Userpilot

JULY 23, 2023

With the right go-to-market team, your new launches won’t suffer unnecessary delays and you can increase adoption but focusing on the right things. TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Create a go-to-market process (or processes) and train the team to follow them.

Research Software 85

Research Software Data Visualization User Testing Marketing 85

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 95

Product Marketing Onboarding KPIs User Testing Marketing 95

Userpilot

SEPTEMBER 4, 2023

Customer segments enable you to find/understand your target audience and boost engagement, making them an important marketing tool. TL;DR Psychographic segmentation is a marketing strategy that divides the market into smaller groups based on personality traits, lifestyle, social class, attitudes, interests, and values.

Product Research 94

Product Research Data Visualization User Testing Research Software 94

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research? The outcome?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

JULY 31, 2023

Looking to power up your retention marketing strategy? TL;DR Customer retention marketing aims to build quality relationships with customers to turn them into repeat buyers. Acquisition marketing focuses on gaining new customers and expanding market share. Use email marketing campaigns to bring back inactive users.

Feedback Software 97

Feedback Software Analytic Tools Data Visualization Customer Feedback 97

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Book a demo to learn more. What are marketing surveys?

Data Visualization 88

Data Visualization Product Research Research Software Analytic Tools 88

Product Management University

AUGUST 2, 2023

Here are 10 things that would happen if product management, product marketing, sales and customer success all had a common view of your target customers. The confidence of your organization would skyrocket because you’d know you’re building, marketing, selling and delivering measurable customer value with strategic impact.

User Testing 130

User Testing Research Software Market Research Roadmap 130

Product Management University

MARCH 9, 2017

In this issue we cover everything from obsessing over customer success to demo techniques to improving your website lead generation and conversion. We also throw in a few tips for improving feature adoption, product demos, product planning and win-loss analysis. Marketing Buzzwords: Why You Should Keep Them Out of Your Lexicon.

Magazine 100

Magazine Demo B2B Product Management 100

Userpilot

FEBRUARY 25, 2024

The Kano model helps you understand user preferences by using quick and powerful data analysis to design your product roadmap. Analyze results and build your feature roadmap. Book a demo now to learn more. Think of them as the non-negotiables or the entry ticket to the market —you often can’t meet customer needs without them.

Customer Satisfaction 102

Customer Satisfaction User Testing Customer Experience Customer Feedback 102

Userpilot

AUGUST 10, 2022

Are you wondering about the difference between the Minimum Viable Product vs Minimum Marketable Product? MVP reduces the time to market and allows a quicker release of the product. A Minimum Marketable Product (MMP) is a more developed version of the MVP and it is ready to be sold to customers. If so, you are in the right place!

Product Research 83

Product Research User Testing Feedback Software Research Software 83

Userpilot

JANUARY 7, 2020

Roadmapping is a crucial part of every product manager’s role, but it’s safe to say a lot of PMs don’t particularly enjoy it. Luckily, there are some excellent product roadmap tools out there to help make it more bearable. In this article, we’re going to look at the most popular product roadmap tools. What will the roadmap show?

Feedback Software 111

Feedback Software Roadmap Customer Feedback User Testing 111

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Both Product Marketing and Product Management teams need to work together. Market Research. Go-to-market strategy. Product Development.

Feedback Software 93

Feedback Software Product Research Research Software Product Marketing 93

Mind the Product

SEPTEMBER 14, 2017

Spending a bit more effort on the process can help you turn your release notes into effective content marketing. The path to engaging releases starts with planning your near-term roadmap. It’s a task that also requires tight cooperation between tech and marketing functions. But it doesn’t have to stop there.

Data Visualization 129

Data Visualization Embedded Analytics Marketing Customer Experience 129

Product Management University

SEPTEMBER 24, 2021

The highest performing product management teams know the market as well or better than they know their products. A regular cadence of job rotation is an easy way to keep the product management cupboard stocked with market expertise. The Leap From Product Marketing to Solutions Marketing in 3 Steps. Product Demo Courses.

