The Product Coalition

DECEMBER 28, 2022

Explore here to differentiate between web vs mobile development for projects. If you are a startup, estimating the cost of software development helps plan your budget better. Startups should define a detailed cost plan for projects when hiring custom software development. Web apps are specifically designed for interaction.

Research Software 130

Research Software Web Development Web Developers Development 130

The Product Coalition

AUGUST 23, 2023

In my experience, products without a clear, meaningful purpose face an uphill battle in several ways: The struggle to find traction: Without a clear purpose, it can be challenging to identify and attract a customers Difficulty differentiating: in crowded markets, differentiation is critical.

Weak Development Team 130

Weak Development Team Customer Experience Technical Review Customer Feedback 130

The Product Coalition

MARCH 7, 2023

This document helped set clear expectations of what a user interview should entail and saved me from having to repeat myself as I onboarded new people into the process. Most recently she was the head of product at a peer-to-peer sports betting startup where her product strategy increased MAU by 712%.

User Testing 121

User Testing Customer Feedback Customer Experience Data Visualization 121

The Product Coalition

JANUARY 21, 2020

In spite of being the differentiation factor from other species, the human brain has its limitations. No, I don’t know a startup that is enhancing your brain and blending it with technology. The second thing is as you document the notes in a note-taking app you have 24*7 access to all the things you read.

Books 78

Books Document Differentiation Startups 78

The Product Guy

OCTOBER 9, 2018

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). I became a product manager because I wanted to take a more strategic role at my company.

Weak Development Team 130

Weak Development Team Product Strategy Strategy Development 130

freshtrax

DECEMBER 29, 2023

Slides and demo videos used for business presentations and startup pitches are examples of this. By applying bumps to the top and sides of the shampoo bottle, the design allows the user to differentiate between the two bottles. Terms and Conditions: Accessible in the Wallet app – no need for a thick document.

Data Visualization 116

Data Visualization Customer Experience Advertising Branding 116

Intercom, Inc.

NOVEMBER 4, 2021

You wouldn’t expect to find a Brand Studio at every tech startup, but then again, we’ve always enjoyed doing things a little bit differently. You can see a lot of the changes and updates on intercom.com, and all of those brand changes are kept in our brand guidelines document. We want to feel trustworthy. Looking ahead.

Branding 222

Branding Technical Review Customer Experience Systems Review 222

Usersnap

JULY 11, 2021

In these startup-driven times, where we build products people love using, we have the obligation to provide the best customer service. As a small company or startup, you probably deal with all kind of different things when starting your business. Use your documentation. Here’s how you get started. Your users will notice that.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

Userpilot

JANUARY 23, 2024

Create a clear product positioning statement that focuses on your target audience, your product’s unique value, its differentiation, and the key benefits it delivers. It shapes how customers perceive your product, focusing on its unique features and benefits to differentiate it from competitors.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

Usersnap

JUNE 27, 2023

But for startups, the challenge of finding 100 willing beta users can feel like an insurmountable obstacle. Then categorize data into actionable tasks, separating bug reports from feature requests and differentiating between short and long-term goals. The journey from idea to success hinges on the crucial stage of beta testing.

User Testing 52

User Testing Data Visualization Product Research Customer Feedback 52

ProductPlan

MARCH 14, 2023

More focus on opportunities than ideation Outside of health tech industry startups, healthcare product managers are rarely tasked with developing groundbreaking, disruptive technologies and solutions. Healthcare product managers should have an amazing attention to detail and love processes and documentation.

Healthcare 52

Healthcare Technical Review Research Software Reporting Tools 52

Mixpanel

JULY 21, 2023

The most important thing we wanted to resonate in our new site was what differentiated us from our competition: our belief that analytics is for everybody. We’ve already moved parts of our documentation to a similar stack, and we’re planning on even more transitions throughout Mixpanel.

Analytic Tools 52

Analytic Tools User Testing Customer Experience Vision 52

Mixpanel

JULY 21, 2023

The most important thing we wanted to resonate in our new site was what differentiated us from our competition: our belief that analytics is for everybody. We’ve already moved parts of our documentation to a similar stack, and we’re planning on even more transitions throughout Mixpanel.

