 2023

Focusing on product-led or go-to-market-led growth is no longer enough. It isn’t about Product-Led, OR Sales-Led, OR Marketing-Led Growth. Yet, the biggest Product-Led Growth success stories, such as Slack and Zoom, build a robust online presence and significant sales and marketing teams to keep their momentum going.

Customer Experience 158

Customer Experience Customer Feedback User Testing User Friction 158

Userpilot

SEPTEMBER 7, 2023

At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. In this article, we’ll cover B2B customer journey stages, how to build a B2B customer journey map, and the right tools to use. Data-driven in-app onboarding is critical here.

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

Intercom, Inc.

OCTOBER 30, 2018

The most common way to think about leads is to put them in two buckets: inbound and outbound. The first is owned by marketing and the second by sales. And unlike your visible pipeline of inbound and outbound leads, your invisible leads can’t be called or emailed. Find and pick the right sales tool.

Research Software 146

Research Software Outbound Inbound Data Visualization 146

Userpilot

JANUARY 26, 2024

Product-led growth is predicted to become even more prominent in 2024. TL;DR Product-led growth (PLG) is a go-to-market strategy where the product is the main driver of customer acquisition , adoption, and account expansion. Gather customer insights on how to improve the CX via surveys and direct interactions with users.

Analytic Tools 103

Analytic Tools Feedback Software Data Visualization User Testing 103

Product Innovation Educators

MAY 10, 2021

The product managers report to a chief product officer or CEO and have a big-picture understanding of the company strategy, which they can relate to the product portfolio strategy. [6:24] PdMs interact with every division in the company—finance, marketing, sales, customers, quality, manufacturing.

Outbound 156

Outbound Product Manager Product Management Finance 156