The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Userpilot

OCTOBER 15, 2023

A growth marketer is a professional who leverages experimentation and optimization techniques to increase customer lifetime value, drive retention, and fuel business expansion (referral programs, upsells, etc.). In contrast, traditional marketing managers primarily concentrate on classic marketing campaigns for customer acquisition.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization User Testing 104

Innovatemap

SEPTEMBER 24, 2020

An explainer video can help you reveal a brand update, break down a new product concept, or focus on the value of a specific feature. Three ways to use explainer videos in your product marketing. Another reason to opt out of an explainer video is if the experience with the product is more important than the product.

Product Marketing 52

Product Marketing Marketing Customer Experience Branding 52

The Product Coalition

MAY 9, 2023

There’s lots of writing about Product Led Growth (PLG). Yet I’ve read relatively little about the key question: when should a startup even try to take the PLG route? Getting all of these right takes time and multiple iterations, and time is exactly what early-stage startups don’t have a lot of. To PLG later?

User Testing 148

User Testing Feedback Software Analytic Tools Outbound 148

Userpilot

APRIL 17, 2024

Mixpanel provides insights into customer journeys to help businesses refine product-market fit and drive growth through data-driven strategies. Hotjar enhances user experience and product development with features like heatmaps and custom integrations, delving deep into user behavior. If you want to know more, book a demo now.

Data Visualization 93

Data Visualization Analytic Tools Feedback Software Reporting Tools 93

Userpilot

OCTOBER 16, 2022

A minimum delightful product is a variation of the minimum viable product (MVP) (popularized by Eric Ries in his book, ‘The Lean Startup’ ). Continue to test the strength of your product-market fit. Want to collect user feedback to build products that delight? Regularly test product-market fit.

User Testing 107

User Testing Feedback Software Research Software Customer Experience 107

Userpilot

JULY 17, 2023

The responsibilities of product teams include facilitating product discovery , launches and releases , customer onboarding , feature adoption, and account expansion. A well-structured product team requires a product leader – either a product manager or a product owner.

Analytic Tools 93

Analytic Tools Feedback Software Research Software Product Research 93

Userpilot

AUGUST 29, 2023

While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers. Book a demo to see it in action. What is product management?

Data Visualization 102

Data Visualization Analytic Tools Feedback Software Research Software 102

bpma ProductHub

DECEMBER 12, 2016

Reason #2: One of the highest concentrations of product managers anywhere. We’re talking about world-class universities, countless startups, VCs and more. And we’re talking about people – people such as product managers. Reason #4: Startup incubators and accelerators. Not ready to join a startup?

Research Software 150

Research Software Product Management Product Manager Startups 150

Userpilot

JULY 8, 2021

Step 3 to implement pirate metrics in your SaaS: use a product adoption tool and A/B test in-product experiences to drive those metrics up. The pirate metrics framework was developed by Dave McClure from 500 Startups and introduced in his 2007, presentation entitled “Startup Metrics for Pirates.”. Number of demos booked.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Framework 98

Product Innovation Educators

JULY 3, 2023

Creating a new startup is a different challenge. A lot of companies are pumping out demos of AI passing the bar exam or creating a marketing plan in 30 seconds. Walmart tried a text-messaged-based commerce concierge service called Jet Black, which was an upscale product in select markets.

Artificial Inteligence 107

Artificial Inteligence Leadership User Testing Feedback Software 107

Intercom, Inc.

DECEMBER 6, 2018

Their wide-ranging conversation touched on everything from product market fit to the best hiring approach to the role of COOs. The first time Karen saw a demo of Intercom, she instantly thought, “This is the product that I have needed in every SaaS business I’ve ever run.” How to retain product market fit.

User Testing 99

User Testing Feedback Software Customer Experience Document 99

Userpilot

JULY 27, 2023

Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Educating new customers on how to use the product, providing support, and resolving any issues that may arise.

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Userpilot

OCTOBER 20, 2023

TL;DR Sentiment analysis helps you monitor the opinions, emotions, and feelings (sentiment) of customers towards your product or brand. Sentiment analysis makes it possible to compare your product to competitors, evaluate the impact of your product/marketing efforts, and gather actionable growth insights.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

NOVEMBER 27, 2023

Book a demo with our team to see how we can help you retain more customers. As opposed to this, early-stage startups will understandably have a higher churn rate, since they still may not have product-market fit yet. Get a Userpilot Demo and see how it can help you with improving your retention rate.

Product Research 89

Product Research Data Visualization Feedback Software Analytic Tools 89

Userpilot

APRIL 6, 2023

Book the demo! Overengineering is building a product that is more complex than necessary. Failure to reach product-market fit Overengineering often delays the moment companies reach product-market fit. First, it delays the product launch. Finding the product-market fit.

Feedback Software 99

Feedback Software Analytic Tools Research Software User Testing 99

Mixpanel

APRIL 26, 2023

The Company KPIs Template is designed to be a startup’s secret weapon for keeping track of product health and product-market fit, but it also creates investor-worthy Boards that showcase the metrics they care most about. Investors often ask for very specific metrics like activation, retention, k-factor, etc.

Data Visualization 92

Data Visualization User Testing KPI Customer Feedback 92

Userpilot

JULY 13, 2022

The Product Collective blog offers lots of practical advice like early-career tips. Ken Norton offers lots of valuable insights based on years of experience in his Bring the Donuts product manager blog. Startup product managers will learn a lot from the Review – blog from the First Round. Mind the Product.