Analytic Tools 52

Analytic Tools User Testing Customer Experience Vision 52

Mixpanel

JULY 21, 2023

The most important thing we wanted to resonate in our new site was what differentiated us from our competition: our belief that analytics is for everybody. We’ve already moved parts of our documentation to a similar stack, and we’re planning on even more transitions throughout Mixpanel.

Analytic Tools 52

Analytic Tools User Testing Customer Experience Vision 52

Bain Public

AUGUST 22, 2022

Teams Work with leadership, and Product Analysts on day-to-day growth and performance of the team Play a supportive role in the thought leadership process; contribute to workshop documents and articles Proactively share creative ideas to extend existing mandates. Company Description.

Research Software 52

Research Software Technical Advisors Artificial Inteligence Product Research 52

Userpilot

JULY 17, 2023

Enterprise companies with multiple or complex products tend to have larger product teams made up of specialists, while startups often have to cope with smaller structures where members perform numerous roles. They are also in charge of building templates, developing documentation, managing the tool stack, and automating routine tasks.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

Userpilot

MARCH 24, 2021

The product’s key differentiators or unique selling proposition. This is a high-level document to give your team direction. The most visceral example of why generative user research should inform strategy is in the case of early stage startups. The fact that it so often does not is a big reason why so many startups fail.

Product Research 119

Product Research Onboarding KPIs Product Strategy User Testing 119

The Product Coalition

JUNE 22, 2021

The beginning of the 21st century was marked by the rise of tech startups and one of the most common business models from the beginning are online marketplaces. an extra point for more niched marketplaces here, you could even train the supply side (such as Uber did) or require validation for customers (such as documents or even more).

Customer Experience 89

Customer Experience Product Research Advertising Reference 89

Bain Public

JANUARY 24, 2022

Teams Work with leadership, and Product Analysts on day-to-day growth and performance of the team Play a supportive role in the thought leadership process; contribute to workshop documents and articles Proactively share creative ideas to extend existing mandates. Company Description.

Research Software 52

Research Software Technical Advisors Artificial Inteligence Product Research 52

Bain Public

JANUARY 24, 2022

Teams Work with leadership, and Product Analysts on day-to-day growth and performance of the team Play a supportive role in the thought leadership process; contribute to workshop documents and articles Proactively share creative ideas to extend existing mandates. Company Description.

Research Software 52

Research Software Technical Advisors Artificial Inteligence Product Research 52

Bain Public

JANUARY 24, 2022

Teams Work with leadership, and Product Analysts on day-to-day growth and performance of the team Play a supportive role in the thought leadership process; contribute to workshop documents and articles Proactively share creative ideas to extend existing mandates. Company Description.

Research Software 52

Research Software Technical Advisors Artificial Inteligence Product Research 52

Intercom, Inc.

DECEMBER 13, 2018

But as the college-dorm-room startup matures, there’s a fascinating twist to be found in the way it applies its new mission to Workplace, a B2B startup within the (former) startup. You really have to think of Workplace as a SaaS startup within Facebook. What’s your differentiator?

Feedback Software 151

Feedback Software Data Visualization Customer Experience User Testing 151

Userpilot

FEBRUARY 10, 2023

It portrays the needs, values , and behaviors that differentiate bad-fit customers from your ideal customer. A persona is a document representing your customer’s problems, emotions, desires, jobs-to-be-done , goals, etc. Negative personas , which are a representation of your least likely customer profiles. What is a persona?

Research Software 98

Research Software User Testing Analytic Tools Feedback Software 98

Nulab

SEPTEMBER 22, 2021

Whether you’re an established company with a new product or a brand-new startup, knowing where you fit in the market is vital. Here are some general tips: Startup : As a pioneer, you need to focus on creating a market for your product. Of course, wasting money on an unwanted venture is the worst-case scenario. Image source.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Amplitude

DECEMBER 10, 2019

It differentiates those of us who embrace data, validation and experimentation. It is a technique originated by Steve Blank that is common in lean startup practice. It’s really hard to do this in today’s Slack-email-meeting-document-slideshow mode of operation. Customer Development. How did customer behavior change?

Data Visualization 133

Data Visualization Analytic Tools Reporting Tools Research Software 133

Userpilot

JUNE 19, 2019

Perhaps the easiest way to differentiate between them is to think of a user timeline. You can do this through kickoff calls, sending out emails, and ensuring you have detailed help documentation. A big part of educating your customers is to let them self-serve with your help documentation. Why Is Customer Onboarding Important?

