Mind the Product

FEBRUARY 4, 2020

My earliest job in tech was building an app for a government agency that hadn’t yet launched. They are very comfortable with alignment, systems thinking, mapping, research, lean testing, and driving things forward when 99% of it is uncertain. Join other passionate, product people on a Mind the Product workshop.

Product Research

Roman Pichler

AUGUST 15, 2023

Take a productivity tools suite like Microsoft Office or Google Workspace. If I was in charge of such a portfolio, I would use an overall strategy for the entire suite and separate product strategies for the individual tools like Microsoft PowerPoint and Google Slides. Competition: Is your product still sufficiently differentiated ?

Product Strategy

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. You don't have to lift a finger and you get to access the latest updates whenever you log in.

Feedback Software

UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. In this case study we cover: The user onboarding redesign process, Problems and their solutions, and. I worked closely together with Bence (UX researcher and colleague), as well as Xeropan’s CEO and developers.

Research Software

Product Management University

DECEMBER 13, 2019

How would you characterize the difference between product vs solution? Product vs solution is the simple difference between what you do and what your customers do. Your customers admit patients, do legal research, run payroll, design clothing, take customer orders, inventory a warehouse, etc. Product vs Solution: The Remedy.

Research Software

The Product Coalition

JANUARY 26, 2021

Those are the differentiators.” — Dan Pink, Atlassian interview By painting a picture of a world that had transitioned to sustainable energy, Musk was giving his employees a unified sense of meaning, reinforcing what sits at the centre of providing purpose? Research-based?—? It’s super powerful. Well… it can be, as Cagan states?—?

Vision

Imaginary Cloud - Design

AUGUST 19, 2021

Creating useful, usable, and craved products and services that respond to human needs is the basis of Design Research. Design Research is a process used by designers to better understand the underlying and sometimes hidden desires, needs, and challenges of end users. What is Design Research? Design Research steps. ?

User Testing

Userpilot

NOVEMBER 30, 2023

Canva identified a market need for a user-friendly graphic design tool for non-designers and DocuSign for a secure solution to sign and manage digital documents and contracts. Tracking user behavior in-app enables product teams to find ways to improve product experience. What are examples of market gaps? Canva is another one.

User Testing

Userpilot

AUGUST 30, 2024

When implemented well, it can help you attract customers, improve in-app engagement , and drive long-term retention. The product-focused approach helps you deliver a clear product value proposition, improve your brand image, and demonstrate competitive differentiation. Promote new features with in-app ads to upsell users.

Advertising

Userpilot

MARCH 27, 2024

We go over 6 secondary navigation examples from other SaaS businesses: Userpilot’s combined secondary navigation blends seamlessly within the primary menu for contextual access. Implementing in-app guidance for new or less visible secondary navigation to direct users to secondary features. NYT’s page navigation.

Feedback Software

Mind the Product

NOVEMBER 4, 2016

She’s an experienced facilitator of workshops, so at this year’s London #mtpcon she shared some practical ways to get teams to work together more productively. Many of the techniques used to run workshops can also be applied to the day-to-day running of a creative team, says Coward. Sharing work and ideas. Social connection.

Research Software

freshtrax

SEPTEMBER 24, 2019

Adjust , the industry leader in mobile measurement, fraud prevention and cybersecurity, provides high-quality analytics and security solutions for mobile marketers worldwide. A: The Japanese mobile app market is one of the most advanced in the world. We saw the huge untapped potential in the market for mobile solutions.

Analytic Tools

Userpilot

AUGUST 28, 2024

In SaaS, they optimize user onboarding , increase product adoption, and ensure seamless feature integration, working closely with product managers and developers. UX strategists utilize a variety of tools to streamline their work. Looking into tools for UX strategists?

Data Visualization

UX Studio

OCTOBER 24, 2017

This leads to slower, more difficult collaboration because we have to cross-check design questions and solutions with the PO (and the product team, designer etc) and then wait for approval from a decision maker (C-level person) and in some cases in vain. Involving the decision makers in UX workshops also gets the necessary answers.

Research Software

Product Innovation Educators

OCTOBER 27, 2017

I’ll also be leading a workshop with Sudhi Gulur from Boeing, applying the Lean Canvas as a minimum viable business case. Researchers found that consumers are curious when products are different from what they expect, but if they are too far from the norm, they will resist it. Rituals associated with a product creates differentiation.

User Testing

UX Studio: Product Management

JANUARY 29, 2020

MagicBricks is the go-to platform to buy, sell and rent property in India. Every day, hundreds of thousands of people browse their website, mobile app and mobile site to find their dream home, an office for their business, or to sell or rent out their property. A UX research-only project.

User Testing

Userzoom

NOVEMBER 18, 2019

These include: ‘Integrating user research into product development’ is the number one challenge faced by 64% of our respondents, last year it was ‘securing resources and budget’. 70% of CEOs now see UX and CX as a competitive differentiator, however budgets are remaining stagnant. But how can you get research into this early stage?

User Testing

UX Studio

APRIL 10, 2018

Among Dubai magazines to this day, only they rely on influencer content, while in the app, users can contact influencers for advice, tips etc. At UX Studio , we mostly work in pairs: a designer and a researcher. This vast project had a tight schedule, so we worked in a bigger UX team: four designers and four researchers.

Magazine

Userpilot

AUGUST 28, 2024

TL;DR In SaaS, UX strategists help optimize user onboarding, increase product adoption , and ensure seamless feature integration, working closely with product managers and developers to align the user experience with strategic objectives. Regular usability testing and iteration lead to more effective and user-friendly design solutions.

