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Productdiscovery is critical in identifying workflows, pain points, and user goals that shape successful products. Asking the right productdiscovery questions helps uncover the deeper needs driving user behavior and expectations.
Listen to the audio version of this article: [link] AI Strategy Benefits My research shows that AI can help you make better strategic decisions faster, at least for certain products. [1] 2] Market Research AI-based tools can discover user and customer trends using predictive analytics.
In a similar fashion, AI is changing how product managers learn best practices, and it will all be for the better when you see the results. Common Scenarios Before & After AI Here are a few common product management scenarios that exemplify the stark difference between learning best practices before and with AI.
ProductDifferentiation - What Does Your Product Do Better? By ADRIENNE TAN Be 'Better' Creating new products has become remarkably easy in today’s technology-driven landscape, leading to a market saturated with entrants. This is where effective product management plays a crucial role.
Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Brought to you by Logi Analytics.
Each week I tackle reader questions about building product, driving growth, and accelerating your career. I guarantee that you’ll get a 100x return on the spend of this newsletter in terms of impact on your product and career—or your money back. product managers really make?” Also, a few surprises.
Chasing the next big product win in banking or fintech? According to Quanti research , by the end of 2024, 3.6 Dont Just DigitizeRevolutionize EPAM research (2020) shows 63% of people choose their primary bank based on trust. That means constantly testing new features, listening to feedback and improving the user experience.
Why differentiation is the #1 predictor of startup success (with the 2x2 framework that you can use with your team) 3. The seven “magic lenses” for choosing between multiple product ideas 6. What you’ll learn: 1. The three fundamental questions every founder should answer before writing a line of code 4.
Messages that Matter Messages that Matter Assessment explains how BI vendors can easily solve the problem By Lawson Abinanti, Messages that Matter For the 10th year in a row, lack of differentiation permeates the Business Intelligence & Analytics market which made me imagine why and how to solve the problem. What is a position?
I recently spoke at Productized in Lisbon on ‘turning stress into success’ Why this theme? Because, as product managers and leaders, we’re stressed. 88% of product managers feel stressed often or all the time. 52% of product managers time is spent on unplanned activities. What are the alternatives?
As tech companies navigate an increasingly AI-driven landscape, the role of differentiated, customer-centric messaging has never been more critical. What is the Product Marketing Alliance Summit? What is the Product Marketing Alliance Summit? Start there to find more customer-centric ways to describe your product.
Cross-Functional Collaboration: The Product Leader's Hidden Superpower By Erica Wass At a Glance Cross-Functional Collaboration: The Product Leader’s Hidden Superpower Great products aren’t built in silos. In today’s fast-paced product environment, success doesn’t happen in silos.
Enter CarFYAI, CarFY AI is an AI-powered system for streamlining car discovery in Car-as-a-Service platforms, providing a personalized and enhanced user experience for customers. Image Credit: Karena E.I Overview This case study focuses on integrating AI/ML to improve user experience in the car-as-a-service automobile marketplace.
Wheels Falling Off Your Product? The Growth Stage of the Product Lifecycle (Part 3) By Jana Paulech At a Glance The growth stage of the product lifecycle begins after achieving product-market fit, requiring sustained exponential growth and a strong, evolving value proposition and positioning to capture and expand the target market.
How to Conduct a Competitor Analysis: A Practical Guide for Product Managers By Adrienne Tan A competitor analysis is one of the essential activities you should undertake before launching a new product or business. Importantly, competitor analysis is not the same as a product comparison.
Banks invest many resources into research, security and basic digital service functionalityonly to follow up with so-called Lean Designs, which are little more than colorized, clickable prototypes. This interplay, known as cross-modal perception, has been a key area of study at Oxfords Crossmodal Research Lab.
Unfortunately, leading with the product (our comfort zone) is the fastest and quickest way to alienate them. Its the single biggest thing that leads them to believe your products are superior to the competition. The Value of Strong Discovery A great demo always starts with great discovery, whether its before or during the demo.
communications skills in a tech PM role) became a differentiator, allowing me to approach problems from fresh angles. Trend-watching as a career accelerator : Developing a systematic approach to tracking industry trends led to major product initiatives and faster career advancement in each role.
Differentiation: In a crowded market, your brands unique personality and approach set youapart. Consider the following elements: Brand Strategy and Positioning: Before embarking on a digital brand makeover, financial institutions must clarify their mission, values and brand promise. Below, we will tell youhow. billion in annualrevenue.