B2B 130

B2B Product Management Product Manager Magazine 130

ProductPlan

MARCH 29, 2023

In fact, a significant number of go-to-market efforts are entirely coordinated by a separate team without the direct involvement of the product organization. To add more complexity to this issue, these teams handling the launch processes typically coordinate their efforts in a tool that is entirely separate from the product roadmap.

Product launches 52

Product launches Roadmap Research Software Strategy 52

Alchemer Mobile

MAY 10, 2022

Marketers, product managers, research teams, customer success managers, and everyone in between can benefit from understanding what customers want, so it’s important to share it with all stakeholders. INTEGRATE CUSTOMER FEEDBACK INTO YOUR PRODUCT ROADMAP. Request a product demo or sign up for a 30 day free trial !

User Testing 260

User Testing Customer Feedback Customer Experience Feedback Software 260

The Product Coalition

JANUARY 27, 2024

There’s a clear distinction between technical and business-oriented roles, as well as between those focused on B2C and B2B markets. But it is something, and that area will 100% successfully influence your Roadmap” Andre Albuquerque post in Linkedin Understanding the nuances of this strategic face-off is crucial for product teams.

Feedback Software 139

Feedback Software Analytic Tools Onboarding KPIs B2B 139

Userpilot

FEBRUARY 13, 2024

TL;DR A product webinar is a virtual seminar showcasing and discussing a product's features and benefits as a marketing and sales tool. ProductPlan and Chameleon’s training empowers product leaders to prioritize features and develop a more strategic product roadmap. Book the demo today! Book the demo today!

Webinar 104

Webinar Data Visualization Analytic Tools Feedback Software 104

Alchemer Mobile

MAY 17, 2022

Here are some examples of areas to focus on: Product roadmap prioritization : What new app features and improvements are customers most interested in? . Customer feedback impacts and informs marketers, product managers, customer success managers, and other teams. Customer sentiment : How do customers feel about your product and brand?

Feedback Software 246

Feedback Software Research Software User Testing Reporting Tools 246

Userpilot

NOVEMBER 20, 2023

TPMs are responsible for market and customer research , but their main focus is on satisfying market needs from a technical point of view. A big part of their job is managing the roadmap and prioritizing technical initiatives in the product backlog. Book the demo to see how it can help your technical product managers.

Analytic Tools 102

Analytic Tools Feedback Software Research Software User Testing 102

Userpilot

APRIL 22, 2024

TL;DR Product feature analysis involves evaluating product features to understand their impact on user satisfaction and market performance. Best practices to help product managers perform feature analysis: Perform user research and analyze your competitors’ products to find market gaps. Best practices for optimal results.

Data Visualization 89

Data Visualization Analytic Tools Feedback Software Weak Development Team 89

Userpilot

FEBRUARY 25, 2024

From marketing funnel analysis to review funnel analysis, this article shows you the most important funnels for SaaS. Create data-driven product roadmaps. Five funnel examples to extract actionable insights: Marketing and sales funnel. Book a Userpilot demo to begin. Identify friction areas. Increase revenue growth.

Data Visualization 102

Data Visualization Analytic Tools Feedback Software Reporting Tools 102

Product Management University

OCTOBER 11, 2023

You’re in the throes of the sales cycle and it’s product demo time. Problem 3 Product managers are now forced to erect detour signs all over their roadmaps to get customers up and running (…we need the revenue). Product marketing now has a differentiating message to fill the pipeline. Here’s the scenario.

Product Research 130

Product Research Feedback Software Differentiation Management 130

Userpilot

JUNE 10, 2022

In the fast-paced world of technology, building a public roadmap can be a competitive advantage for savvy product managers. In this article, we’re going to look at some great examples of public product roadmaps, draw out key lessons to apply to your own roadmap, and explore some of the best tools available for building one.