Blog 98

Blog Analytic Tools Research Software Feedback Software 98

The Product Coalition

AUGUST 16, 2020

As a startup, you usually work so hard to bring each customer, that the thought of losing them is literally painful. Instead, you should gradually move upcoming prospects towards the new pitch and product offering. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an

User Testing 175

User Testing Customer Experience Customer Feedback Product Strategy 175

Userpilot

MAY 8, 2023

Most challenges that a software company will face fall into one of three categories: product, sales, and business/operations. Getting the positioning, messaging , and product-market fit right will be one of the earliest determiners of whether or not a SaaS solution will find success within its target market.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Onboarding KPIs 98

Userpilot

JUNE 13, 2022

We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. The Userpilot blog provides well-researched, in-depth articles on user onboarding, product growth, product growth, user experience, and so much more. How to Build a B2B SaaS Product Development Strategy Using Data.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

SEPTEMBER 19, 2023

No-code growth is a method of achieving product-led growth (= using your own product as a lever and revenue growth channel) without coding, using no-code tools. Book a demo 14 Day Trial No Credit Card Required in order to achieve higher conversion rates, user activation rates – and in the long run – drive retention.

Analytic Tools 52

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 52

Userpilot

JULY 18, 2023

For established SaaS companies, the average churn is between 5% to 7% per year, early-stage startups should expect an average annual churn of 10% to 15%. The most common reasons behind high churn rates are: Bad product-customer fit. If you’re an early-stage startup or SMB, expect an average annual churn of 10% to 15%.

User Testing 94

User Testing Feedback Software Data Visualization Customer Feedback 94

Userpilot

JULY 14, 2021

A customer satisfaction survey is a questionnaire that businesses use to ask what their customers think about their products or services, their brand, or other interactions with their business (such as customer service or tech support). Product-Market Fit (PMF). Get a demo now and see how). Customer Effort Score (CES).

Customer Satisfaction 98

Customer Satisfaction User Testing Product Research Customer Feedback 98

Userpilot

MARCH 14, 2023

The freemium pricing strategy is best suitable for early-stage companies still working on their product-market fit and products that are simple to use and satisfy simple user needs. In this way, the free plan gives users a taste of what the product has to offer and incentivizes them to upgrade to a paid program.

Feedback Software 98

Feedback Software Analytic Tools User Testing Data Visualization 98

Userpilot

FEBRUARY 20, 2023

Want to see how Userpilot analytics can help you drive your product growth? Book the demo ! What is product analytics? Product analytics is the process of collecting, organizing, and analyzing data about users’ engagement with a product. The post Pendo vs Amplitude: Which is the Better Product Analytics Tool?

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Reporting Tools 98

Userpilot

JULY 5, 2022

Small but regular improvements are a more reliable way to achieve product-market fit. Disruptive innovation is what many SaaS startups aspire to. They enter the market at its bottom, challenge existing business or product norms and work their way up. Achieve product-market fit faster… and keep it.

Feedback Software 98

Feedback Software Analytic Tools Research Software Product Research 98

Mind the Product

JULY 24, 2018

Pilot units can be used most effectively for sales and marketing purposes: demo samples, collateral development, trade show inventory, and so on. The question for the product manager is how many units should be allocated for these purposes. My recommendation is to count how many units you think you’ll need, and double it.

User Testing 74

User Testing Management Management Feedback Software 74

Lenny Rachitsky

MARCH 5, 2024

It’s free, available to everyone, and if you can pull off a great launch, Product Hunt can change your startup’s growth trajectory. However, the little-known truth is that of the thousands of startup founders who try their hand at Product Hunt each week, very few see any impact.

Startups 121

Startups Feedback Software Onboarding KPIs Customer Experience 121

Userpilot

MARCH 24, 2021

If you’re short on time and need the cut down version of this, here we go: Your product strategy helps you define what, why and for whom it is you’re building things. It helps you find product-market fit and gives your team direction. It helps define the problems you are trying to solve and helps form your product-market fit.

Product Research 119

Product Research Onboarding KPIs Product Strategy User Testing 119

Userpilot

FEBRUARY 26, 2023

Book a demo call with Userpilot and get started! A customer retention survey is a questionnaire sent to customers to learn more about how they feel about a business and its product offerings. How would you feel if you could no longer use our products? This is a question used in product-market fit surveys.

Product Research 98

Product Research User Testing Feedback Software Customer Experience 98

Userpilot

APRIL 14, 2023

Which of the currently available digital adoption platforms is the best choice for product, marketing, and customer success teams in 2023? Want to see how Userpilot can help you drive your digital product adoption? Book the demo! Maybe something completely else? What is a digital adoption platform?

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Data Visualization 98

Userpilot

NOVEMBER 22, 2022

So let’s dive deeper and see how you can create both to improve your product marketing efforts. This helps you to, for example, create different checklists for startups and large enterprises since they typically provide different solutions. Get a Userpilot demo and boost your product growth.

User Testing 98

User Testing Research Software Customer Experience Feedback Software 98

Userpilot

JULY 9, 2021

Teresa Torres is an internationally acclaimed product discovery coach, speaker, and author. She coaches teams on how to collect meaningful customer input and use it to make product decisions on a daily basis. The teams she coaches are from both early-stage startups and multinational enterprises in different industries.

Books 98

Books Research Software Feedback Software Analytic Tools 98

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. Those may make the product inaccessible to small businesses but are not the issue in the mid-market sector.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

Userpilot

FEBRUARY 21, 2023

Want to see how you can leverage analytics to drive product adoption with Userpilot? Book the demo! What to look for in a product analytics tool? Apart from the free plan, it also offers demos and a free trial to potential users to showcase features that are relevant to their use cases. With an average rating of 4.7

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Reporting Tools 98

Userpilot

DECEMBER 31, 2022

The five common reasons behind customer churn are poor customer tickets, involuntary churn, wrong product-market fit , bugs, glitches, and downtime. However, research shows that there are 5 common reasons for churn, namely poor customer tickets, involuntary churn, wrong product-market fit, bugs, glitches, and downtime.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98