At Innovatemap, we help leaders build exceptional products and define go-to-market strategies that drive growth. Through our work, we see firsthand how founders navigate the complexities of scalingbalancing product development, customer acquisition and investor expectations. Start by offering value, even before selling your product.
” This is a common situation for a lot of product managers. Here’s an example – A company is growing by acquisition, and is now faced with the integration / consolidation of two different products. “I don’t get to set the direction.
Thats why Ive curated a list of three top product manager openings at data-driven companies, along with standout candidates who are ready to make an impact. Recommended product manager job openings in data-driven companies Looking for a job in data-driven product management ? Meta Manager, Product Data Operations Meta office.
By Greg Sterndale Posted in Digital Transformation , Product Published on: November 15, 2024 Last update: November 15, 2024 Five questions to help kickstart your AI journey Few industries stand to gain as profoundly from AI advancements as life sciences. Are you ready to transform life sciences with intelligent apps?
If youve ever tried evaluating product tour tools, you know the surface-level comparisons dont tell you much. Every tool claims to be a no-code tool and easy to use, but few support the workflows product teams care about, like multi-step onboarding , flow targeting, mobile support, or analytics that go beyond step views.
Power survey shows consumers are largely optimistic about AI’s benefits: 72% agree AI will deliver easy, convenient self-service but also highlight areas to improve, such as building trust and ensuring human-like empathy in AI interactions. At the same time, a J.D. Source: J.D. IDC estimates the banking industry will invest about $31.3
Gainsight recently announced that we were named a Leader in the first-ever Gartner Magic Quadrant for Customer Success Management Platforms ; Gainsight was positioned highest on the Ability to Execute axis and furthest on the Completeness of Vision axis. So, no matter your industry, its no longer enough to just deliver a product.
At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. Background Questions Let’s start with some background questions about the business and product. How will you differentiate from these? What problem is your product trying to solve?
If you’re considering expanding your development capabilities beyond your in-house team, you’ve likely encountered the term “ nearshore software development in Mexico ” during your research. Cost is a major differentiator. This can significantly accelerate time to market.
In fact, research shows that 81% of customers try resolving issues on their own before contacting a support agent. The research backs this up, with companies that implement self‑service support centers reducing support call volume by 25–30%. I went through a lot of help centers and support pages as research for this article.
Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. Introduction In the world of product management and innovation, market research is like a compass.
I’m disappointed to see the rise of generative AI tools that are designed to replace discovery with real humans. But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. Don’t get me wrong.
What is ProductDiscovery? Productdiscovery describes the activities required to determine if and why a product should be developed and offered. This increases the chances of creating a product that users actually want and need and achieving product success. What makes the product stand out?
In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. We are always looking for more product mentors from all around the world. About The Product Mentor. Better Products. Better Product People. View the live stream….
The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.
Leading a product team (or several teams) comes with its own set of challenges that’s often similar to but distinct from the hurdles individual product contributors face. That’s why it’s especially enlightening when you encounter a product leader who is willing to openly share the challenges they’ve faced. Teresa: Okay.
No company is perfect, especially when it comes to continuous discovery. No company is perfect, especially when it comes to continuous discovery. You can probably easily list off where your current company is nailing it and where there’s room for improvement when it comes to adopting continuous discovery habits. Tweet This.
This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Vision Captures Product Idea or Business Objective. Cause : A confusion about what an effective product vision is.
Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. Also who is to define “good” in various industries and companies?
Learn what sets successful product management teams apart. Today we are talking about a recent study that gives us insights into what’s going on in product management and product management teams. For several years, our guest has conducted the Study of Product Team Performance. 13% in consumer products.
Guest Post by: Surbhi Gupta (Mentee, Session 8, The Product Mentor) [Paired with Mentor, Tim Nunn]. For a Product Manager, building the right product is more important than building the product right.”. Next, you have solved all the incredible technical challenges involved in building this product.
Here’s a simple example of portfolio positioning and how it makes your productpositioning more strategic. Your accounts payable product improves the customer’s cash flow. Your accounts receivable product further enhances cash flow. Let’s give it the acid test. It sounds strategic.
If building products is hard, positioning your product is harder. No matter what you build and sell, how you position your product dictates what you do. How you prioritize, marketing campaigns, sales strategy, it all changes based on how your product is positioned. How do you position your product?
Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates.
Listen to the audio version of this article: [link] Make Time to Keep up with Technology Trends As new technologies come and go, it’s important for you—the person in charge of the product—to stay on top of the developments. Research sprints : You focus an entire sprint on technology exploration.
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