Analytic Tools

Userpilot

AUGUST 30, 2024

TL;DR In SaaS, UX strategists help optimize user onboarding, increase product adoption , and ensure seamless feature integration, working closely with product managers and developers to align the user experience with strategic objectives. Userpilot is an all-in-one product platform with engagement features and powerful analytics capabilities.

Analytic Tools

ProductPlan

JUNE 5, 2020

The course covers basics like assessing target opportunities, building software products, and how to launch a great product. Key takeaways include product strategy , user research, and the UX/UI design process. It also promises that PMs will gain “usable skills, tools, and templates you can use when you return to the office.”.

Certifications

UX Studio

JUNE 30, 2023

We deliver impactful, user-friend, and unique solutions for ambitious ideas. USA; Europe $70 – $90 / hr Website design, UI/UX design, Research, Website Audit, Mobile App Design, Consulting, Expert Review Studio 22 Design Studio 22 Design is a creative design firm located in the San Francisco Bay area.

Research Software

UX Planet

SEPTEMBER 11, 2024

It captures the critical elements of the user experience and articulates the “winning idea” by focusing on the experience and downplaying the technology required to build it. Another invaluable tool is building a reflex to say yes to any problem or challenge that you hear about at work, regardless of the department.

Research Software

UX Studio

JULY 20, 2017

The challenge: The baby market is crowded with other direct and indirect competitors, so we needed hard research to figure out how to differentiate ourselves. We started with a one-page plan summarizing our research questions: Who writes baby diaries? It was time to meet with our client for a one-day UX workshop.

User Testing

Product Management University

NOVEMBER 13, 2018

Very early in the process all buyers conduct research to learn about potential solutions. They scour the web, instantly return emails and phone calls, attend webinars and engage with sales people whose solutions are a possibility. After the information gathering is complete, the comparison of potential solutions begins.

Positioning

Userpilot

AUGUST 31, 2024

In this guide, we’ll delve into the core responsibilities, salary insights, essential skills, and more, providing you with the knowledge and tools you need to excel as a UX strategist. Looking into tools for UX strategists? Userpilot is an all-in-one product platform with engagement features and powerful analytics capabilities.

Analytic Tools

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. This belief makes you disregard market research because you feel you already know everything customers want. Lack of research skills: Conducting effective research requires specific skills and tools.

Branding

Balsamiq

JULY 13, 2018

We recently began doing 1-on-1 video interviews as part of a user research initiative, which we described in a post a few months back called User Research: How to Start Talking to Your Users. In this role, I find market problems worth solving, guide the creation of solutions and take the solutions to market.

User Testing

Intercom, Inc.

OCTOBER 3, 2019

Every SaaS company should be sending a welcome email – not from the company or the team, but from a real person telling a bit of the company’s story and values. And then through that, I was asked to come work in-house in the marketing team at a software company. Know when to back off or offer something different.

Onboarding KPIs

BrainStation Product Management

FEBRUARY 28, 2019

In BrainStation’s survey, Product Managers ranked communication (71 percent), leadership (65 percent), and empathy (58 percent) as the most important skills for a Product Manager, ahead of research and project management, and far ahead of design (selected by only 20 percent of respondents). It’s a supportive role, not a visionary role.”.

Technical Advisors

Amplitude

MARCH 11, 2020

I want to make the case, informed by the writing of Marty Cagan , particularly his book Inspired and by learning from Teresa Torres , through her workshops and team coaching , that output or feature-based roadmapping is a thing of the past in product management. Align on opportunities before diving into solutions.

Data Visualization

UX Studio

OCTOBER 16, 2017

In the Tep sports tracker app, you feed a virtual pet (tamagotchi) by doing sports activities. As a gamified activity tracker app, it turns the pyramid upside down: our team focused on features of delight first. Single-function or typical MVP apps exemplify this category. The app can record interviews for later listening.

Customer Experience

UX Studio: Product Management

MARCH 19, 2021

As a group of researchers at uxstudio we tend to seek new methods and ideas that we can share with each other and use to improve our work. To help with that, we came up with “the researchers’ point of view” and put the challenges and our recommendations on the product life cycle. Why do we use product stages? Development.

Product Research

Intercom, Inc.

AUGUST 30, 2018

From there I went to LinkedIn, where I became their first Head of Design, helped add user research, and built out their design discipline. I learned about how hardware and software work together. Then I moved over to Google and ran their Apps team. That’s when I really jumped into tech, and I was at eBay for about 7 years.

Customer Experience

ProductPlan

JULY 10, 2020

It hit me by surprise but was so incredibly obvious at the same time: The user’s experience does not start and end within the software itself. Their research further validates the bottom-line impact that emotions can have on a business. Fragmented technology investments.

Customer Experience

Bain Public

AUGUST 22, 2022

Teams Work with leadership, and Product Analysts on day-to-day growth and performance of the team Play a supportive role in the thought leadership process; contribute to workshop documents and articles Proactively share creative ideas to extend existing mandates. Measure the impact of the released features output through data. About XMachina.

Research Software

Bain Public

JANUARY 24, 2022

Teams Work with leadership, and Product Analysts on day-to-day growth and performance of the team Play a supportive role in the thought leadership process; contribute to workshop documents and articles Proactively share creative ideas to extend existing mandates. Measure the impact of the released features output through data. About XMachina.

Research Software