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How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers. Why study the 19 key activities of software product managers?
Listen to the audio version of this article: [link] What is a Portfolio Roadmap and Do You Need One? 1] But wouldnt it make sense to harmonise not only the product strategies but also align the product roadmaps? This is where product portfolio roadmaps come in. [2] How Can You Capture a Portfolio Roadmap?
As product managers, we often focus on the development and success of the products we bring to market. Developing and nurturing a strong personal brand is critical, not only for advancing your career but also for building influence within your company and the broader product community.
This week on Productside Stories, host Rina Alexin sits down with Abner Rosales , Senior Director of Product Management Analytics at Experian. Abner shares real-world examples of navigating failures, spotting unvalidated solutions, and prioritizing effectively on roadmaps to stay ahead of the curve.
Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage
In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.
The product manager’s journey from Individual Contributor to Chief Product Officer Watch on YouTube TLDR Kimberly Bloomston’s journey from individual contributor to Chief Product Officer at LiveRamp demonstrates the key transitions and skills needed at each level of product management leadership.
Overview of the Learning Roadmap. Like a modern product roadmap, a learning roadmap states the specific outcomes or benefits you’d like to achieve to become a more competent product person, and it captures them in form of learning goals. To make these ideas more concrete, let’s look at a sample learning roadmap.
Our startup’s sales team is incredibly talented and sells successfully – but does not necessarily sell products that have already been developed. With that, our product team and developers would often be found scrambling to create all these promised features to make sure our clients were happy.
Every product manager has made the mistake of thinking a perfect product roadmap would solve the problem in front of them. Every product manager has been there and thought “there’s got to be a better way – I just need a great product roadmap!”. Ah, of course, the product roadmap. What Works. Keeping it up to date.
Speaker: Hannah Chaplin - Product Marketing Principal & Steve Cheshire - Product Manager
Without product usage data and user feedback guiding your product roadmap, product managers and engineers end up wasting money, time, and effort building what they think stakeholders want, rather than what they know they need. Product roadmaps must focus on the "now" and allow feedback to inform the "later."
To make this more concrete, let’s look at an example: Objective : Grow the product management team. Key result 1 : Three product managers are hired. Key result 3 : The product management processes are adapted to preserve the productivity level of the team. What are Product Roadmaps? Can You Combine OKRs and Roadmaps?
Traditionally, product roadmaps are output-focussed plans that map features like registration, search, and reporting onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. This makes the product roadmap more susceptible to change and it increases the effort to update it.
Hence it is critical that one is aware of the best practises of the role and develops his own philosophy which results into maximum positive leverage for the organization. As I strive towards becoming a product leader, I wanted to understand the best practises in product management and in the process develop my own product philosophy. .
A development team does a good job if the following three conditions are fulfilled: First, the group reliably meets the agreed sprint goals and delivers product increments that offer a great user experience and exhibit the desired software quality. What’s more, an agile, self-managing team is collectively responsible for their performance.
This practical 26-page eBook provides product managers with the strategies needed to deal with the common pitfalls that come with opening up the inevitable floodgate of data that comes with asking your customers and internal stakeholders for their input. How to make more strategic product roadmap decisions based on data, not opinions.
Goals in Product Management. As I explain in my book How to Lead in Product Management , setting the right goals is crucial to align stakeholders and development teams and to achieve product success. Does this mean that there is a natural fit between goals in product management and OKRs?
How first principles can help you design product roadmaps from the ground up. Product roadmaps are no exception. Creating or even updating a product roadmap can feel like being handed a blank sheet of paper and told you have 60 minutes to write a ten-page college essay on a topic you didn’t study for….
Yet most product managers still rely on long documents, jargon-filled briefs, and clunky slide decks that dont land with the people who matter. Its a technique borrowed from the world of film and designbut it might just be the most underrated tool in a product managers toolbox. And if it isnt understood, it wont get built. Stories do.
A process for improving product roadmapping using Objectives and Key Results – for product managers. Today we are talking about roadmaps. Some product people love roadmaps, while a lot hate them. Summary of some concepts discussed for product managers. [2:11] What can make them better?
Speaker: Jon Harmer, Product Manager for Google Cloud
This session will provide you with a comprehensive set of tools to help you develop impactful products by shifting from output-based thinking to outcome-based thinking. You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap.
1] They might include senior management, marketing, sales, service, operations, finance, and HR. The individuals whose buy-in to strategy and roadmap decisions is crucial are the players: They are interested in your product, as they, for example, will have to market and sell it. I refer to this group as key stakeholders.
Listen to the audio version of this article: [link] Traditional vs Outcome-based Roadmaps Before I share the four steps, let me briefly describe the main differences between a traditional, feature- and an outcome-based product roadmap. A traditional roadmap is essentially a list of features, which are mapped onto a timeline.
When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. A lot of them worked in other positions before moving to product management, like engineers, analysts, marketers and project managers, and learned by taking on extra responsibilities.
Product leaders know that career growth isn’t always linear—stepping into leadership or establishing a product management function can be as complex as it is rewarding. Invest in Team Development : A great leader empowers their team members to grow and succeed. Pro Tip from Aarti Iyengar : Focus on outcome-driven roadmap planning.
