Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976.

User Testing 102

User Testing Product Management Product Manager Data Visualization 102

bpma ProductHub

FEBRUARY 13, 2017

To learn about our latest findings in-depth, don’t miss the Feb 16 BPMA event on “The Six Key Factors of High-Performance Product Teams”. Download here. The first is the successful delivery of products to market as viewed through the eyes of product teams themselves. What do we mean by success?

Reporting Tools 195

Reporting Tools Data Visualization Product Research Research Software 195

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. And you had to own all the servers. Nightmare, right?

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Alchemer Mobile

JULY 11, 2019

So, as a product manager for a mobile application, how on earth can you build an application that stands a chance of becoming a well-used, frequently purchased application, let alone rise to the level of “top 10?”. “The As a mobile product manager, you have three days to delight your user before they turn to one of your competitors.

Research Software 220

Research Software User Testing Feedback Software Customer Experience 220

Roman Pichler

AUGUST 11, 2020

If you are new to the product vision board, then you may might to read the article “ The Product Vision Board ” or watch the video “ Introduction to the Product Vision Board “ You may also want to download the vision board template to try it out for yourself. Needs are Features.

Vision 300

Vision User Testing Research Software Product Research 300

ProductPlan

AUGUST 23, 2022

No matter how you define product management, customers should always be at the center of things. Product managers try to solve customer problems, address customer pain points, add value for customers, etc. But it’s pretty hard to do anything without understanding how to incorporate empathy into product management.

User Testing 52

User Testing Research Software Feedback Software Product Management 52

Roman Pichler

AUGUST 15, 2023

A handy tool to capture your answers and describe the product strategy is my Product Vision Board shown in the picture below. You can download the template by clicking on the image and you can find more advice on how to use it in the article The Product Vision Board. For example, has the business strategy changed?

Product Strategy 226

Product Strategy Strategy Research Software Customer Experience 226

Department of Product

JULY 29, 2022

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. Z” is positioned to establish significant price differential with “Y”.

Positioning 52

Positioning Feedback Software Product Management Product Manager 52

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. So, how does a product manager take ownership of more than just backlog management? Product Vision.

Outbound 80

Outbound Product Management Product Manager Inbound 80

Alchemer Mobile

SEPTEMBER 3, 2020

Download our five-stage framework to reducing mobile churn. In our conversations with customers, this industry has experienced a ton of change and many product managers have been forced to pivot over and over as consumer needs shift and change over time. ?Watch: Retail & Shopping (including eCommerce and grocery).

Travel 246

Travel Feedback Software Research Software Data Visualization 246

Product Innovation Educators

JUNE 6, 2022

What product managers need to know about entering a crowded product category. Today we are discussing crowded product categories and the challenges when trying to enter them with a new product. For context, we’ll use the Customer Relationship Management (CRM) category, which is indeed crowded.

Feedback Software 98

Feedback Software User Testing Customer Feedback Customer Experience 98

Product Innovation Educators

FEBRUARY 28, 2022

How product managers can move their customers to action using the StoryBrand Framework. Today we are talking about how to clearly communicate the value of a product to customers. Summary of some concepts discussed for product managers. [2:51] If I’m a team manager, my team is the hero. Check out J.J.’s

Framework 87

Framework Transportation Marketing Product Management 87

The Product Coalition

DECEMBER 10, 2020

Value Proposition Design Creating the value proposition will help you understand your customer needs and what offer would result in a successful product. Understanding how to differentiate based on particular attributes to better serve particular segments is nowadays a common practice in product strategy.

Differentiation 112

Differentiation Books Strategy Product Strategy 112

The Product Guy

APRIL 4, 2017

In a recent live stream from one of our mentors of The Product Mentor , Chris Butler, lead a conversation around “Business Development vs. Product Management”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

Revulytics

JUNE 8, 2017

A new offer proves wildly popular, with users eagerly downloading your software days or even hours after the offer is out, responding through social media channels, your website, email marketing and more. Our own roles as product managers are becoming increasingly linked with marketing’s successes (and failures).

Data Visualization 73

Data Visualization Analytic Tools Customer Feedback Feedback Software 73

Intercom, Inc.

JULY 21, 2022

Along the way, we’ve interviewed trailblazers, business leaders, makers and doers to share their experience and insights on all things startup strategy, product management, design, marketing, customer experience, and much, much more. This month, we have passed the three million download mark for the show.

Download 215

Download Feedback Software Data Visualization Customer Experience 215

Product Innovation Educators

JULY 4, 2022

How product managers can get customer insights from a community to create a competitive advantage. I wanted to learn how this company creates competitive products, differentiating on cost while offering comparative capabilities that equates to much higher value for customers. Click here to download the Action Guide.

Artificial Inteligence 108

Artificial Inteligence User Testing Feedback Software Customer Feedback 108

Alchemer Mobile

JULY 16, 2019

This initiative results in 900,000 app downloads in less than a year, a 130 percent boost in online sales, and a 76 percent increase in app usage. Remember that only 14 percent of new users return after initial download plus a mere 2.7 So, how do you differentiate your offering from the sea of competition? Closing Thoughts.

Analytic Tools 159

Analytic Tools Research Software Feedback Software Data Visualization 159

Product Innovation Educators

MARCH 27, 2023

Lessons for product managers from PDMA’s Outstanding Corporate Innovators Award Every year the Product Management and Development Association (PDMA) recognizes an organization with the Outstanding Corporate Innovators Award (OCI). Click here to download the Action Guide.

User Testing 83

User Testing Crowdsource Healthcare Finance 83

The Product Coalition

SEPTEMBER 2, 2019

After that, the startup is pushed to get outside the building and understand the necessity of real customer feedback management for product managers who try to improve the product. The product enters the existing niche market, which has rather high competition. That’s when the trough of sorrow begins.