Analytic Tools 84

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 84

Bogdan Coman Says

MAY 27, 2018

Without finding your secret souse and differentiate yourself from the competition. In the last 10–15 years, the whole startup hype and the need to launch products faster and faster, brought us the Agile development methodologies. But, same time, the need to document all the steps comes from inside, not from a process.

User Testing 40

User Testing Product Research Customer Experience Document 40

Userpilot

JANUARY 29, 2020

Them ignoring the Google Doc and sending me a Word Document as an attachment anyway; Asking them to put the content in the Google Doc anyway (in a threatening tone). But StoryChief stuck with me, and I've since become an evangelist for them, preaching the tool to at least 5 startup founders I know (and actually getting them to use it.)

Feedback Software 72

Feedback Software Data Visualization Customer Experience User Testing 72

Intercom, Inc.

APRIL 29, 2021

Like, say, merging the idea of a reality TV docu-series with one of the key use cases of a fast-growing B2B startup. Before, I was working in other startups, working in content marketing, doing lead generation and inbound marketing but with a strong focus on telling brand stories and creating different types of formats of content.

Marketing 118

Marketing Onboarding KPIs B2B Feedback Software 118

Intercom, Inc.

NOVEMBER 21, 2019

This is season two of Scale , Intercom’s podcast series on moving from startup to scale-up. The key differentiator here is that, while many companies operate with a theory about their customers, Sprout Social relies on customer data about who their users really are – and what they really want.

Customer Experience 34

Customer Experience User Testing Customer Feedback User Friction 34

Pragmatic Marketing

MAY 23, 2017

” Those of us who have read The Lean Startup by Eric Ries or gone through Pragmatic Marketing certifications know that fully understanding your customers and solving their needs is paramount to product success. Product/market fit defines the degree to which your product could be successful.

Branding 70

Branding User Testing Marketing Airlines 70

Userpilot

OCTOBER 28, 2020

Chameleon’s main differentiator is that they will do the styling coding for you. Access to a lot of the best features are restricted on the lower pricing tiers (eg the Startup package offers only 5 microsurveys and 1 launcher, and it omits A/B testing entirely). Live Chat: sometimes, self-serve will only get you so far.

Analytic Tools 105

Analytic Tools Feedback Software Software Review Onboarding KPIs 105

Intercom, Inc.

NOVEMBER 25, 2019

” Unique activities : Find the differentiators that make sense for you. I think a lot of startups do this too, right? And the reason for this is that you need differentiation. So the differentiation is always only temporary, assuming it’s valuable, but it’s always only temporary. Is that it?

Product Strategy 187

Product Strategy Strategy Research Software User Testing 187

The Product Coalition

AUGUST 24, 2021

Startup funding was relatively easy to raise. Due to the growing tendency of backing technology businesses, a software startup could raise millions of dollars of funding in their earliest stages of development. This entire chain of changes and new approaches empowered the lean startup era.

User Testing 147

User Testing Development Customer Experience Product Research 147

Intercom, Inc.

AUGUST 1, 2019

. “Michael is the rare CFO who also leads up marketing, which makes him the perfect person to talk us through the company’s trajectory” As the head of Intercom’s Early Stage program for Startups, the fast-growing fintech startup is one company I’ve been keeping my eye on. From Wall Street to startup.

Strategy 36

Strategy Data Visualization Analytic Tools Startups 36

Intercom, Inc.

JANUARY 20, 2022

Not too long ago, when Intercom turned 10 , we dedicated an entire episode to speed , or why startups should always strive to keep momentum as they scale. I think both myself and you, Paul, at the very least, and I’d argue all 300 folks in R&D would all agree, speed is a huge ingredient of a successful startup.

Feedback Software 249

Feedback Software Reporting Tools Product Research Data Visualization 249

The Product Coalition

FEBRUARY 27, 2021

We have since grown Miro to around 12 million users and 600 employees, making Miro one of the fastest-growing B2B startups in history. Product Alignment Document (PAD): Product Alignment Document (PAD for short) is the artifact where we document the result of the product discovery and impact. A lot has changed since then.

Product Research 154

Product Research User Testing Customer Feedback Product Management 154