Feedback Software 52

Feedback Software Roadmap Data Visualization User Testing 52

Gainsight

MAY 14, 2019

A product roadmap is a high-level, visual representation of the direction your product offering will take over time. A good product roadmap will provide your colleagues and stakeholders with the “why” behind your product and should serve the following purposes: Lay out the overarching strategy. Executive-level product roadmaps.

Roadmap 81

Roadmap Data Visualization Analytic Tools Customer Experience 81

Bain Public

NOVEMBER 16, 2021

3 Ingredients to Building Out Your Product Vision Unfortunately, all of the roadmap planning in the world and the most thought out mitigation strategies are not going to prevent stakeholder roadmap dismantling, scope changes and risk events from occurring. market validation, customer listening, A/B testing, prototype, alpha release).

Product Research 52

Product Research Roadmap Research Software Feedback Software 52

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. The plan, often depicted in a UX roadmap, outlines the work necessary to achieve the goals. Include the desired outcomes in the roadmap along with who will realize them and roughly when. Book the demo!

Research Software 96

Research Software Analytic Tools Feedback Software User Testing 96

Userpilot

AUGUST 29, 2023

While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers. Book a demo to see it in action. What is product management? Champions a customer-centric approach. Drives product success.

Data Visualization 102

Data Visualization Analytic Tools Feedback Software Research Software 102

Izenda

APRIL 27, 2020

For product managers, determining what’s a priority in your product roadmap can seem more daunting than the actual work. Because once you have clearly defined and planned out your roadmap (and stick to it), staying on course and keeping teams focused becomes much easier. Managers with separate agendas. But that’s the way it should be.

Embedded Analytics 64

Embedded Analytics Data Visualization Roadmap Analytic Tools 64

Roman Pichler

JULY 6, 2021

Instead of creating, for example, product strategies and roadmaps and tracking KPIs , you should help the people on your team acquire the right knowledge and develop the right skills so that they can carry out the relevant work on their own. Creating and validating a product strategy including market and user research.

User Testing 321

User Testing Product Research Weak Development Team Customer Experience 321

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 98

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. TL;DR The machine learning-powered ChatGPT can help product managers generate ideas, conduct market and user research , analyze data (app store reviews, user feedback, etc.),

ChatGPT 99

ChatGPT Data Visualization Onboarding KPIs Research Software 99

Roy Madden

MARCH 18, 2020

Remove market reports, so that you can focus on only the topics and trends that matter to you, without the noise. We heard from lots of users that market reports can be a considerable source of noise when you track company updates. We are excited to announce a new Market Reports topic. GET LEO AND MUTE MARKET REPORTS.

Marketing 55

Marketing Customer Experience Article Demo 55

Userpilot

SEPTEMBER 20, 2023

Key responsibilities include setting out a clear product vision , building a product roadmap, organizing releases , and conducting continuous market research and analysis. Check out a demo here. Conduct user and market research to identify unmet needs. Build a product roadmap. Organize releases.

Reporting Tools 104

Reporting Tools Customer Experience User Testing Research Software 104

Userpilot

NOVEMBER 20, 2023

Finally, compare the scores and choose the features to include in the roadmap. Book the demo to find out more! Flexibility – you can easily adapt the weighted scoring models to reflect the changes in the market or organizational priorities. Market competitiveness (5 x 20% = 1) Potential for revenue generation (3 x 30% = 0.9)

Product Research 101

Product Research User Testing Customer Experience Research Software 101

Userpilot

APRIL 17, 2024

Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors. Google Analytics 4 offers advanced tools for understanding cross-platform customer behavior, aiding product differentiation and tailored offerings in a competitive market.

Data Visualization 93

Data Visualization Analytic Tools Feedback Software Reporting Tools 93

Product Management University

JANUARY 5, 2023

This technique can not only help product managers develop detailed product roadmaps but also help them create thorough customer personas, set up relevant KPIs, and more. Product managers can use the 5 Ws to create user and buyer personas , create product roadmaps, script product demos, and more. When does the project start?

Product Management 130

Product Management Product Manager Customer Experience Customer Feedback 130