User Testing 60

User Testing Customer Feedback Product Research Customer Experience 60

The Product Guy

MARCH 2, 2017

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

Product Warrior

MARCH 9, 2023

Empowered product teams Product teams need the product strategy to guide them on which problems to solve - without dictating features. Working with an incomplete product strategy One common mistake is shaping the product strategy like a business strategy, which fails to align the organisation with value assumptions.

Product Strategy 52

Product Strategy Roadmap Onboarding KPIs Strategy 52

Product Warrior

MARCH 9, 2023

Empowered product teams Product teams need the product strategy to guide them on which problems to solve - without dictating features. Working with an incomplete product strategy One common mistake is shaping the product strategy like a business strategy, which fails to align the organisation with value assumptions.

Product Strategy 52

Product Strategy Roadmap Onboarding KPIs Strategy 52

The Product HQ

FEBRUARY 1, 2023

Product management is an experience-heavy field that requires years of experience and knowledge of new product development , product launches, project management, and even things like a digital marketing strategy. The trick is to compile all that experience and knowledge into one product marketing manager resume.

Product Marketing 52

Product Marketing Marketing Management Management 52

Product Innovation Educators

JANUARY 9, 2023

Insights on brand storytelling for product managers. Summary of some concepts discussed for product managers. [2:14] I like the third one to be a little bit of a wild card that differentiates your company. Click here to download the Action Guide. Insights on brand storytelling for product managers.

Branding 95

Branding Data Visualization Magazine Customer Feedback 95

The Product Coalition

MARCH 18, 2019

Both are added just for smooth pronunciation The technique works well for both large and small projects with either fixed or tight deadlines and is good for helping product managers: Manage project goals, resources and time. You can differentiate shoulds from coulds in terms of their importance?—?stuff

Software Review 108

Software Review Systems Review Differentiation Customer Experience 108

ProductPlan

NOVEMBER 6, 2018

What exactly is product design? And how do you differentiate between a good product designer and a great one? Today we’ll look at the scope of the role of product designer as well as discuss a few traits of great product designers. Product design is a cross-functional role. Visual design.

Research Software 60

Research Software User Testing Customer Experience Product Research 60

Product Innovation Educators

APRIL 11, 2022

What product managers need to know about having an ecosystem strategy. It’s an important topic because our work as product managers and innovators should be in alignment with our organization’s strategy, but strategy may not be what you think it is. Summary of some concepts discussed for product managers. [2:59]

Strategy 91

Strategy Automotive Research Software Product Strategy 91

ProductPlan

JUNE 18, 2021

It helps product teams level set every action, process, and decision to ensure they’re staying true to that objective. But if there’s one part of product management that needs IMPACT more than anywhere else, it’s roadmapping. This leaves the next crucial steps up to product managers.

Roadmap 64

Roadmap User Testing Customer Feedback Vision 64

Product Solving

AUGUST 26, 2020

You unlock the ability to do things that were not possible without your products. Your entire job as a product manager is to make impossible things, possible. Hiten Shah said it nicely on Twitter recently: Hiten Shah @hnshah Friction is the keyword in product development. Download the app. The workflow is simple.

Feedback Software 52

Feedback Software User Testing Customer Experience Systems Review 52

Product Innovation Educators

MARCH 21, 2022

What product managers need to know about launching products. Today we are talking about go-to-market planning and what is involved in planning the launch of products. He is a technology product leader who has led teams as founder, early hire, and executive at companies including Facebook, Craft.co, and KCG holdings.

User Testing 62

User Testing Marketing Strategy Customer Experience 62

UX Studio

SEPTEMBER 20, 2018

They realized a lot of users stopped using their product after downloading it and going through the user onboarding process. It showed how a lot of users stopped using the product after downloading and going through the user onboarding process. We also wrote a paperback book about our product design philosophy.

Research Software 95

Research Software Analytic Tools Feedback Software UX 95

The Product Coalition

MARCH 17, 2019

Any snot-nosed kid who’s downloaded 5 apps onto his phone, will tell you that millennials and generation-Zs have an attentions span shorter than a goldfish. The short tutorial videos are 5 minutes long, not to mention downloading and installing it that would take you at least 20 minutes. But Facebook is ancient some will say.

Analytic Tools 60

Analytic Tools Download User Testing Customer Experience 60

Product Innovation Educators

SEPTEMBER 6, 2021

What product managers need to know about positioning products to create value. Today we are talking about how market segmentation is done and how it impacts product pricing. To help us with the details, a product strategy and pricing expert is joining us, Dan Balcauski. 2:05] What is product strategy?

User Testing 62

User Testing Marketing Research Software Product Research 62

The Product Coalition

OCTOBER 28, 2019

Digital Second’ what are your thoughts on products role to leverage the voice of the customer to build impactful product experiences? Meeting the customer where they’re at is an important part of how we’re continuing to be a mobile-first company with over 200 million downloads of our mobile apps”.

Product Strategy 60

Product Strategy Strategy Customer Experience Finance 60

Amplitude

AUGUST 13, 2020

The quick service restaurant industry is notoriously competitive and operates on extremely tight margins, a loyal customer base is a key differentiator when it comes to customer experience. Product intelligence allows for quick service restaurants to develop programs that drive unique value, deliver convenience, and drive repeat purchases.

Data Visualization 59

Data Visualization Technical Review Analytic Tools Customer Experience 59

Dear Strategy

MAY 26, 2020

For more information, by the way, you can always download a copy of our Strategy Generation Framework that outlines each of these steps in much more detail. Many companies that I work with have digital products that support one or more tangible products. “Just make sure that your product strategies are 100% coordinated.”

Strategy 52

Strategy Branding Construction User Testing 52