Product Management University
JUNE 5, 2023
Most product managers know how to create a product vision, but that’s not the hard part. The extent to which stakeholders get behind your product vision has everything to do with how the product vision is articulated. What is a Product Vision? Why is a Product Vision Important? Your product vision shouldn’t.
The Product Coalition
JUNE 13, 2021
In the effort to bring the company’s vision into reality, the details matter, often more than the innovation and completeness of the vision itself. Of course, in the process, the vision might be changed or refined, but it most likely wouldn’t be reinvented altogether. This should be your first step into product strategy.
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The Product Coalition
DECEMBER 11, 2023
Especially with startups, by the way, which Marty mentioned to be “ so easily distracted ”. That’s where another quote by Jeff Bezos comes in handy: “ Be stubborn on the vision but flexible on the details ”. In startups, the product vision is even more critical, as it has so much in common with the actual company vision and strategy.
The Product Coalition
JULY 18, 2021
is the CPO of a startup in transition. They have a solid business but realized that the growth potential there is limited so they pulled me in to help them redefine their vision and strategy. It is very rare to simply sit in the room until everything is sorted out and have a clear vision and strategy as an immediate outcome.
The Product Coalition
DECEMBER 6, 2023
I sat with an entrepreneur who was helping me with market research for the work I do with startup founders and explained to him what I do. Many people confuse strategy with a general direction or vision. In the seed stage, startups are a great promise. Photo by Nonki Azariah on Unsplash Last week I had a pleasant surprise.
Usersnap
JULY 22, 2021
Managing a newly launched product and thinking about the vision and roadmap of your product isn’t that easy. Free eBook: How to build products users love (interviews with Trello, Prezi and HotelTonight). Free eBook: How to turn product feedback into product value (interviews with Typeform, Drift and FreeNow).
The Product Coalition
SEPTEMBER 29, 2020
You could be a lone PM in a tiny startup with no Product Management team, meaning that you only report to the CEO, or maybe a CTO. From prioritization to vision, you need everyone on board and moving in the same direction. Be a keeper of the vision. Product Managers like to joke that ‘ with great responsibility, comes no power.’
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