Speaker: Donna Shaw - Senior Product Manager & Eric Frierson - Director of Innovation for Public and School Libraries
Product management goes beyond product development; it involves nurturing a cohesive team. Nonetheless, by leveraging foresight and valuable insights, you can cultivate a thriving product management team that works together harmoniously to craft customer-centric products.
If you dont nail the people side, you risk losing valuable product knowledge in a mass exodus: Meet Everyone Spend 30 minutes with each PM and developer, ask about their real responsibilities (beyond the job title), and find out what they want to be doing. She standardized everythingno more 14 different ways to build a roadmap.
Leaving your job means saying goodbye to these people, and to the teamwork and sense of collaboration you’ve developed during your time together. The goal as a product manager, was to find out more details about the customer I will work for and to build an opinion about the product(s) they have and the market they address to.
Leadership or investors push for short-term wins that conflict with the roadmap. Shift from fixed yearly planning to rolling quarterly reviews to allow flexibility in roadmap decisions. Heres a sneak peek: Q: Im new to product management. Apply for Associate Product Manager (APM) programs designed for career changers.
The journey to product mastery – for product managers. We need to be developing our professional network and learning with and from other product managers and leaders. If you neglect your learning, you are jeopardizing your ability to move toward product mastery and not getting better at developing products customers love.
Speaker: Lisa Mo Wagner, Product Management Coach, Writer, Speaker and WomenTech Ambassador
Timeline roadmaps provide us with a false sense of certainty and security. Often, product teams fall into the trap of creating a roadmap that doesn’t support timely customer feedback. Companies frequently make this mistake by creating a product roadmap 1-3 years in advance. How to Manage your product roadmap.
Effective stakeholder management starts by embracing the right attitude: See the stakeholders as equal partners; take an interest in their perspective, ideas, concerns, and underlying needs; build trustful connections with the individuals; and encourage the stakeholders to work together. Increase your product management expertise.
The Product Management Awards (#TPMAS) are the leading international award honoring excellence in Product Management. Jenna Gaudio is the Vice President of Product Management at Vydia, the award-winning tech company empowering content creators and their teams. Join me in congratulating this year’s winners! Jenna Gaudio. ?Jenna
Excerpts from an article I was recently quoted in on customer feedback and product validation ( [link] ): Product managers have a tough job. They’re tasked with market and competitive analysis and laying out a product roadmap that delivers unique value based on their customers’ demands.
I felt by executing primarily on well-defined projects, my role was closer to project manager than a product manager. Lean on your developers. Ensure the developer or developers on the project are in the room for them. He is currently a Product Manager at Prezi. More About The Product Mentor. Jeremy Horn.
Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo
It can be a real challenge to collect, manage, and understand feedback from customers. In this interactive session, Hannah and Rebecca will share their experience of building product roadmaps that align with company goals while also ensuring that customers are truly heard. How to manage customer feedback and utilize it.
Before my first year of product management, I had lots of preconceived notions about product management. These came from watching other product managers, reading books, attending meetups, and talking to other people in the tech industry about what product managers did. There is never enough time for that.
Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1] I certainly don’t intend to make anyone feel bad.
5] What about Product Roadmap Generation? You might have noticed that I didnt list the creation of product roadmaps as an AI benefit, even though several tools offer it. There are two reasons for this: First, the AI-generated roadmaps I came across during my research were feature-based, which is a roadmapping approach I dont recommend.
For example, a product manager might determine the product strategy and one or more development teams might be tasked with executing it. It’s a model of an iterative process that systematically links the product strategy with the product roadmap , the product backlog , the development work, and the key performance indicators (KPIs).
Speaker: Edie Kirkman - VP, Digital at Focus Brands
By tapping into the wealth of customer and application data, product professionals can identify underutilized features, prioritize improvements, and streamline development efforts in partnership with the development team.
Instead, he requests product roadmap changes by talking directly to you. Empathy, however, implies developing an understanding of what is really going on for the other person. Why is Empathy Important in Product Management? Second, empathising with users and customers helps you develop a deeper understanding of their needs.
For product strategy and roadmap meetings, I recommend involving the key stakeholders , for example, someone from sales, marketing, support, and finance, as well as development team representatives—ideally members who know about the user experience (UX), architecture, and technologies. Assess product strategy and adjust if necessary.
” NotebookLM started as a 20% project and has grown into a product that’s spreading across social media and has a Discord server with over 60,000 users. Raiza previously worked on AI Test Kitchen and has a background in startups, payments, and ads.
If extended product teams own the product strategies, whats the role of the head of product , also called Chief Product Officer and Director/VP of Product Management, in making strategic decisions ? Second, as a product portfolio manager who ensures that an effective portfolio strategy is available, which directs the product strategies.
Product Managers: are you wondering how your teams will work in the future? If so, it's time to look to no-code development. Join Gautam Nimmagadda, CEO of Quixy, and learn how to leverage tech and drive agility with citizen development and the no-code movement.
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