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Strategic Debt Is the Silent Killer of Startups

The Product Coalition

Startups also have a silent killer. Still, because startup life is so hectic — it might feel like business as usual. The reason I’m talking here primarily about startups is that they are much more volatile than larger companies. For startups, this can be the end. We are a startup, after all. And nothing else.

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Hiring Your First Product Manager

The Product Coalition

The first product manager in a startup is a critical role with immense impact on the startup’s success?—?both Along with the founders (the CEO and CTO), most of the employees in the company at the time were developers. both in the short and long term. Here are the things that you must keep in mind before?—?and and during?—?the

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From Product Management Back to Strategy

The Product Coalition

In my first official product role, which I got to after managing large dev teams and a business-related role, I managed alone a product with a development team of ~40 people. One of the first things I did, for example, was to work with the salespeople on how to sell the product.

Strategy 138
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3 Ways To Educate the Market That Actually Work

The Product Coalition

Photo by Oleg Magni from Pexels Educating the market has a bad reputation, and rightfully so. It’s nearly impossible to do, and even if you can do it, in most cases your startup won’t survive the time it would take in order to see its fruits. Many startups fall into this category. Many blue-ocean startups start here.

Education 110
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The appliance of science: Mark Roberge’s formula for scaling

Intercom, Inc.

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. This has created large amounts of data for running teams. . Yet in Mark’s experience working with and mentoring startups, he’s found that many entrepreneurs go with intuition over information.

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Product-Led Growth Is a Misleading Name

The Product Coalition

With sales-led, which is also a bad name, the model means giving each customer exactly what they want and following the money. It works when each customer is extremely large, but there’s a caveat: you do a lot of dedicated development (which means expensive resources) for each and every customer. We are here to help you.

Naming 128
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Why The Product Demo Is a Dangerous Selling Tool

The Product Coalition

Many startups feel that the only thing preventing them from selling their product is a great demo. Throughout the process, the operational teams converted from content operations to data operations, from automating processes to creating training data for the algorithms and monitoring relevant KPIs to ensure we are doing the right thing.